Evoplay
Seasonal Campaigns and Tournaments: Q&A w/ Olga Pronak Head of Key Account Management at Evoplay
How are seasonal campaigns and tournament-based mechanics changing the way players engage with slots compared to traditional gameplay?
Right now, we see that tournament mechanics and seasonal campaigns increase player engagement by introducing additional layers of success and rewards. However, we cannot say this with complete certainty yet, as we need more time to observe long-term patterns. Sometimes players simply do not have time to join short promotions, as they are busy with their daily lives. At the same time, running shorter campaigns of around three months gives players multiple chances to compete while maintaining high engagement throughout the promotion.
What makes limited-time events and promotional layers so effective in driving retention and repeat play?
By now, the gaming industry is very familiar with tournaments and, more recently, prize drops. However, in today’s environment, where people are used to receiving new information in short 30-second videos every day, it can become boring for a player to see and play the same things everywhere, even though they enjoy tournaments. A greater number of promotional layers gives players a sense of novelty and fresh engagement.
We saw this in practice with our Big Adventures campaign, which ran in phases featuring Tournaments, Prize Drops, and Wheel of Fortune rather than a single promo. Prize draws were held every three months, offering high-value rewards such as iPhones, alongside in-game rewards and additional chances to win through Tournaments, Prize Drops, and Wheel of Fortune. This mix maintained player activity, built anticipation, and generated extra engagement as players approached the final grand prize, a trip for two to the Maldives. The key value of this approach is that it expands the pool of potential winners, giving more players real opportunities to succeed and stay motivated.
How do competitive elements like leaderboards and rewards reshape player motivation and interaction?
I believe this principle is well known, as it is used everywhere now – in marketing, education, and sports. However, in Tournaments, Prize Drops, or Wheel of Fortune, it may differ slightly, as we see different motivations shaping player interaction and engagement. In Tournaments, we show players their current position and how many additional points they need to earn to reach a prize or move to a higher tier. In Prize Drops or Wheel of Fortune, we show that other players have already won prizes, demonstrating that the rewards are real and that everyone has the same opportunity to win. People like to be part of exclusive groups.
Do you see seasonal ecosystems becoming a standard expectation for slot audiences in the years ahead?
It’s hard to say whether this will remain the standard over the coming years, as the entertainment industry is evolving rapidly, including in iGaming, where innovations driven by AI and other emerging technologies are advancing. We also enjoy experimenting with new tools and implementing bold ideas, including exploring ways to engage players in fresh and unexpected ways. But at least for the next year, I believe this will be one of the most popular approaches.
The post Seasonal Campaigns and Tournaments: Q&A w/ Olga Pronak Head of Key Account Management at Evoplay appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Weekend Reels | Week 25: Slot Drops & Trends
Here are this weeks latest slots releases compiled by Eastern European Gaming
Spinomenal has launched Tornado Treasure – Hold & Hit 3×3, adding a new title to its Hold & Hit portfolio. The 3×3 slot uses a 777 Wild (excluding Bonus and Bonus Collect). Two special symbols drive the feature: Bonus symbols can land only on reels one and three, while Bonus Collect appears only on reel two.

Amusnet has released its latest online video slot game, Trophy Rush Triple Boost. Packed with stadium energy, trophy-chasing action and feature-rich gameplay, this football-themed release captures the thrill of competing on the sport’s grandest stage. Set within a roaring arena filled with cheering fans and championship atmosphere, the game unfolds across 5 reels and 40 paylines, where every spin feels like a much-chased goal.

bet365 has partnered with MGA Games to launch Mina de Oro Golden Edition bet365 for customers in Spain. The companies said the release is a reimagined version of Mina de Oro, positioned as an update to one of MGA Games’ long-running titles for the Spanish market.

Evoplay has launched Liberty Fireworks, a new five-reel slot built around a booster-led Bonus game and a US Independence Day theme. The base game includes a Wild symbol that substitutes for all regular symbols except Bonus symbols. It appears on reels 2–5.

Million Games has launched East West Wild, a new feature-led video slot inspired by the historic Silk Route, the supplier said. The game runs on a 5×4 layout with 1,024 ways to win. Million Games said consecutive wins increase a Combo Multiplier within each spin, positioning progression as the core mechanic.

Microgaming has launched Playboy Gems and Desires, the latest addition to its official Playboy-branded games portfolio. The slot uses a reel set featuring Wild stacks that land on reels two, three and four. The game also uses a ways win structure as part of its presentation.

Zingo Bingo has exclusively launched Midnight Marauder ClusterBreaker, the latest action-packed slot from leading supplier Relax Gaming. The neon-fuelled heist adventure is now available to Zingo Bingo players who will embark on a precision operation to plot the ultimate raid to try and crack the vault to unlock those wins.

Inspired Entertainment, Inc. has launched two new online slot titles—Bigger Piggy Bank Super Wheel
and Cops ‘n’ Robbers Smash ‘N’ Grab
—now available across the UK and Malta iGaming markets. The company said Bigger Piggy Bank Super Wheel combines its Bigger Piggy Bank
series with Player Link
and a “Super Wheel” community feature.

