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Taking the game to the next level: SKS365 presents Planetwin365’s flagship store in Rome
The B2B event took place yesterday in the company’s new betting&gaming hall in Rome: personalisation, digitalisation and entertainment are the pillars of the new concept “IN THE GAME”
Flexibility, customization and digitalization in the name of entertainment are the three key pillars that led the building of the new Planetwin365’s flagship store in Rome, the betting and gaming brand owned by SKS365 group. On Wednesday the 17th of May, a B2B event dedicated to the industry was held in a historic location for the city entertainment. Right here, in fact, stood the Extraball arcade, a cult location in the 1990s. A landmark from which SKS365 started a complete restyling, resulting in over 300 square meters of a brand-new store that provides a complete and cutting-edge offer of entertainment, following the innovative “IN THE GAME” concept.
Technological innovation, automation and security distinguish the hardware inside the shore: 12 channels are dedicated to horse racing, including 4 for live racing and 8 for odds display. This extra-large format will allow analysts’ real-time updates to be shown during the whole horse races. Another highlight is a 136-inch HD video wall, consisting of 6 mosaic screens and the possibility of placing sports bets and playing Virtual Sports in full autonomy thanks to the Betting Terminals positioned near the video wall. Located in the gaming machine room there is a suite of slots and videolotteries. Finally, special attention is paid to automation: in addition to the classic counters, there are also two new generation automatic cash machines from the supplier Cashlogic for money management, to ensure greater security and efficiency.
All this falls under a concept- ‘IN THE GAME’ – that puts the player at the center of the entertaining experience. In fact, the shop’s philosophy is focused on interactivity and to providing customers with a personalized experience based on their needs and fully integrated with the digital offer, following an omnichannel perspective. SKS365’s ambition is to take the simple usage of the products to a new level: the shop becomes a meeting point for immersive and multifunctional entertainment, and it is designed to maximize the social aspect of the game and to experience the passion for sport along with other people.
Special attention has also been paid to environmental sustainability: the shop’s activities will be almost entirely carried out in digital format, from posters to informative videos, to minimize paper usage. The massive use of LEDs will contribute to the low power consumption of the shop, which will also benefit from centralized and customized content management through the partner Net4Media.
“Planetwin365’s new flagship store is a fundamental step in SKS365’s mission, which is dedicated to all-round entertainment and the evolution of the player”, says Troy Cox, SKS365’s Chief Commercial Officer. “We are going towards a new dimension of gaming experience and it is important to provide our customers with an environment that meets their particular needs and encourages social interaction. The usability of the new shop and its technological efficiency are the starting point for achieving this goal, to which the architectural transparency of the shop will also contribute. We want our flagship store in Rome to become a reference point for all customers, a place to meet and socialize, as well as a place for entertainment”.
“Since many years we are investing in the retail network and it is fundamental to our omnichannel strategy that distinguishes all our activities”, continues Alexander Martin, CEO of SKS365. “In our vision, shops have to be comfortable and cosy places where people can meet and cultivate social relationships. Our customers are highly appreciating our entertaining shops and they enjoy football matches or other events with friends. In addition, we are offering a cutting-edge and engaging gaming experience. We have no doubt that the Planetwin365 flagship store will become not only a model for our future projects, but also a point of excellence for the whole industry.”
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Amusnet, an international leader in online casino software development, has announced a new strategic collaboration with CasinoPauseAndPlay, one of Spain’s fastest-growing digital gaming platforms, which is now live. The partnership brings a premium selection of Amusnet’s most popular titles to Spanish players, offering an engaging and immersive experience.
Among the games debuting on the CasinoPauseAndPlay platform are fan favorites, including 20 Golden Coins – classic fruity goodness, Extra Crown – a royal slot packed with exciting bonus features, 100 Power Hot – a mix of juicy prizes and fruitilicious fun, Orient Story Deluxe – a video slot with rewarding features and winning spins and the thrilling Coin Gobbler – a cluster-pay video slot. These titles combine visual excellence with immersive, feature-rich gameplay
“Our partnership with CasinoPauseAndPlay is a natural extension of our commitment to delivering elevated entertainment experiences in regulated markets. We’re thrilled to join forces with such a dynamic brand and bring some of our most exciting games to their growing community of players,” said Edwin Cruz, Managing Director at Amusnet Spain.
