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Wazdan expands Swiss presence with Grand Casino Luzern deal

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Wazdan, the innovative games provider, has further expanded its footprint in Switzerland following a partnership with mycasino by Grand Casino Luzern.

The agreement will see the supplier’s entire portfolio of games go live in batches on Swiss market leader mycasino.ch, throughout the early portion of 2023.

The first Wazdan title is already live on the casino, the popular 9 Burning Dragons, as it continues to expand across the regulated European market.

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The integration has been completed by PAF, marking the fifth jurisdiction Wazdan has entered via the global operator.

Bekki D’Agata, Commercial Director at Wazdan, said: Switzerland is a massive market of focus for us, and we’re delighted to partner with one of its pre-eminent casino institutions, Grand Casino Luzern.

“Our product portfolio has been well received by the Swiss community, and we’re looking forward to our entire offering being rolled out in the coming months.”

Wolfgang Bliem, CEO of Grand Casino Luzern AG, said: “Wazdan’s portfolio combines innovative mechanics and bold graphical styles, and we’re very pleased to expand our online casino range with its games.”

Diemo Kastner, Online Casino Director of mycasino.ch, added: “We’re always searching for cutting-edge content that will be a point of differentiation for us, and Wazdan brings innovative titles as well as a fantastic engagement-boosting suite of tools, and we can’t wait to see how they are received by our players.”

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Gamzix gains data-driven marketing advantage with First Look Games partnership

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Maltese game provider taps into extensive affiliate network to enhance game promotion and leverage powerful analytics platform that connects studios with 40 million players worldwide 

Gamzix, a Maltese game provider, has joined First Look Games to access over 40 million casino players worldwide through a network of 1,000+ vetted iGaming affiliates.

Since launching in 2020, Gamzix has built a reputation for creating slots with detailed graphics, realistic animation, and mathematical models that drive player engagement. This strategic partnership will strengthen promotional reach and provide performance insights for Gamzix’s expanding portfolio.

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The partnership equips Gamzix with valuable analytics, including player sentiment analysis, regional performance insights, and accuracy management to ensure consistent game information across affiliate channels. These reporting tools will help Gamzix evaluate game performance against competitors and refine their marketing approach.

“Getting our games in front of more players is important, but doing it with the right tools makes all the difference,” said Kateryna Havrylenko. “With First Look Games, we’re not just boosting visibility – we’re improving how we market, track, and optimize every release.”

Tom Galanis, CEO at First Look Games, said:”Our platform connects studios like Gamzix directly with publishers who reach millions of players. The reporting tools show exactly where games are gaining traction across different markets and provide valuable insights into how they’re being received by the affiliate community.”

The partnership comes at a strategic time for Gamzix as it continues to expand its suite of slots featuring in-game tournaments, achievements, and promotional tools. The platform’s Premium feature will allow Gamzix to build pre-release excitement by giving affiliates early access to upcoming titles, creating anticipation among players before launch.

The post Gamzix gains data-driven marketing advantage with First Look Games partnership appeared first on European Gaming Industry News.

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Greece

Spinmatic accelerates growth in Greece with N1 Casino

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Spinmatic, leading B2B provider of premium HTML5 casino games, continues its debut in the Greek market following its recent certification and has strategically partnered with N1 Casino, one of Greece’s fastest-growing online casino platforms, to expand its regional presence.

Since their launch, N1 Casino has rapidly gained traction among Greek players due to its intuitive platform, exciting promotions and a stellar reputation for fast, secure payouts. With Spinmatic’s advanced, mobile-optimised games now added to its portfolio, the partnership is built for success.

Georgios Sideridis, Casino Manager at N1 Casino, expressed his enthusiasm about this new collaboration: “We are delighted to welcome Spinmatic to the Greek market through N1 Casino. Their portfolio brings a fresh perspective, and we are confident that they will offer an exciting experience to our customers. This collaboration is a step forward in expanding our portfolio selection and strengthening our overall offering.”

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Norbert Mathies, Managing Director of Spinmatic, also shared his excitement: “Greece is a thrilling and growing market and we’re here to make some noise. Partnering with N1 Casino, a trusted, fully licensed operator,  positions us ideally to introduce our premium slot games to a highly engaged audience.”

Spinmatic is bringing 12 of its top-performing games to N1 Casino, directly addressing Greek players’ preferences with titles like Egyptian Stone and Ed Jones and the Book of Seth, perfect for players with a taste for historical themes. Moreover, Spinmatic’s portfolio also includes classics such as Sizzling Blaze Deluxe and Sizzling Blaze Jackpot Deluxe, both well-established favourites among casino players. The provider is also riding the emerging trend of Crash games with Meteoroid and its latest edition Meteoroid Deluxe, appealing strongly to younger players seeking fast-paced, instant-reward gameplay.

The post Spinmatic accelerates growth in Greece with N1 Casino appeared first on European Gaming Industry News.

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Daily Fantasy Sports

PrizePicks Teams Up with San Francisco Giants as Official DFS Partner

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PrizePicks, the largest daily fantasy sports operator in North America, announced that it has been named the Official Daily Fantasy Partner of the San Francisco Giants. The new partnership strengthens the DFS leader’s presence in professional baseball and features digital and in-park activations at Oracle Park.

“We are thrilled to team up with a legendary organization like the San Francisco Giants. PrizePicks is committed to bringing unique experiences to our players around the country and is excited to strengthen our connection with baseball fans in San Francisco and across the United States,” said Mike Quigley, Chief Marketing Officer at PrizePicks.

As part of the multi-year partnership, PrizePicks branding will be showcased prominently throughout Oracle Park with rotating signage behind home plate and LED signage on each baseline. PrizePicks logos will be featured across the K-Counter in right field, creating an interactive experience for fans in the ballpark. Fans seated on top of the right field wall near the strikeout counter will have the opportunity to flip over the PrizePicks branded signs, revealing a “K” for each strikeout earned by a Giants pitcher.

When Giants pitchers combine for 12 strikeouts in a home game, fans can participate in a text-to-enter promotion with the chance to win a $12,000 free PrizePicks lineup and tickets to a future Giants game at Oracle Park.

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“The Giants are always looking for innovative ways to enhance the fan experience. Partnering with PrizePicks provides our fans with new ways to engage with us and deepen their connection to both the Giants and baseball,” said Jason Pearl, Chief Revenue Officer at the San Francisco Giants.

The post PrizePicks Teams Up with San Francisco Giants as Official DFS Partner appeared first on Gaming and Gambling Industry in the Americas.

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