Latest News
Casino Guru Awards returns for 2nd edition with nominations now underway
The Casino Guru Awards have returned and the nominations for one of the world’s most transparent iGaming ceremonies are now open. Casino Guru Awards 2024 will continue the message and mission outlined during the inaugural event, and this is to introduce a new, transparent, and fair approach towards distinguishing accomplishments and achievements in the iGaming industry.
Last year’s success was based on the painstaking work that Casino Guru’s team did in bringing judges together, and creating the opportunity for each nominated brand to demonstrate and convince the panels why their brand should win the respective silverware.
Casino Guru has set a new golden standard for conducting such ceremonies by relying on an expert of internal team members who are prominent industry experts on matters ranging from social responsibility to casino terms and conditions, and an external panel of judges represented by some of the world’s best experts on responsible gambling.
In 2024, Casino Guru Awards sets to improve its track record and ensure that the Awards will be bigger, better, and more exciting, with more applicants joining us at the official ceremony.
Nominations for Casino Guru Awards 2024 are now open, and applications will be accepted until the end of October 2023. The Awards process will follow the same timeline as last year, with the shortlists announced in December 2023. The Voting for “Voice of the People” will get underway in December 2023 as well. All winners will then be announced during the official ceremony in February 2024.
Casino Guru Awards Project Lead Daniela Kianicová had this to say, celebrating the beginning of the latest application process:
“I cannot believe that it’s time for nominations again! When we introduced the Casino Guru Awards in 2022, we couldn’t dream of how far the project would go. Now, the journey continues as Casino Guru Awards has the opportunity to do something amazing for the industry and how companies and professionals are distinguished.
We are excited to open the nominations for the new edition, and we are confident we will see many new and former applicants join us as our event is going to once again offer a great opportunity for participants to demonstrate the value they have been bringing to the industry and consumers.”
Casino Guru Awards 2024 will bring back the seven categories previous participants are already familiar with, including:
The Fairest Bonus Policy
The Fairest General T&Cs
The Most Impactful Social Responsibility Initiative
The Best Implementation of RG Tools
The Most Transparent Casino
The Most Effective Handling of Complaints
The Most Ethical Approach to Marketing
Voice of the People
The Voice of the People category where you get to decide the winner is also going to be featured as part of the upcoming edition. The innovation here is also the inclusion of “The Most Ethical Approach to Marketing” category which will once again raise the bar for participants by distinguishing companies who have demonstrated that they have a responsible approach to their marketing.
Casino Guru continues to aspire to achieving a new transparent standard for nominating and awarding companies, something which company Sustainable & Safer Gambling Lead Šimon Vincze said last year was an ever-evolving process that Casino Guru will strive to continuously improve upon. This commitment will be undoubtedly reflected in the upcoming edition. Stay tuned for more updates as more information about Casino Guru Awards 2024 is forthcoming.
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Arena Racing Company
Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
B2B
Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
Brand Activation
Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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