With a strong foothold in the Spanish market, CasinoPauseAndPlay has built an impressive two-year track record in the online gaming space. The platform attracts thousands of daily users by consistently delivering content that aligns with evolving player preferences.
“We’re very excited about this addition. Amusnet is a globally recognized provider, and their games are a perfect fit for the experience we want to offer at Pause & Play,” said Jacobo Vicente, COO of CasinoPauseAndPlay.
The post Amusnet Partners with CasinoPauseAndPlay appeared first on European Gaming Industry News.
Canton Gaming LLC
ISI Sports Partners with Canton Gaming to Launch Retail Sportsbook at The Greene Turtle
Global race and sportsbook technology provider Internet Sports International (ISI) has entered into a partnership with Canton Gaming LLC, a retail sports wagering facility located at The Greene Turtle in Baltimore, Maryland. ISI is powering the retail sports wagering operation using its award-winning sportsbook system.
The Greene Turtle Sportsbook is now live, offering patrons a thrilling experience to wager on their favorite sporting events with real-time odds and live-action updates. The automated sportsbook kiosks feature a broad range of betting propositions suitable for both novice and veteran bettors alike.
“ISI Sports is the perfect partner to elevate our sportsbook offerings. In a competitive industry, ISI’s state-of-the-art kiosks enable us to set new service standards and continuously innovate for our guests’ entertainment. The seamless process from negotiations to opening was remarkable, thanks to ISI’s outstanding service,” said Jay Sapperstein, owner of Canton Gaming.
The Greene Turtle has been accepting sports wagers for two seasons and has now upgraded all 10 of its sports betting kiosks with ISI’s proven software. In the near future, the sportsbook plans to offer an increasing array of tailored betting options to meet the evolving preferences of Maryland customers.
“ISI’s advanced technology, combined with 25 years of industry experience, allows us to quickly support both start-up operations and providers transitioning from exiting platforms,” said Ernest Matthews, Vice President and General Counsel.
“With multiple sportsbook providers leaving markets across the US, more retail casino clients are seeking innovative, cost-effective ways to establish or replace their sports betting operations. Their existing hardware can often be reused, significantly reducing initial investment. The recent rollout went flawlessly, thanks to the top-tier facility and staff. We look forward to a long-term partnership, as we are confident that ISI is here for the long haul in retail sports betting,” Matthews added.
The post ISI Sports Partners with Canton Gaming to Launch Retail Sportsbook at The Greene Turtle appeared first on Gaming and Gambling Industry in the Americas.
The New York City Council has rejected Bally’s land-use rezoning proposal for its planned $4 billion Bronx casino.
The City Council voted 29-9, with four abstentions, against gaming giant Bally’s request to rezone parkland for commercial use at the Bally’s Golf Links at Ferry Point property it operates in the Bronx. The move effectively ended Bally’s shot to secure the required land use and other zoning approvals needed for winning a casino license. The motion to disapprove of Bally’s request was put forward by Bronx Councilwoman Kristy Marmorato.
The proposed $4 billion Bally’s Bronx hotel and casino resort, totaling more than 3 million square feet, was planned for roughly 16 acres of parking lots and the practice green area at Bally’s Golf Links at Ferry Point. The complex’s design includes a 500,000-square-foot casino with 3500 gaming machines and 250 table games, a 500-room upscale hotel and a 2000-person event center.
Bally’s, in its official application filed in late June with the New York State Gaming Commission, called Bally’s Bronx a “once-in-a-generation” investment. “This development represents an audacious vision to develop a former landfill and transform it into an economic engine for the Bronx — the borough’s single largest private development.”
Without Bally’s in the running, the field of New York casino contenders narrows to seven. Three developers previously ended their plans, including the $12 billion Hudson Yards West casino proposal from Related Cos., Oxford Properties and Wynn Resorts. The group dropped its bid following strong community opposition.
Three casino licenses are available for the downstate region that includes New York City. A viable bidder would have to secure a two-thirds majority vote from a community advisory committee before a proposal could advance to the next round and be considered by the state’s Gaming Facility Location Board, which will make its final decision by Dec. 1. In addition to a $1 million filing fee, the teams selected would each have to pay a $500 million license fee while also meeting the requirement of a $500 million minimum capital investment.
If none of the bids secures enough committee votes, the state will not issue any licenses.
The post NYC Council Rejects Bally’s $4B Bronx Casino Bid appeared first on Gaming and Gambling Industry in the Americas.
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