eSports
PAGODA Snacks Named the New “Official Egg Roll” of Riot Games’ League Championship Series
![pagoda-snacks-named-the-new-“official-egg-roll”-of-riot-games’-league-championship-series](https://recentslotreleases.com/wp-content/uploads/2024/02/132502-pagoda-snacks-named-the-new-official-egg-roll-of-riot-games-league-championship-series.jpg)
PAGODA Snacks has entered into a partnership with Riot Games, the company behind the leading global esports property League of Legends.
PAGODA Snacks will be featured as the “Official Egg Roll” of LCS and offer fans the perfect game-time snack through special activations, product drops, and giveaways throughout the LCS season.
The LCS is the preeminent professional North American esport and currently the fourth most-viewed professional sports league in North America for gamers in the 18-34 years-old age demographic. PAGODA Snacks will be integrated throughout LCS’ 2024-26 season events connecting LCS fans with the perfect go-to snacks to refuel.
“We know more time in the kitchen means less time to playing and streaming League of Legends. According to YouGov, approximately 50% of next-gen consumers feel as though their lifestyles do not leave enough time to prepare food. That’s where our craveable and convenient lineup of PAGODA Snacks comes to the rescue. From our crispy egg rolls loaded with freshly cut vegetables and authentic seasoning to our Crab Rangoon filled with real crab meat and cream cheese paired with a sweet chili sauce, we offer quick, easy-to-prepare but still delicious snacks for LCS players and fans to refuel and supercharge their gaming sessions,” Monica Ball, marketing manager for PAGODA Snacks, said.
“We’re thrilled to have PAGODA Snacks join the LCS as our newest partner and further as the ‘Official Egg Roll’ of the League Championship Series. There’s no better food to fuel our fan experience than egg rolls and I know LCS fans will be hyped to add PAGODA Snacks to their go-to snack lineup,” LCS Commissioner Mark Zimmerman said.
As the “Official Egg Roll” of LCS, PAGODA Snacks will be a part of the LCS broadcasts with a “Let Him Cook” segment that will spotlight the best plays and moments of the day from professional players.
Additional PAGODA Snacks broadcast integration will come with the “Put the Egg Rolls In” Tech Pause, where LCS fans will have the perfect opportunity to fuel up and grab a bite to eat.
Throughout the partnership, fans should keep an eye out for additional PAGODA Snacks activations and touchpoints like exclusive drops and promotions so they can celebrate the season with LCS’ “Official Egg Roll”.
eSports
BETER and GRID Bring Advanced Data Visualizations to Esports Betting
![beter-and-grid-bring-advanced-data-visualizations-to-esports-betting](https://recentslotreleases.com/wp-content/uploads/2024/09/139585-beter-and-grid-bring-advanced-data-visualizations-to-esports-betting.jpeg)
BETER, the leading provider of betting content and data, and GRID, a first-party esports live data provider, extend their partnership to bring advanced data visualizations to BETER’s esports offering, enhancing the betting experience for all enthusiasts around the globe
GRID widgets include visualizations such as The Map Winner Prediction Tracker, Series Scoreboard, LiveLog, and Comparison Widgets. The integration will also see a recently released GRID Stats Widget integrated into the BETER betting solutions, displaying various customizable statistics such as win rate, damage per round, First 5 kills, headshots, and many more.
Designed to be game title-agnostic, the GRID Widgets display real-time stats. They can be powered by any data source for any game in any genre, making them an entirely universal tool for data visualization across all esports content.
This new integration of data visualization will help bettors make more informed betting decisions and significantly increase their understanding of the game and its progress before, during, and after the game is live.
The widgets are versatile and fully customizable to match any partner’s branding and ensure the best experience can be scaled across mobile and desktop platforms.
Chuck Robinson, Chief Revenue Officer at BETER: “We are excited to expand our partnership with GRID, bringing advanced data visualizations to our esports offering. This collaboration allows us to offer our partners’ customers a more immersive and engaging betting experience, helping them interact with esports on a whole new level. By leveraging GRID’s real-time data and customizable widgets with comprehensive statistics, we’re setting a new standard in the betting landscape, ensuring that BETER continues to lead the way in innovative esports betting solutions.”
Mikael Westerling, Chief Sales Officer at GRID: “Together with BETER, we share a common vision for how the esports betting experience should be designed—immersive, authentic, interactive, and powered by official data. Data is a powerful tool for storytelling, and the GRID widgets are designed to make esports content more accessible to new fans while deepening engagement with existing audiences. By providing real-time, actionable insights directly from the game server to BETER, we deliver a next-level experience that truly resonates with the esports community.”
The post BETER and GRID Bring Advanced Data Visualizations to Esports Betting appeared first on European Gaming Industry News.
Colorado
Esports suppliers must lead from the front – PandaScore’s Colorado licence
![esports-suppliers-must-lead-from-the-front-–-pandascore’s-colorado-licence](https://recentslotreleases.com/wp-content/uploads/2024/09/139558-esports-suppliers-must-lead-from-the-front-pandascores-colorado-licence.png)
Esports betting in the United States is a yet to be fully tapped, and with more regulatory progress the total market and opportunity in esports continues to grow.
It’s why at PandaScore, we recently acquired our first license in the lucrative American market, in the esports-friendly state of Colorado. The move is a strong signal of our ambition in the US, but it also sets out our methodology for solving the uncertainty problem that US esports betting currently suffers from.
Supplier licensing should lead the way
The unknowns about what markets and lines can be offered are a key piece of the puzzle in many jurisdictions. Uncertainty around the legislation means operators are tentative to jump in with both feet. At PandaScore, we’re helping operators navigate US esports betting regulation on a state-by-state basis, so they can make business led decisions in markets with right balance of stability and opportunity.