Playson has released 4 Pots Riches: Super Wheel, adding a new “Super Wheel” mechanic to its 4 Pots Riches slot line-up. The Super Wheel feature triggers when a Super Wheel Symbol is present on the reels at the moment either the Bonus Game with Pot Features or the Mega Bonus Game starts.

Booming Games has launched Greedy for Gold: Hold and Win, the second game in its Greedy for Gold series. The supplier said the slot uses a 5×3 grid with 20 fixed paylines and offers a maximum win potential of 2,000x. The Irish-themed title includes Pot of Gold and Lucky Hat mechanics, plus Free Spins with Jumbo symbols and a Hold and Win feature.

Reflex Gaming has launched Sidewinder Xtra Power, a sequel to its Sidewinder title, with distribution through the Yggdrasil Masters Program. The game uses a 5×3, 20-payline fruit slot format and brings back the Sidewinder Shuffle mechanic. Reflex said the Sidewinder Feature is triggered when five orbs light up above the reels, turning losing spins into winners as the reels shuffle into position.

GAMOMAT released Frooty Troupe – Gold Club, marking the third launch in its Frooty Troupe slot series. The title is a 6×4 slot with 20 paylines. GAMOMAT said Credit Card symbols drive a prize collection mechanic: landing seven or more triggers instant cash prizes as multipliers of the base bet, ranging from 1x to 100x.

Gaming Corps has launched 3 Pigs of Olympus 2: Rise of the DemiHog, a sequel to its 3 Pigs of Olympus title. The new slot runs on six reels, four rows and 4,096 ways to win. Gaming Corps said the sequel introduces upgraded collect mechanics, an evolving progression system and enhanced Free Spins and Bonus Pot features, culminating in the Wheel of Olympus with rewards stated to reach up to 10,000x total bet.

Pragmatic Play has launched Mahjong Wins Triple Pot, a new online slot release, The title introduces “golden reels” and bonus coin symbols with values of up to 100,000x. The game uses a 4-5-5-5-4 grid with tumble mechanics. Pragmatic Play said consecutive tumble wins trigger a progressive multiplier trail that increases payouts by 2x, 3x and 5x until the end of the spin.

The post Weekend Reels | Week 25: Slot Drops & Trends appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
EGR B2B Awards 2026
Evoplay Wins Marketing Campaign of the Year for Uncrossable Rush
Evoplay has won at the EGR B2B Awards 2026 in the category Marketing campaign of the year. This recognition celebrates a campaign built around Uncrossable Rush, Evoplay’s first instant title co-developed with SlotCatalog.
The game combined Evoplay’s development expertise with SlotCatalog’s player insights and discovery tools, turning CrossyRun-inspired mechanics into a dynamic iGaming experience with difficulty levels, multipliers, Cash Out and customisable Autoplay.
For Evoplay, this shows how strong marketing starts long before the campaign goes live. It begins with the product idea, the player insight and the team’s creative ability to connect them into a story people notice.
This award reflects Evoplay’s work on building campaigns that support a game release by maximising the engagement moment around it.
The post Evoplay Wins Marketing Campaign of the Year for Uncrossable Rush appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Evoplay
Evoplay launches Liberty Fireworks slot with three booster-driven bonus mechanics
New five-reel title themed around US Independence Day adds Extra Wealth, Extra Reels and Extra Spin features plus a 3,000x GRAND trigger.
Evoplay has launched Liberty Fireworks, a new five-reel slot built around a booster-led Bonus game and a US Independence Day theme.
The base game includes a Wild symbol that substitutes for all regular symbols except Bonus symbols. It appears on reels 2–5.
The main feature is a Bonus game driven by three boosters tied to different Bonus symbol colours: Extra Wealth (Blue), Extra Reels (Red) and Extra Spin (Green). Evoplay said Extra Wealth increases the values of randomly selected Bonus symbols from 0.5x to 10x of the total bet. Extra Reels adds a second independent bonus field that spins alongside the original and combines winnings at the end of the feature. Extra Spin increases the Bonus game to four spins.
During the Bonus game, only Gold Bonus symbols remain in play. These carry either a random value from 1x to 15x the total bet or one of the fixed jackpot tiers – MINI, MINOR and MAJOR. The GRAND jackpot is unlocked by collecting all 15 Gold Bonus symbols and pays 3,000x the total bet, with Evoplay stating multiple GRAND awards are possible when Extra Reels are active.
Liberty Fireworks also includes a Bonus Buy option, allowing entry to the Bonus game with one, two or all three boosters activated. Ivan Kravchuk, CEO at Evoplay, said: “Liberty Fireworks has been built around the feeling of community and celebration, with every spin adding suspense and excitement.
“We wanted to capture that energy ahead of US Independence Day, while giving players worldwide a feature set that feels varied, reactive and full of momentum. The combination of this design coupled with the boosters and jackpots creates a game that continually shifts in intensity, right up to the final spin.”
The post Evoplay launches Liberty Fireworks slot with three booster-driven bonus mechanics appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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