Latest News
Allwyn Begins Next Phase of Retail Investment with New National Lottery PPOS Rollout Trial
Brand new National Lottery permanent point of sale (PPOS) has started hitting the walls, floors and counter tops of a small number of National Lottery retailers over the last few weeks, as Allwyn begins testing the rollout of the specially designed kit at trial stores in preparation for wider distribution.
Designed in collaboration with accessibility and sustainability experts, the family of PPOS will help deliver more modern retail environments and capture the attention of customers with eye-catching branding and “call to action” messages, as well as giving National Lottery retailers for the first time the ability to display information about National Lottery-funded projects that are local to their store.
The suite of kit includes an attention-grabbing illuminated Scratchcard dispenser with integrated lighting and 15.6-inch HD screen, and a new Playstation with double-sided graphics and a wing to display key information – such as stories about local National Lottery-funded projects. Completing the collection are a new external wall sign and a double-sided pavement sign featuring a “call to action” to play in store, as well as a refreshed window poster frame. In most cases, these items will be swapped out on a like-for-like basis with a store’s existing kit – but larger or additional assets may be offered in certain circumstances.
Allwyn called on the expertise of its accessibility partner, Purple, and its sustainability partner, Planet Mark, in designing the new PPOS to help with its commitment to delivering a more sustainable and accessible National Lottery. For example, the height of the new Playstation tables has been standardised at a level recommended by Purple (750mm) which is considerate of wheelchair users – as has the Scratchcard dispenser media screen – while the playslips are set at a height within reach of wheelchair users. Graphics and signage, as well as the surfaces they sit behind, have also been designed to meet accessibility requirements.
In terms of sustainability, lightweight designs ensure that the kit and its transportation are carbon-efficient, while recycled and recyclable materials have been prioritised in the manufacture and deployment of the new PPOS – with some components made with 60-100% recycled materials.
The first independent retailer to have the kit installed as part of the “test and learn” trial, Raj Kularajah, owner of Twinsco store in St Albans, said: “I was delighted to be selected as the first independent store to have the new PPOS installed, and to be able to provide feedback on the equipment to help with the wider rollout. After it was first installed, two of my regular customers who had never played the lottery before saw the new kit and decided to play EuroMillions, which is absolutely excellent.
“I’m really impressed with the kit overall, particularly the new Playstation wing which can be fitted to either side of the stand depending on how the store is laid out and what space is available. But my favourite piece is the new Scratchcard dispenser which really brings to life and illuminates the individual games. Its bigger windows also make it easier to load with cards.”
Allwyn’s Director of Channel Operations Alex Green said: “We’re hugely excited that National Lottery retailers are starting to get their hands on this brilliant new kit as part of our ‘test and learn’ trial deployment. As well as looking fantastic, the new PPOS has been designed to high standards of accessibility and sustainability – demonstrating The National Lottery’s commitment to delivering wider societal benefits. We know retailers will be keen to get the kit as soon as possible, but it’s important we trial it first and use our findings to inform a more substantial phased rollout across our 40,000-strong estate. This will help us get the deployment absolutely right for our retail partners.
“The project to equip retailers with the very best National Lottery PPOS also represents the next stage of our investment in retail and signals our commitment to the channel as a whole, with retail being central to our vision to grow The National Lottery responsibly over the next 10 years. But equipping stores with the latest innovative kit is just one element of a much bigger overall project to build a more modern in-store environment. As part of this, we’ll also be delivering an enhanced Vodafone network solution for our retail partners from this spring, and installing new software from the summer onwards ahead of us starting to roll out new state-of-the-art terminals towards the end of the year.”
The next phase of the PPOS rollout will see the new kit deployed in around 40 stores by the end of May, with another 10,000 outlets scheduled to receive the new PPOS later in the year. The kit will then be rolled out to the remainder of the estate throughout the autumn and into 2025.
The post Allwyn Begins Next Phase of Retail Investment with New National Lottery PPOS Rollout Trial appeared first on European Gaming Industry News.
casino operations
Ignition Casino: One-night Las Vegas Strip spend hits $668, up 109% since 2014
Resort fees are up 194% and Nevada’s live poker table count is down 38% since 2011, based on UNLV and Gaming Commission data cited in the report.
The cost of a one-night visit to the Las Vegas Strip has more than doubled since 2014, according to a new “Las Vegas Inflation Index” published by Ignition Casino. The report estimates a typical one-night “basket” of expenses at $667.85 in 2026 versus $319.09 in 2014, a 109.3% increase.
Ignition Casino’s basket includes the Strip average for a blackjack minimum bet, weekend one-night hotel stay, resort fee, domestic beer, bottle of water, dinner (entrée and drink), a show ticket and valet parking. In the company’s breakdown, resort fees show the steepest jump, rising from $19.43 to $48.49 (+194.5%). Other increases cited include blackjack minimum bets from $50.00 to $112.17 (+124.3%), show tickets from $82.86 to $175.91 (+112.3%), water from $3.00 to $7.00 (+133.3%), and valet parking moving from free to $40.