Except for a few states, esports betting regulation is relatively new: there’s not a great deal of precedent to work from, and its quickly evolving nature means there’s likely more work to be done in the future. We plan to be at the forefront of making sure that esports betting works for the whole ecosystem: operators, suppliers, regulators and the betting public.
The regulatory framework across the country may be shifting at different paces, but almost all states are going in one direction: expansion.
Esports suppliers have a duty to show operators the way and give them the tools, knowledge and expertise to make the right decision. We don’t believe in going all guns blazing, but entering markets with some certainty around esports in a considered fashion.
We can be more confident that those specific markets are built for esports, with Colorado being PandaScore’s first step for several reasons.
Why Colorado
When deciding which market to enter, we consulted heavily with our customers and whittled it down to states that had the right mix of commercial opportunity, solid regulatory environment and straightforwardness in licensing.
Since regulating esports, Colorado has had a friendly framework for esports. The catalogue for regular betting includes a wide range of esports titles based on approved games and tournaments by the publisher or regulator – which follows some similarities to how traditional sports betting is structured.
The process itself was simple and clear, with clear terms and commercials that promote investment, entrepreneurship and innovation – all key ingredients for growing new markets and ambitious organisations to build new audiences.
Colorado is the natural next step in PandaScore’s service-minded, client-first approach. There’s already a generation of bettors who are seeking out esports betting products, esports suppliers need to be the source of knowledge and expertise that helps guide and amplify the esports ambitions of their clients.
Service-minded approach, client-led growth
We bring operators into the licensing conversation from the outset, exploring the licenses most valuable to them and then leveraging our lean, efficient operating model to get it done.
We’ve proven we’re serious about the US market, and that we can get a license efficiently, so if an operator desires a specific jurisdiction, we base our decisions on the revenue potential, give them a clear, no-spin picture of the market, and put in the hard work of licensing to provide our services in the US.
Player age verification as a mandatory service
A huge part of that no-spin picture is addressing the concern and risk around player age verification in esports. Compliance is paramount for suppliers and operators alike, so knowing the requirements from state to state is essential.
PandaScore has been offering player age verification for years and is well established on this front thanks to years of servicing jurisdictions like Australia and Sweden. We already have an API that clients use for peace of mind, and are beefing it up as a standalone service intended to support regulators and governing bodies to ensure compliance, confidence and growth.
Suppliers need to lead from the front for US esports betting to succeed. It’s not just about having the best product – they need to be an expert on relevant regulation, genuinely serve the expansion interests of clients and be a truly safe pair of hands that actively supports and serves operators, bettors and regulators alike.
Author: Oliver Niner, Head of Sales at PandaScore.
eSports
HUAWEI AppGallery Sponsors PUBG MOBILE Rising Stars Season 4 to Support Emerging Esports Players in Turkey
![huawei-appgallery-sponsors-pubg-mobile-rising-stars-season-4-to-support-emerging-esports-players-in-turkey](https://recentslotreleases.com/wp-content/uploads/2024/09/139522-huawei-appgallery-sponsors-pubg-mobile-rising-stars-season-4-to-support-emerging-esports-players-in-turkey.jpg)
HUAWEI AppGallery this year sponsored PUBG MOBILE Rising Stars season 4, Turkey’s biggest amateur esports tournament. Held annually, PUBG MOBILE Rising Stars’s purpose is to identify and nurture new talent, as participants engage in battle on the PUBG Mobile esports platform. The Grand Finals concluded on 1 September.
AppGallery Sponsorship: Attracting Youth Talent to Esports
AppGallery hopes to promote esports among young players, enabling them to pursue a meaningful esports career through exposure to professional teams and an offer of a monetary prize.
“Esports are a growing phenomenon across younger generations of gamers, to the point that some of them prefer to watch others playing games, than playing those games themselves! As such, the esports essence of ‘sharing fun, healthy competition with friends’ deeply aligns with AppGallery’s identity and commitment towards the gaming community,” Jaime Gonzalo, VP Huawei Mobile Services Europe, said.
He added, “PUBG MOBILE Rising Stars has become a key event in the Turkish esports scene, where players can flaunt their skills in the exciting PUBG Mobile arena and gives them the opportunity to be noticed by professional teams. An attractive prize pool of 600,000 TRY is awarded across the tournament, offering support and a potential future career path to emerging talent.”
The prize pool was distributed across the top 16 teams, and the ‘MVP’ and ‘WWCD’, the top team from each match.
Grand Finals Highlights
The Grand Finals was a crucible of competition. From 31 August to 1 September, 16 teams competed to determine the Rising Stars champion. This phase was held at the ESA Espor Arena in Maslak over two offline days, to an onsite audience of 1,300 and over 20,000 live viewers.
The team HADDINI BILBAO won this PUBG MOBILE Rising Stars Grand Finals by just 1 point after 12 closely contested matches.
Tournament Recap
PUBG MOBILE Rising Stars Season 4 played a crucial role in discovering and supporting aspiring esports athletes. Reflecting the popularity and importance of this tournament, a whopping 5,000 teams participated in the First Round of the tournament. Held from 12 August to 19 August, this Qualification Period comprised three matches daily and a point-based system.
The Group Stage consisted of the top 32 teams from the first round and featured two groups with a six-day broadcast. Only 16 teams qualified for the Grand Finals – the final phase had a two-day broadcast.
The post HUAWEI AppGallery Sponsors PUBG MOBILE Rising Stars Season 4 to Support Emerging Esports Players in Turkey appeared first on European Gaming Industry News.
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