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American Place Casino Leverages ComOps to Revolutionize Customer Experience with Medallia Experience Cloud

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In a strategic move to gain deeper insights into guest sentiment and enhance their customer service impact American Place Casino, a Full House Resorts property, has partnered with ComOps, a leading customer experience (CX) solutions provider. The emphasis of this strategic partnership lies in ComOps assuming oversight for the renowned Medallia Experience Cloud, a distinguished leader in experience management, as recognized in the Forrester™ Wave Report.

ComOps, led by Vice President of CX, George Polyard, has played a pivotal role in implementing the Medallia Experience Cloud and crafting a tailored strategy to cater to American Place Casino’s unique requirements. This collaboration marks a significant milestone in American Place Casino’s commitment to understanding and improving customer experiences.

“ComOps sets itself apart with a clear vision and exceptional execution,” stated Jeff Babinski, Vice President & General Manager at American Place Casino. “Our expectations were high for what an experience management tool could achieve, and this tool has surpassed them. It enables property leaders to grasp guest sentiments in real-time and, when necessary, engage directly with guests to commend their positive experiences or delve into any service shortcomings they encountered.”

In less than 12 months, 17,000+ surveys have been completed and with an impressive 28.3 percent response rate, ComOps has precisely gauged both employee and customer sentiments.

By segmenting this key metric by loyalty tier, ComOps enables American Place Casino to tailor strategies for different player levels, prioritizing our highest-tier players. Additionally, this data has empowered us to benchmark our online performance against competitors effectively.

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By harnessing the power of the Medallia Experience Cloud, American Place Casino is revolutionizing its customer experience journey. The Medallia Experience Cloud is a cutting-edge platform designed to collect, analyze, and act upon customer feedback, allowing businesses to make data-driven decisions that enhance customer satisfaction and drive growth.

Since launching, American Place Casino has sent 3,400 email responses to guests based on their feedback – with more than 1,000 of those responses spread across nine employees.

ComOps’ expertise in CX and their ability to seamlessly integrate the Medallia Experience Cloud have enabled American Place Casino to embark on this transformative journey confidently. George Polyard, Vice President of CX at ComOps, expressed his enthusiasm for the partnership, stating, “Jeff and his team at American Place Casino have truly embraced the new application. Their dedication to measuring customer and employee engagement shows how they prioritize service excellence.”

This partnership signifies American Place Casino’s commitment to staying at the forefront of customer experience management and underscores their dedication to continually improving the quality of service they provide to their customers.

 

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BetMGM UK partners with Premier League club Wolverhampton Wanderers F.C.

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LeoVegas Group is happy to announce a new multi-year partnership with Premier League club Wolverhampton Wanderers F.C., which will see the leading sports betting brand BetMGM becoming the club’s Official European Betting Partner. The Group has been a partner of the club since the 2023/2024 season, successfully boosting international brand awareness and recognition of the Group’s brands. 

The new partnership will see BetMGM feature on Wolves’ double row pitch-side LED advertising system, static branding sites, and media interview backdrops at Molineux Stadium and the Sir Jack Hayward Training Ground for the 2024/2025 and 2025/2026 seasons.

Russell Jones, GM Marketing & Commercial Growth at Wolverhampton Wanderers F.C. said “We’re delighted to announce this partnership with BetMGM UK, and thank them for their support as we head into the 24/25 Premier League season.

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“Their support is invaluable to the club as we look to expand our portfolio of commercial partners and we look forward to working with the BetMGM team over the next two seasons.

Sam Behar, UK Director BetMGM, said “It’s been almost a year since we started collaborating with Wolves, and we are very excited to continue this successful, awareness-boosting partnership for the next two years. Wolves are one of the most established clubs in the Premier League, and we can’t wait to see them in the first game of the season against Arsenal in August!”

The post BetMGM UK partners with Premier League club Wolverhampton Wanderers F.C. appeared first on European Gaming Industry News.

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BETBY RELEASES REPORT ON CHAMPIONS LEAGUE 2023/2024 BETTING TRENDS

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BETBY, a leading provider of B2B sportsbook solutions, has unveiled a detailed analysis of betting trends observed during the Champions League 2023/2024 season, focusing extensively on the climactic final match between Real Madrid and Borussia Dortmund. This report offers valuable insights into the intricate relationship between player behavior and betting activities within one of football’s most prestigious tournaments.

Of particular interest is the scrutiny of the final showdown between Real Madrid and Borussia Dortmund.

The report covers various key aspects, including:

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Segmentation of Overall Betting Volume: Analysis of the total volume of bets placed throughout the Champions League 2023/2024 season.

Types of Bets: Examination of the most popular types of bets placed by viewers and bettors during the tournament.

Evolution of Betting Odds: Insights into how betting odds fluctuated across different stages of the tournament, including pre-match and live betting markets.

Player Performance Impact: Assessment of how individual player performances influenced betting patterns and market dynamics.

Final Match Focus: Detailed exploration of betting behaviors and market shifts during the high-stakes final match between Real Madrid and Borussia Dortmund.

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The post BETBY RELEASES REPORT ON CHAMPIONS LEAGUE 2023/2024 BETTING TRENDS appeared first on European Gaming Industry News.

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Huawei Mobile Services Launches Summer-Exclusive AppGallery and HUAWEI Mobile Cloud Deals

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To ring in the summertime celebrations, HUAWEI Mobile Services is hosting two exclusive campaigns for AppGallery and HUAWEI Mobile Cloud users.

AppGallery, a top 3 app distribution platform worldwide, is offering a promotion for all Android users. Split into two seasons, Season 1 runs from 20 June to 23 July, while Season 2 runs from 24 July to 28 August, with over 100k prizes up for grabs!

What’s more, leading cloud service brand, HUAWEI Mobile Cloud, is treating non-paid active users to an early Cloud Christmas. From 1 July to 4 August, Santa is leaving out gifts for everyone in a sure-win lucky draw – whether you have been naughty or nice.

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A Summer of Gifts on AppGallery for Android Users

Celebrate the summer with AppGallery with a choice between downloading a set of apps on AppGallery to collect points and directly exchanging them for gifts; or downloading a set of apps in AppGallery to participate in the lucky draw!

In Season 1, prizes include the Huawei Matebook Series, Huawei smartphones, and Huawei Watch Series. Come Season 2, you have rewards like a Dyson Airwrap, DJI Mini 4K (Drone), and all the latest Huawei products including the Huawei Watch Fit 3.

Wondering how to participate? All Android users simply have to do is download AppGallery and HMS Core, and create an ID. The campaign is open to a whopping 26 countries – more details at the end.

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Christmas Comes Early for HUAWEI Mobile Cloud Non-Paid Users

This July, HUAWEI Mobile Cloud is manifesting a very merry Christmas with something in store for every non-paid user who joins in.

In the sure-win lucky draw, everyone walks away a winner – simply purchase any Cloud plan to participate! The incredible Cloud Christmas draw will offer 82 HUAWEI devices and more up for grabs. Santa’s gift list includes the HUAWEI Nova 11 Pro, HUAWEI Matepad 11, HUAWEI Watch GT 4, HUAWEI Watch GT 2 Pro, and UK Paysafecards worth up to 100£.

Finally, a sweet Package Offer is also available, including up to 50% off on a 2TB Monthly Plan, 30% off on a Yearly Plan, a free 200GB Plan for the first month, and much more!

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For further information on Season 2 of the Summer Campaign, stay tuned to updates on AppGallery, the official Huawei app store.

The post Huawei Mobile Services Launches Summer-Exclusive AppGallery and HUAWEI Mobile Cloud Deals appeared first on European Gaming Industry News.

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