Canada
CasinoCanada announces new partnership with GG.BET
CasinoCanada is pleased to announce a partnership with GG.BET, a leading international esports and sports betting platform. This collaboration will expand GG.BET’s presence in key regional markets and provide targeted, engaging content for esports and sports betting enthusiasts.
Through this partnership, CasinoCanada will collaborate with GG.BET to produce specialised reviews and SEO-driven content for regional audiences. This effort will increase GG.BET’s visibility and offer players reliable information and a seamless user experience.
CasinoCanada is an online casino guide managed by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented:
“GG.BET is a pioneering force in the esports betting space, combining innovation with deep industry knowledge. Partnering with CasinoCanada aligns perfectly with our goal to support platforms that prioritise player engagement and responsible growth. Together, we look forward to delivering valuable content that resonates with esports and sports fans alike and contributes to the sustained success of GG.BET.”
GG.BET is an international betting platform developed by esports experts to deliver a top-tier esports betting experience and a wide range of traditional sports betting options. The platform offers over 30 esports disciplines, including console and mobile games, and more than 40 traditional sports.
GG.BET also provides AI-based virtual sports, such as virtual football, basketball, and tennis leagues. The platform enhances user experience with a personalised feed and a customisable gaming avatar that evolves as players advance through GG.Leagues levels. GG.BET prioritises player security and customer service, maintaining high standards in data protection and user care.
GG.BET supports esports development by partnering with teams and sponsoring major tournaments, including BLAST Premier (CS2), PGL Major, and Dota 2’s The International.Since 2020, GG.BET has been the partner of NAVI and Team Vitality’s CS2 roster.
The brand has received global recognition, winning the Best Esports Operator award at both the EGR Operator Awards 2023 and the SiGMA Europe Awards 2023. This success continued with the Esports Operator of the Year title at the EGR Global Operator Awards 2024, followed by Operator of the Year for Central and Eastern Europe at the EGR Global Europe Awards 2025.
Serhii, Head of Affiliates at GG.BET, added:
“We’re pleased to launch our partnership with CasinoCanada. Their strong regional expertise and engaged audience make them a valuable partner for us. We see great potential in this cooperation to strengthen GG.BET’s presence in the region and build long-term growth together.”
The post CasinoCanada announces new partnership with GG.BET appeared first on Americas iGaming & Sports Betting News.
Alberta
St8 extends TonyBet partnership to Alberta after securing supplier registration
St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.
Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.
St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.
David Fall, Business Development Manager at St8, said:
“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, said:
“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”
The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 continues partnership with TonyBet with an expansion into Alberta
The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.
Canada
IGT Signs Agreement to Deploy 720 Sierra27 Video Lottery Terminals Across Saskatchewan
IGT announced that its subsidiary, IGT Canada Solutions Limited (IGT), signed an agreement with Western Canada Lottery Corporation (WCLC) to supply 720 additional Sierra27 video lottery terminals (VLTs) in 2026. The agreement strengthens IGT’s position as a leading VLT supplier in Canada and marks the second consecutive year that IGT has been selected through WCLC’s competitive VLT procurement process.
“WCLC selected IGT through a competitive procurement process, and these additional Sierra27 VLTs will support our venue network with hardware and content designed for the Canadian market. IGT has been a longstanding supplier to WCLC, and we look forward to continuing our work together,” said Eric Karmark, WCLC Vice President, VLT Gaming & Operations.
“As the leading VLT supplier in Canada, IGT is uniquely positioned to help WCLC enhance venue performance and player experiences with proven products and solutions backed by decades of market experience. This significant agreement with WCLC for 720 additional IGT Sierra27 VLTs reinforces the strength of our outstanding collaboration in providing games that excite and engage players,” said Chad Helm, IGT VP of Sales, Canada and Oregon.
IGT’s versatile Sierra27 VLT delivers comfort and serviceability and features two high-definition 27-inch screens, a 13.3-inch dynamic player panel with dual bash buttons, and a wireless inductive charger. The Sierra27 VLT is backed by a large library of high-performing content and games designed specifically for players in Canada, including Big City 5’s Diamond, Tiki Tiki Tiki Mayhem, Cash Climb Garden of Hesperides, and more.
The post IGT Signs Agreement to Deploy 720 Sierra27 Video Lottery Terminals Across Saskatchewan appeared first on Americas iGaming & Sports Betting News.
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