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LIV Golf to present the Esports Awards Open 2023

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The Esports Awards presented by Lexus, the most prestigious night in the esports calendar, is excited to announce its latest partner: LIV Golf, the groundbreaking global league that is changing the game of golf. Together, the Esports Awards and LIV Golf will create events organised around the ceremony including the highly anticipated Esports Awards Open, which will play host to some of the biggest esports organisations and influencers.

Taking place at one of the most popular golf resorts in Nevada, the Las Vegas Paiute Golf Resort, the Esports Awards Open, powered by LIV Golf, is an opportunity for members of the gaming industry and beyond to foster friendships, collaboration, and innovation. Set at the base of the beautiful Spring Mountains, Paiute Golf Resort is a must-visit Las Vegas golf destination courtesy of the 3 on-site Pete Dye designed golf courses.

This marks the third iteration of the Esports Awards Open. Famously the event has seen tremendous success, attracting a wealth of gamers, influencers, sports stars, and pro players with previous guests including 2020 U.S. Open Champion Bryson DeChambeau (captain of 2023 LIV Golf Team Champions Crushers GC), 100 Thieves’ Matthew ‘Nadeshot’ Haag, OpTic’s Raymond “Rambo” Lussier, Rich ‘shibbyy’ Webb, and Amazon Prime star Robbie Amell.

“I’m delighted to welcome LIV Golf into the Esports Awards family. Together, we’ll bridge the gap between sports stars, celebrities, and gaming professionals to bring unforgettable experiences to Las Vegas next week,” comment Michael Ashford, CEO of the Esports Awards, “The Esports Awards Open is a tradition we absolutely adore, it sets out to bring all types of members of the industry, and those interested in the industry, together for a day of fun filled golfing. See you on the green in Las Vegas next week!”

Alongside this news, the Esports Awards have revealed their full cast of talented hosts who will take fans across the globe on a journey through this year’s awards ceremony. With returning fan favourites alongside previous award winners themselves, this year’s lineup reflects the Esports Awards dedication to excellence in the industry. The lineup includes:

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Guiding fans, finalists, celebrities and more through the red carpet and Esports Awards Village is:

Elyse “Herculyse” Herrera
Salome “Soe” Gschwind-Repp
Evan “Raynday” Raynr
Phil ‘EEVisu’ Visu
Hosting the pre-awards show is:

Daniel “dGon” Gonzales
Lottie Van-Praag
Caleb “WavePunk” Simmons
James Dash
Taking centre stage as main hosts of the ceremony is:

Alex “Goldenboy” Mendez
Miles Ross
Hosting the post-awards show, and the highly anticipated world record attempt, is:

Daniel “dGon” Gonzales
Lottie Van-Praag
Caleb “WavePunk” Simmons
James Dash
The Esports Awards ceremony, presented by Lexus, is the highlight of a thrilling three-day celebration including the PWR UP Las Vegas esports conference, hosted at the luxurious Resorts World Las Vegas. The ultimate esports, tech and gaming extravaganza will feature groundbreaking events like the Esports Awards Open, a unique golf tournament that blends networking and entertainment with industry leaders and celebrities, shaping the future of esports, tech, and gaming.

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Following the ceremony, a glamorous after-party awaits attendees. Limited seats are available, so interested individuals are urged to contact the Esports Awards organisers promptly to secure their tickets and confirm their attendance.

The Esports Awards presented by Lexus 2023 campaign key dates:

25th November: Voting closes for Esports PC Player, Esports Organisation presented by Lexus and Esports Team of the Year
27th & 28th November: Inaugural Scholars
29th & 30th November: Esports Awards presented by Lexus 2023
The 2023 Esports Awards presented by Lexus is brought to you in partnership with Xfinity, Oakley, 5GRV, and XIX Vodka.

eSports

Esports to Beat Football? SOFTSWISS Shares Sports Betting Trends for 2024

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Esports is raising its position among top sports by bets in 2023. The product team of the SOFTSWISS Sportsbook, a top sports betting software provider, reflects on the past year.

 

Esports Unstoppable Rise

Over the past three years, the top three sports by bets remain unchanged, with football, tennis and basketball maintaining their leadership. In contrast, esports has demonstrated a consistent upward trend, progressing from the seventh position in 2021 to the fourth in 2023. Notably, Counter-Strike stands out, claiming the sixth position among the top ten disciplines by the number of bets.

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Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments: “Considering the rise of esports, we guide our partners to focus on cyber disciplines, engaging audiences beyond traditional betting demographics. Highlighting the cybersports potential for operators, Newzoo’s report projects 640 million viewers by 2025.”

 

Mobiles Drive 92% of Operator GGR

Another notable trend in sports betting, which has remained unchanged for several years, is the consistent growth in bets made from mobile devices. According to the SOFTSWISS Sportsbook, 80% of bets in 2023 were placed via mobile versus 70% in 2022 and 68% in 2021. This trend solidifies as players increasingly opt for mobile convenience, especially in live betting scenarios. More importantly, it was mobile devices that contributed 92% to the operators’ GGR.

Kamenetskyi adds: “Mobile betting is one of our main focuses in product development. We put much effort into improving our mobile application and mobile website. It is specifically important for locations facing challenges with internet connectivity and regions like LatAm and Africa where internet coverage is still growing.”