For poker, the report argues higher trip costs are landing alongside a smaller live product. Citing UNLV’s Center for Gaming Research and Nevada Gaming Commission Quarterly Reports, it says Nevada’s live poker table count fell from 957 in 2011 to 595 by end-2025, a 38% decline. On the Strip, the report puts active poker rooms at eight today—Aria, Bellagio, Caesars Palace, Horseshoe, Mandalay Bay, MGM Grand, The Venetian and Wynn—down from approximately 17 in the late 2000s.
The company also points to higher rake caps compared with 2014. It states Aria’s rake is “10% of the pot up to a maximum cap of $7 per hand,” Bellagio’s cap is $6, and the remaining Strip rooms are at $5, versus a 2014 Strip average cap of $4. Using an assumed 30 raked hands per hour, the report estimates that a $2 higher cap at cap-reaching tables equates to “an extra $60 per hour” going to the house, or $300 over a five-hour session.
At blackjack, Ignition Casino ties higher table minimums to shorter expected playtime for fixed budgets. It estimates a $500 bankroll would last about 2 hours and 22 minutes at the 2014 average minimum bet, versus about 28 minutes at the 2026 average minimum, using an approach it attributes to “casino risk analysts and quantitative mathematicians” and assuming 70 hands per hour and a blackjack standard deviation of 1.15.
The post Ignition Casino: One-night Las Vegas Strip spend hits $668, up 109% since 2014 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
eSports
G2 partners with PUBG MOBILE Esports to scale Western Europe competition
Deal starts with the 2026 PMCO Western Europe Wildcard and adds a JanickaGaming ambassador program.
G2 and PUBG MOBILE Esports have announced a partnership aimed at growing the PUBG MOBILE esports ecosystem in Western Europe, the companies said on June 15, 2026 in Berlin.
The partnership begins with the 2026 PUBG MOBILE Club Open (PMCO) Western Europe Wildcard, with registration open now. G2’s in-house media and production unit, 62, will support tournament operations and community activations, spanning creator campaigns, media buying, and event management.
The first major activation under the agreement will be the 2026 PUBG MOBILE Global Open (PMGO) Western Europe Finals, scheduled for 11–13 September, with registration opening today, according to the announcement.
The companies are also launching an ambassador program for the region, naming German PUBG MOBILE content creator JanickaGaming as the Western Europe ambassador. PUBG MOBILE said she will stream PUBG MOBILE weekly and cover esports topics and tournaments alongside her existing social content.
“PUBG MOBILE has built something really special over the years. It’s one of the biggest games in the world and one of the most impressive esports ecosystems,” said Alban Dechelotte, CEO of G2.
Shaowei Chen, Head of Western Europe Publishing at PUBG MOBILE, added: “Western Europe represents one of the most promising growth frontiers for PUBG MOBILE esports, and G2 stands as a great strategic partner to drive this expansion.”
The post G2 partners with PUBG MOBILE Esports to scale Western Europe competition appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Gambling in the USA
Las Vegas Inflation Index: Cost of visiting Sin City for one night has more than doubled in the last 12 years
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- An average spend for one night on the Las Vegas Strip now reaches nearly $670, compared to $319 in 2014.
- Resort fees have seen a 194% rise in that period – the steepest increase of all.
- Nevada’s live poker table count has fallen by 38% since 2011 – from 957 tables to 595 – while the number of active Strip poker rooms has halved.
- Strip poker rooms are taking an average of $300 more per five-hour session compared to 2014.
- With a $500 blackjack budget, you will bust nearly two hours quicker on average in 2026 compared to 2014.
The average cost for a one-night stay in Las Vegas has risen by almost 109% in the last 12 years, as revealed by research from Ignition Casino.
Based on the average cost of a basket of a typical visitor’s stay – hotel, food, drinks, entertainment and parking – guests are spending nearly $350 more per night in 2026 than they were in 2014.
That basket includes the average minimum blackjack bet, a one-night hotel stay, resort fee, a domestic beer, bottle of water, dinner (entrée and drink), a show ticket and valet parking. All recorded prices are Strip averages in 2014 and 2026.
The steepest single increase is resort fees: the add-ons charged on top of base room rates averaged $19.43 on the Strip in 2014 and have risen to $48.49 today – a 194.5% jump. Almost every other line item has at least doubled, with blackjack minimum bets up 124%, water up 133%, show tickets up 112% and valet parking going from free to $40.
Feature (On Strip)
2014
2026
% Increase
Blackjack minimum bet $50.00
$112.17
+124.3%
Average resort fee/night $19.43
$48.49
+194.5%
Weekend one-night hotel stay $125.80
$207.28
+64.8%
Domestic beer $6.00
$10.00
+66.7%
Bottle of water $3.00
$7.00
+133.3%
Dinner (entrée + drink) $32.00
$67.00
+109.4%
Show ticket $82.86
$175.91
+112.3%
Valet parking $0.00
$40.00
N/A
TOTAL $319.09
$667.85
+109.3%
But rising prices are only half the story. For poker players specifically, the cost of a Las Vegas trip has increased at the same time as the product itself has quietly contracted – fewer rooms, fewer tables, and higher costs per hand once you sit down.
