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Voodoo to Reward Strong Ideation in Latest Competition
Voodoo has revealed that its worldwide Spring Game Competition will be starting March 3 this year.
The new competition focuses on ideation methodology, designed to maximise a studio’s chance of creating a hit game and optimise their time and resources to focus on high-potential ideas. Studios taking part will have access to the new Voodoo Ideation framework, resources, and live streams. All ideas will be reviewed by the Voodoo Publishing team.
Multiple hit-making studios including Raketspel, OHM, Stone Axe, Pixel Box and Voodoo Paris will be joining the masterclass to share their knowledge, experience, and inspiration with participants. Five studios will also win two personal coaching sessions from one of the hit-making studios, offering the chance to learn from the experience, failures and successes of these highly experienced studios, whilst receiving direct feedback on their prototypes.
There are different six prize categories on offer, including:
- New Prize – The studios that make the five hottest prototypes, in terms of metrics, will win two coaching sessions from multiple hit-making studios
- First prize – $1,000,000 – For all launched and confirmed games that exceed five million downloads in the first four months following launch
- Second prize – $200,000 – For any launched and confirmed game
- Ideation prizes – $100,000 Prize Pool – For the top ten high-potential ideas, rated by Voodoo’s Publishing Team
- Strong metric prizes – $10,000 – For all games hitting a less than $0.20 CPI and more than 30% D1 Retention on Android, or less than $0.30 CPI and more than 30% D1 on iOS OR a D3 playtime of over 60 minutes and a CPI less than $0.60 CPI on both platforms
- Referral prize – $100,000 – For referring a studio that goes on to create a launched and confirmed game
The competition kicks off with a live stream on March 3. Studios will have two weeks to submit ideas which will then be reviewed by the Voodoo Publishing team. Selected studios will then have two weeks to prototype strong ideas, before two weeks of testing. Winners will be announced from mid-April onwards.
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
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