Industry News
Sports and Gaming – Playing by a New Set of Rules
The pandemic has brought the sports industry to its knees but against the backdrop of global crisis, opportunities have arisen for others. While the sports business is set to lose as much as US$61.6 billion1 in missed revenues by the end of the year, the gaming sector, on the other hand, will generate revenues of $159.3 billion, a +9.3% year-on-year increase.2
Although largely driven by unforeseen circumstances, the pandemic has highlighted the large gulf in the prioritisation of fan experience between the two. As OZ Sports CEO Gudjon Gudjonsson explains, the sports industry has much to learn from gaming if it is to maintain and grow its global fanbase.
If there is one positive element to come out of this all for the sports industry, it is that leagues, federations and teams have had to rethink their way of doing business. The pandemic has accelerated innovation on various fronts. This is especially the case with the return of sport behind closed doors, with the need to remotely manage the production of leagues and make fans feel part of the live experience from the comfort of their homes.
The temporary state of the live sports sector, with limited or no fans in stadiums, has only amplified a bigger and more recognisable challenge. Pandemic or no pandemic, studies show that 90% of fans are unable to watch their favourite team in their home stadium due to factors such as location or finance.
At OZ Sports, what COVID-19 has taught us is that we need to accelerate our vision in making the fan experience more interactive and engaging. The new generation of fans expects to be able to share their experiences without geographical boundaries. OZ is keeping sports more relevant, broadening the fanbase by opening up the physical stadium.
This is where we have looked to gaming. The prioritisation of user engagement has seen games companies constantly explore new ways to deliver content to consumers. As a result, gaming platforms are becoming social networks in their own right and established social platforms are seizing this opportunity to invest further in games to maintain and grow their user database. Gaming is driving forward the reality of the metaverse – virtual social spaces that are always open, always on, and always expanding.
So, what does that mean for the sports industry? We are still in the early days of sports broadcasting, and there is a lot we can learn from gaming. Our thinking around the intersection of sports and gaming can be seen everywhere in the OZ Sports strategy. It’s in how we think, how we work, and how we innovate as a company. As a tech business with influential investors from the gaming industry, we foster a different culture than traditional sports broadcasting companies.
Our tech stack is ours, from end-to-end. We mostly leverage technologies on how we do sports production that has until now mostly belonged to gaming companies, which opens up a totally new world for us. At the core, we have our gaming engine, built on a robust machine learning software stack that analyses what is going on in the game, in real-time. From there we further develop our broadcasting technologies, with a layer for services like augmented graphics and avatars, to applications like tracking or a more intuitive replay system, to name but a few. This allows us to work differently as a team of innovators and compete more creatively as a company.
By embracing everything that the gaming industry is positively doing to engage with its fans, we see the world of sports broadcasting becoming far more interesting than it is today. Out of the pandemic, we will see new companies that have succeeded, and these new leaders will foster far more vibrant communities around live events. Gen Z will have emerged with different needs and the more popular short format of sports storytelling will continue to rise.
New exciting technologies will continue to surface in the market that better serve fans’ sports esteem. Use of avatars will be the everyday normal, by representing the digital you in the new metaverse. Fans will be able to instantly express their emotions in the moment of the game, wherever they may be in the world, empowering fans to communicate in ways that are difficult to accomplish in today’s world.
The future of live sport is an exciting one; by embracing gaming technologies OZ Sports will continue to innovate at this intersection. Sports broadcasting as we currently know it is about to change forever, and we’re excited to be at the forefront of that transformation!
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GR8 Tech
GR8 Tech Introduces Swipe-Based Matchmaking for iGaming
The most compelling relationship narratives seldom begin with a sales presentation. They start with a spark, a bond, with something unique that’s difficult to describe.
This Valentine’s Day, GR8 Tech suggests setting aside formal meetings and allowing chemistry to lead with its “Perfect iGaming Match,” resembling Tinder: operators can swipe through GR8 Tech solutions and products like profiles on a dating app, connecting with those that suit their business: quick, straightforward, and with undeniable chemistry.
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Consider that a date is most enjoyable when safety is a priority? Risk Management completely concurs!
However—no additional spoilers. It’s time to swipe and discover for yourself.
How operators can find “the one”:
● Swipe-based discovery: Like any good Valentine’s day flirt, swipe right on what feels like “the one,” left on what doesn’t.
● Find the right product fast: From sportsbook to full turnkey, operators can meet their perfect match immediately.
● Start the right conversation: Once there’s a match, operators aren’t starting from scratch. They’re starting from “this is what we need.”
“Choosing the right tech stack shouldn’t feel like an endless first date with spreadsheets,” said Yevhen Krazhan, CSO at GR8 Tech. “This Valentine’s Day experience makes it fun to explore what you actually need, and makes it easier to start the right conversation with our team. When operators match with the right solutions, everything gets smoother: launches, growth, and day-to-day operations.”
This Valentine’s Day, GR8 Tech encourages operators to bypass the uncomfortable chit-chat, engage purposefully, and explore how compatibility manifests when technology, growth, and operations align seamlessly.