Fewer tables, higher rake: Las Vegas poker’s shrinkflation squeeze
Las Vegas remains the live poker capital of the world – but the infrastructure supporting that reputation has been quietly hollowed out, and the players who remain are paying significantly more for a shrinking product.
According to data compiled by UNLV’s Center for Gaming Research from Nevada Gaming Commission Quarterly Reports, the state’s live poker table count stood at 957 tables in 2011. By end-2025, that figure had fallen to 595 – a reduction of 38% over 14 years, with no return to pre-2016 levels in sight.
The decline is structural and predates COVID. From 957 tables in 2011, Nevada’s count fell steadily to 587 by 2018 as casinos converted poker floor space to higher-margin baccarat. The pandemic accelerated the attrition – tables collapsed to just 413 in 2020 – and the recovery has been incomplete. Today’s total of 595 remains roughly 38% below its 2011 level.
On the Strip specifically, the picture is even starker. From approximately 17 active poker rooms in the late 2000s, just eight remain today: Aria, Bellagio, Caesars Palace, Horseshoe, Mandalay Bay, MGM Grand, The Venetian and Wynn. For Texas Hold’em and Omaha players, this consolidation means less table availability and less competition between rooms – and with fewer operators competing for players, there has been little pressure to keep rake in check.
Metric
2011
2025/26
Change
Nevada poker tables (statewide) 957
595
–38%
Active Strip poker rooms ~17
8
–53%
Average rake cap per hand $4
$5–$7
↑ significantly
Are Las Vegas poker rooms still good value amid rising costs?
The rake compounds the shrinkflation picture. Of the eight active Strip rooms, Aria charges a rake of 10% of the pot up to a maximum cap of $7 per hand, Bellagio’s cap is $6, and the remaining rooms sit at $5. In 2014, the Strip average was 10% up to a $4 cap.
Considering a fast dealer pushes out 30 raked hands per hour, an extra $2 in rake per hand – at rooms where the cap is reached – means an extra $60 per hour going to the house. Over a five-hour session, that is $300 less in players’ stacks compared to 2014.
Factor in the broader 109.3% price hike across the average Las Vegas stay and there is a serious debate to be had over value for money. Players are paying more to stay, more to eat, more to park – and then paying more rake across fewer available tables once they sit down.
The same squeeze is visible at the blackjack tables, where minimum bet increases have made a given budget go significantly less far than it did 12 years ago – offering a precise illustration of what the broader cost increases mean in practice.
You will bust two hours earlier in Las Vegas today compared to 2014 with a $500 blackjack budget
The blackjack minimum bet increase tells a sharp story about what rising costs mean in practice. Based on the average Strip minimum in 2014, a $500 budget would last approximately two hours and 22 minutes before a player would be expected to bust against the house. Taking into account the 124% increase in average minimum bet since then, that same $500 would now be expected to last just 28 minutes.
This is calculated using a methodology applied by casino risk analysts and quantitative mathematicians, factoring in betting units, the standard deviation of blackjack (1.15, accounting for doubling down, splitting and natural blackjack payouts), and an average table speed of 70 hands per hour. Full methodology is set out in the appendix below.
Las Vegas blackjack average time to bust (hr:min)
Budget
2014 (hr:min)
2026 (hr:min)
$100
0:06
N/A
$200
0:23
0:04
$300
0:51
0:10
$500
2:22
0:28
$1,000
9:29
1:53
Shrinkflation is usually associated with a chocolate bar that got smaller without the price changing. In Las Vegas, the same principle has played out across an entire recreational economy — only here, the price went up too. Fewer poker rooms, higher rake, steeper minimum bets and a resort bill that has more than doubled: the product has contracted while the cost of accessing it has soared.
Appendix: Blackjack time-to-bust methodology
The following explains how estimated survival times for a given blackjack budget are calculated, using the $500 at a $50 table example (median survival: 2 hours 22 minutes in 2014).
Step 1: Normalisation. Currency is standardised into Betting Units. $500 / $50 minimum bet = 10 units.
Step 2: Volatility Index. Standard deviation is defined. A simple coin-flip game has a standard deviation of 1.0; blackjack, with doubling down, splitting and 3:2 naturals, carries an accepted standard deviation of 1.15.
Step 3: Absorbing Barrier Formula. Median hands to bust is calculated as: n ≈ 1.66 × (betting units)².
Step 4: Executing the calculation. For 10 units: 10² = 100 × 1.66 = 166 hands to bust.
Step 5: Translating to casino time. 166 hands / 70 hands per hour = 2.37 hours = 2 hours and 22 minutes. The same formula applied to a $112.17 minimum bet ($500 / $112.17 = ~4.46 units; 4.46² × 1.66 = ~33 hands; 33 / 70 = 0.47 hours = approximately 28 minutes.
The post Las Vegas Inflation Index: Cost of visiting Sin City for one night has more than doubled in the last 12 years appeared first on Americas iGaming & Sports Betting News.
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