 

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Casino Turnover Drops During Major Sports Events

The SOFTSWISS Sportsbook team has repeatedly emphasised shifts in player behaviour around major sports events. Specifically, there was a 10–20% drop in online casino turnover, coinciding with the World Cup 2022. This highlights a dynamic wherein a significant portion of casino players redirect their focus towards sports betting based on seasonal patterns. Considering audience preferences, reinforcing casinos with sportsbooks is a logical step.

Kamenetskyi adds: “This pattern underscores the strategic imperative for iGaming stakeholders to recognise the synergistic relationship between casino ventures and sportsbooks. Combining these options not only enhances casino appeal but also maintains player engagement, especially during sports events. In this context, it is worth mentioning that the SOFTSWISS Sportsbook is compatible with any casino platform on the market.”

Additionally, the SOFTSWISS Sportsbook team notes the strengthening of other trends like regulation and responsible gambling that have recently been highlighted in the iGaming Trends 2024 report by SOFTSWISS. The SOFTSWISS Sportsbook team will be glad to discuss all learnings during the first SBC Summit Rio at the stand D360.

 

About SOFTSWISS 

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SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

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eSports

Abios scales up esoccer offering through new data deal with Betinvest

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Through a new data partnership with Betinvest, Kambi subsidiary Abios gets access to an additional 4,650 matches of esoccer from the tournaments CyberLive!Arena (CLA) and Esport Pro Club (EPC). This allows Abios to power its partners with fast and engaging betting experiences, perfect for sportsbooks looking to capitalise on the combination of digital esports and analogue sports.

Last year, Abios released its esoccer offering featuring an odds feed, widgets and accompanying streams, creating an all-in-one betting experience. It proved to be a popular product for sportsbooks looking to increase live content after big events or during season downtime.

To increase coverage, create a more consistent offering and enable larger customer differentiation, Abios has partnered with sportsbook solutions provider Betinvest. Through the deal, Abios gets access to over 4,650 monthly events across CyberLive!Arena (CLA) and Esport Pro Club (EPC) tournaments.

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This allows Abios to price and provide data and streams for an increased number of events, making sure there is live content available in the sportsbook, even during breaks in the seasonal football season.

The events are played in EA Sports’ FC game, formerly known as FIFA, which allows two players to control teams of players on a high-tech, simulated football field. In its simplicity and likeness to football, the game and its esports segment cater to fans of both football and esports, making it a bridge connecting both worlds.

Dariia Petrus, Business Development Team Lead at Betinvest, says: “Looking forward, our partnership is poised for significant growth and innovation. We’ve established a solid base for collaboration, opening up a range of exciting opportunities for us to explore together. The synergy of our shared expertise and efforts sets this venture apart, making it a noteworthy endeavor. This collaboration goes beyond achieving shared goals; it’s about the enriching experiences and mutual growth we’ll achieve along the way. We’re genuinely excited about what lies ahead and eagerly anticipate the start of our joint efforts.”

Oskar Bonnevier Fröberg, Managing Director and Founder of Abios, comments: Abios has recently taken significant strides to facilitate our esoccer product reaching new heights. With proprietary modelling, access to best-in-class data sources and a team of esports experts, we’ve been able to build a reliable odds feed coupled with exciting bet offers.

To help us provide 24/7 content to partners across the globe, we’re thrilled to have Betinvest onboard. With the content they provide, we can ensure even higher flexibility and availability for our partners, ultimately leading to more differentiated and optimised sports betting offerings.”

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Campus Takeover

Gen.G and University of Kentucky Bring Back Award Winning Conference “Campus Takeover” Designed to Drive the Future of Collegiate Esports

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Global esports and gaming organization Gen.G and the University of Kentucky (UK) are bringing back their award winning collegiate esports industry conference, Campus Takeover, on March 30 and April 6. This two-day event will bring together esports professionals with students and administrators from different universities. UK continues to pave the way as an esports ecosystem leader in the SEC and Midwest region.

Campus Takeover Day 1 is a student-focused event leading up to the professional conference, and will be live-streamed at twitch.tv/universityofky on March 30 starting at 4:30 PM EST. Campus Takeover Day 2, the flagship professional conference, will be hosted at the Don & Cathy Jacobs Science Building on the University of Kentucky campus on April 6, starting at 10:00 AM EST.

“Since we started this event, we had a responsibility to uphold what future students expect of the University of Kentucky when it comes to their budding esports careers. There’s a lot expected about the future of gaming and esports, and we want to make sure our students are well equipped to be that expected change for years to come,” Heath Price, Associate Chief Information Officer at University of Kentucky, said.

Additionally, many esports professionals hailing from different segments of esports business will participate in various panels during Campus Takeover. The panels and discussions will cover a bevy of topics, including how to maximize your time when looking for new jobs, a conversation around esports, influencers, business, and video games, a look at intersectionality in games, and much more. Other clubs and programs will also be welcome to have tables within the Atrium during Campus Takeover, so even newer students get to see everything UK has to offer.

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“University of Kentucky has been our long term collegiate partner; their investment in this community allows us to have a small hand in making sure the future of gaming and esports is secure. We all want to see this industry thrive, and we hope Campus Takeover is a stepping stone for other schools to form their own ways to develop the collegiate esports ecosystem,” Martin Kim, Chief Revenue Officer at Gen.G, said.

Campus Takeover was recognized at the 2023 Esports & Gaming Business Summit Tempest Awards, where it won the award for the Collegiate Esports Program of the Year.

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