The post GR8 Tech Introduces Swipe-Based Matchmaking for iGaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Bala Ganesan
John Connelly Steps Down as Interblock CEO
Interblock, the global leader in luxury gaming products, announced that John Connelly has stepped down from his role as Chief Executive Officer. The Board of Directors has appointed Bala Ganesan, Interblock’s former interim Chief Operating Officer and a Managing Director at Oaktree Capital Management, to serve as interim CEO while a comprehensive search is conducted for a permanent successor. Oaktree-advised investment funds own a majority of the equity interests in Interblock.
“On behalf of the Board and the entire Interblock team, we thank John for his many years of service. Under his guidance, Interblock experienced significant growth driven by a clear vision and entrepreneurial execution. As the Company enters its next phase of growth and innovation, the Board is focused on building a world-class, scalable operating platform and ensuring Interblock is led by the right executive to capitalize on emerging opportunities and sustain its strong growth trajectory,” said David Quick, Interblock Board member.
Mr. Ganesan brings extensive executive leadership and business transformation experience through his role as a Managing Director on the Portfolio Transformation team at Oaktree. He joined Oaktree in 2017 from Yum! Brands, where he led major growth initiatives and the operational and digital transformation of Taco Bell. Previously, Mr. Ganesan led corporate and business strategy, commercial growth, and turnaround initiatives at Kimberly-Clark Corporation and Mattel, Inc. He also served as a senior leader in McKinsey & Company’s operational transformation practice, advising Fortune 500 companies across the consumer, technology, manufacturing, medical devices, energy, and financial services sectors. Mr. Ganesan acted as the Company’s interim Chief Operating Officer from 2024 to 2025.
“Interblock is exceptionally well positioned for continued growth, underpinned by a talented team, industry-leading innovation, and strong customer partnerships. I am honored to support the Company during this transition and remain focused on serving our customers and partners,” said Mr. Ganesan.
Mr. Quick added: “We are fortunate to have Bala step in as interim CEO at this important time. During his tenure as interim COO, Bala demonstrated outstanding leadership, operational expertise, and a deep understanding of our business and industry. The Board has full confidence in his ability to guide Interblock through this transition and ensure we continue to deliver value to our customers and partners.”
The Board has engaged an executive search firm to identify Interblock’s next permanent CEO. During this period, Interblock remains fully committed to advancing its strategic priorities and delivering the high-quality products and services that define the Interblock brand.
The post John Connelly Steps Down as Interblock CEO appeared first on Americas iGaming & Sports Betting News.
Accel Entertainment Inc
Accel Entertainment Announces Leadership Change
Accel Entertainment Inc. announced that Founder and Chief Executive Officer, Andy Rubenstein, has been named Chairman of the Company’s Board of Directors, and Accel’s President – US Gaming, Mark Phelan, has been appointed to the additional role of Chief Operating Officer. As part of these leadership changes, which are effective immediately, Karl Peterson has been appointed as the Lead Independent Director of the Accel Board. In addition, Mr. Phelan has been selected to succeed Mr. Rubenstein as Chief Executive Officer and President, effective August 7, 2026. Mr. Phelan is also expected to join the Accel Board at that time. These changes reflect the Board’s long-term commitment to strong corporate governance and a leadership succession strategy.
Andy Rubenstein commented: “After 17 years, and having built a deep bench of talent, I am confident that transitioning day-to-day leadership to Mark will enable Accel to continue to capitalize on our many growth opportunities. Accel has grown into a public company that is a leader in the route gaming industry, operating across 10 states, partnering with over 4,600 local retail businesses, employing more than 1,600 people, and generating billions of dollars in municipal and state tax revenue over the years in the states we serve. As Chairman, I look forward to continuing my close work with Mark and the Board, as we look to extend Accel’s position as an industry leader and build new value for shareholders.”
“On behalf of the Board, we are grateful to Andy for his outstanding leadership and the foundation and culture of integrity he established that defines Accel today. After careful consideration and discussions with Andy, the Board is confident that now is the right time to effect this transition, as the Company continues to grow and evolve into a scaled, multi-state enterprise. We believe Andy’s new role will allow him to leverage his long-standing local and industry relationships and regulatory experience to help further position Accel to capitalize on promising growth opportunities, including expanding into the Chicago VGT market,” said Karl Peterson.
As Chief Executive Officer and President, Mark Phelan will lead Accel with a continued focus on disciplined execution and operational consistency.
“Accel has a strong foundation, long-standing partnerships, and a culture built on accountability. My focus will be on execution — improving the experience for our location owners and players, driving consistent performance across our markets, operating with discipline, identifying and capitalizing on growth opportunities, and working to create long-term value for shareholders. I am honored that Andy and the Board have selected me to lead Accel and I am excited to build on Andy’s long-term goal to make Accel the clear leader in the U.S. Locals Gaming Market,” said Mark Phelan.
“Mark has a deep understanding of the distributed gaming business and a demonstrated record of effective execution. He understands Accel’s markets, partners, regulators, and players, and has shown the judgment and discipline required to lead the Company at scale. I am very confident and excited about his ability to lead Accel through its next phase of growth,” concluded Mr. Rubenstein.
The post Accel Entertainment Announces Leadership Change appeared first on Americas iGaming & Sports Betting News.
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