Compliance Updates
MediaTroopers Obtains Maine License
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Digital marketing agency MediaTroopers has secured a temporary license from the Maine Gambling Control Unit to operate as an affiliate in the state. This marks a significant milestone for the company, enabling it to promote its licensed sportsbook partners in Maine.
Maine’s Sports betting legislation came into effect on July 31, 2022. It allows in-person betting at casinos and off-track betting facilities, as well as online wagering through platforms that are licensed by the state, including Caesars Sportsbook and DraftKings. The law also permits state tribes to offer statewide mobile sports betting and establish retail sportsbooks at gaming facilities.
Media Troopers is a leading provider of marketing and acquisition services to online betting and igaming operators in North America. With the addition of Maine, the company is now licensed in 14 states and active in 25 states, plus Ontario, Washington D.C., and Puerto Rico.
The addition of this license will allow Media Troopers to add Maine to its respectable list of states the company now operates in, including Michigan, Iowa, Indiana, Connecticut, New Jersey, and Pennsylvania. Obtaining the license in Maine coincides with Media Troopers’ North American coverage strategy, where the company invests considerable resources and efforts into establishing a presence for its clients in every state where sports betting and igaming are legal.
As Shmulik Segal, Co-Founder and CEO of MediaTroopers, said upon receiving the license: “Being on the ground in Maine is another huge milestone. But for us, the work has just begun. As in every new state we enter, it’s all about creating the right conditions to allow our clients to hit the ground running.”
Segal also expressed optimism about prospects in Maine. “Receiving the Maine affiliate license is a testament to our team’s hard work and our commitment to obtaining all the relevant licenses – even when the licensing process is a big initial investment of time and resources. We believe in maintaining compliance and excellence in the igaming industry,” Segal remarked.
“Maine’s welcoming approach to sports betting provides an exciting opportunity for us to leverage our expertise and contribute to the growth of a responsible and dynamic market.” He added, “Our goal is to ensure Maine residents have access to the best and most responsible online gambling experiences, and we are eager to work with our partners to make this a reality.”
According to the American Gaming Association, it is estimated that about one in five adults plan to bet on the Super Bowl this year, bringing the total to nearly 68 million adults placing an estimated $23.1 billion in wagers (up from last year’s $16 billion). With the Super Bowl happening this weekend, this license will open up new opportunities for Media Troopers to reach a wider audience and capitalize on the excitement surrounding the event.
Balkans
CT Gaming Receives Approval to Launch Diamond King 4 in Bulgarian Market
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CT Gaming has announced that its latest multigame, Diamond King 4, has officially received certification to launch in the Bulgarian market.
“The certification of Diamond King 4 marks a significant milestone, allowing us to expand our presence in gaming halls across the country. This further solidifies our market position and provides operators and players access to one of our most innovative offerings,” Biser Bozhanov, Director of Strategy & Business Development at CT Gaming, said.
Built on the success of its predecessors, Diamond King 4 is designed to exceed expectations and establish itself as the next favorite among players. Launched in celebration of the company’s 25th anniversary, this multigame embodies CT Gaming’s core values – innovation and tradition. It combines classic and modern titles, appealing to both long-time fans of iconic games and new-generation players with enhanced graphics and contemporary gameplay solutions.
One of Diamond King 4’s standout features is its integration with the progressive jackpot Diamond Tree Deluxe. The new concept introduces a variety of reward options and a more engaging player experience, enriched with additional bonus features. Furthermore, the multigame package includes the fan-favorite Duck of Luck, now featuring a fully updated Buy Bonus option.
“We believe this certification is just the beginning of Diamond King 4’s successful integration into key markets – both in Europe and globally,” Biser Bozhanov added.
The post CT Gaming Receives Approval to Launch Diamond King 4 in Bulgarian Market appeared first on European Gaming Industry News.
Australia
Network 10 Breaches Gambling Ad Rules During Formula 1 Grand Prix Broadcast
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Network Ten has been found in breach of broadcasting rules after airing gambling advertisements during the australian Formula 1 Grand Prix in March 2024.
An Australian Communications and Media Authority (ACMA) investigation found four gambling ads were aired at prohibited times during a broadcast of the first practice round of the Grand Prix.
Under the Commercial TV Code of Practice (the Code), gambling promotions cannot be shown during broadcasts of sporting events between 5am and 8.30pm, including the five minutes before and after the event.
Authority member Carolyn Lidgerwood said the rules around gambling advertisements on TV are there to protect the community from gambling related harms.
“Broadcasters should have strict controls in place to ensure compliance with the restrictions on gambling ads during sporting events,” Ms Lidgerwood said.
Practice rounds and qualifying rounds for motorsports are subject to the same restrictions on gambling advertising as the main event itself.
This is the first breach by Network 10 of the gambling advertising rules in the Code. During the investigation, Network 10 submitted that the broadcasts occurred due to human error.
Following the ACMA’s breach finding, Network 10 voluntarily improved the planning, checks and balances it has in place for ad scheduling and has, at the ACMA’s request, agreed to review its processes to introduce additional quality controls.
Network 10 will also train staff to avoid similar issues in the future and will provide a written progress report to the ACMA.
In a separate investigation in 2024, the ACMA found that streaming service 10 Play, provided by Network 10, breached online gambling advertising rules during two live-streamed sports events.
“The ACMA will closely monitor these actions and Network Ten’s compliance with the broadcasting and online gambling advertising rules,” Ms Lidgerwood said.
The post Network 10 Breaches Gambling Ad Rules During Formula 1 Grand Prix Broadcast appeared first on European Gaming Industry News.
Compliance Updates
Washington’s Lottery Achieves Nation’s Highest Level of Responsible Gambling Certification
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Washington’s Lottery announced that it has achieved the highest level of responsible gambling certification in the country. As acknowledged by the National Council on Problem Gambling (NCPG) and the North American Association of State and Provincial Lotteries (NASPL), Washington’s Lottery officially was certified for “Responsible Gambling Verification Best Practices at the Sustaining Level” in December 2024, the culmination of a process that began with certification at the Planning Level in 2019 and Implementation Level in 2021.
Washington’s Lottery is only the third state lottery in addition to Virginia and Ohio to achieve this milestone. NCPG and NASPL also recognize nine other state lotteries that have achieved a similar certification through the World Lottery Association.
“I can’t begin to express how proud I am of the work our team has done to achieve this important standard. We have a unique obligation as a state agency that sells a gambling product and need to balance the goal of raising money for important state initiatives like education with the need to acknowledge and assist the small percentage of players who may experience gambling-related distress. We take that work very seriously and weave it into all aspects of our jobs,” Kristi Weeks, Director of Legal Services for Washington’s Lottery, said.
To receive the Sustaining Level certification, Washington’s Lottery was evaluated by a team of four independent experts, who reviewed the lottery’s efforts in eight key categories related to responsible gambling: planning, employee training, retailer training, public education and awareness, product oversight, research, advertising, and resources.
“The key to our success has been the integration of responsible gambling initiatives into each and every employee’s position rather than centralizing it into only one or a few positions,” Weeks added.
The post Washington’s Lottery Achieves Nation’s Highest Level of Responsible Gambling Certification appeared first on Gaming and Gambling Industry in the Americas.
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