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SBC announces 2023 conference and exhibition calendar

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With SBC Summit Latinoamérica rounding off the main 2022 events programme for SBC, the events and media company has announced details of its 2023 betting and iGaming industry conferences and exhibitions schedule.

SBC hosted a series of successful events in 2022 that further strengthened its reputation as an industry event organiser. The company’s flagship global event, SBC Summit Barcelona, was the highlight of the year, as it broke SBC’s attendance records by gathering 6,000 senior industry executives at Fira Barcelona Montjuïc in September.

SBC will build on this success and stage five enhanced events throughout 2023 in some of the industry’s biggest hubs — Malta, New Jersey, Toronto, Barcelona and Miami. The 2023 events schedule will present businesses with a plethora of opportunities to reach local and global audiences and key decision-makers.

The events are:

  • CasinoBeats Summit: InterContinental, St Julian’s, Malta (21-23 March 2023)
  • SBC Summit North America: Meadowlands Exposition Center, New Jersey (9-11 May 2023)
  • Canadian Gaming Summit: Metro Toronto Convention Center, Toronto (13-15 June 2023)
  • SBC Summit Barcelona: Fira Barcelona Montjuïc, Barcelona (19-21 September 2023)
  • SBC Summit Latinoamérica: Seminole Hard Rock Hotel & Casino, Miami, Florida (31 October – 2 November)

A series of industry award shows celebrating the most innovative and successful operators, suppliers, and affiliates in sports betting and iGaming will run alongside the main events. They include:

  • CasinoBeats Game Developer Awards – Malta (23 March 2023)
  • SBC Awards North America – New York City (11 May 2023)
  • SBC Awards  – Palau National, Barcelona (21 September 2023)
  • SBC Awards Latinoamérica – Seminole Hard Rock Hotel & Casino, Miami, Florida (2 November)

Rasmus Sojmark, SBC’s CEO & Founder, said: “2022 was undeniably a fantastic year for SBC. We broke attendance records, grew our workforce to 100 team members and created unforgettable memories for our exhibitors, sponsors, speakers and attendees.

It feels great to announce the five events for everyone to add to their 2023 calendars. Our ambitions for next year are higher than ever — as usual, we will strive for excellence and do our absolute best to surpass the industry’s expectations by delivering world-class business, knowledge and networking opportunities.”

The programme will open in March with the fifth edition of the CasinoBeats Summit, an event dedicated entirely to the casino industry.

The premier iGaming conference and exhibition will connect operators, game studios, affiliates and other stakeholders in the heart of iGaming, attract an audience of senior industry professionals and display a strong focus on the product side of things by showcasing the next generation of games, technology and platforms on the exhibition floor.

The second 2023 SBC event is SBC Summit North America, a must-attend conference and exhibition for industry stakeholders active in the region. The event will present unrivalled networking and business opportunities and address the emerging trends and growing pains that inevitably come to the surface as the industry evolves.

It is worth noting that SBC will be adding an extra floor to host additional conference rooms, meeting rooms and networking lounges and allow more companies to showcase their sports betting and iGaming technologies, products and services to the event visitors.

The 26th edition of the Canadian Gaming Summit (CGS), Canada’s premier annual conference and exhibition for land-based and iGaming senior executives from across Canada and beyond, will be, for the first time, proudly produced by SBC in collaboration with the Canadian Gaming Association (CGA).

The event, powered by SBC’s formidable reputation among industry professionals and CGA’s long-standing legacy, will continue to support the industry’s growth and deliver the most niche and powerful insights on the Canadian gambling market.

The third edition of the global betting and iGaming show, SBC Summit Barcelona, will return to the Catalan capital in September. Already established as one of the most important business opportunities on the industry calendar, the 2023 edition of the event is set to be bigger and better than ever — the exhibition area will double in size covering a massive 38,000 m2 while the event will last three days and host 10,000 delegates.

After the global event in Barcelona, the attention will turn to the third edition of SBC Summit Latinoamérica. The show will again gather the leadership teams and senior decision-makers in the region’s most prominent or promising markets, including Argentina, Brazil, Colombia, Chile, Costa Rica, Mexico, Paraguay, Peru, Puerto Rico, Dominican Republic, and Uruguay.

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LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva

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With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.

Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.

The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.

Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.

During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.

“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.

The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.

The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BetConstruct AI

BetConstruct AI Showcases Full Platform at SiGMA South America 2026

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BetConstruct AI, a global iGaming platform provider, will present its full ecosystem at Stand N150 during SiGMA South America 2026, taking place from April 7–9 in São Paulo, Brazil.

With South America rapidly emerging as one of the most dynamic iGaming regions, BetConstruct AI is positioning itself as a key partner for operators looking to scale efficiently and competitively. The company delivers a vast offering, including over 140,000 pre-match events, 90,000+ live matches monthly, and 45,000+ casino games from 350+ providers.

One Platform, Multiple Growth Drivers

Visitors to Stand N150 will experience live demos across six core solution areas:

Acquisition, Content & Entertainment
A comprehensive offering spanning sportsbook, casino aggregation, affiliate marketing through Affigates, and six flexible front-end solutions, including crypto-ready platforms.

Payments & Licensing
With 500+ payment integrations and a fully managed licensing service, BetConstruct AI enables operators to enter regulated South American markets with confidence and compliance.

Retention & CRM
AI-powered CRM tools predict churn up to 14 days in advance, identify high-value players early, and automate personalized engagement across multiple channels. A game recommendation engine further enhances player activity and revenue potential.

Risk Management
The Umbrella AI system combines sportsbook and casino risk, AML, and responsible gaming into a unified solution. Advanced tools detect fraudulent behavior early and forecast negative-value players well in advance.

Operational Services
End-to-end support includes licensing, digital marketing, CRM management, trading, risk control, and infrastructure protection.

BetConstruct AI Poker
A flexible B2B poker network offering turnkey, white-label, or API integration, supported by strong liquidity, built-in security, and Web3-ready infrastructure.

World Cup-Focused Engagement Tools

To help operators maximize opportunities around the 2026 World Cup, BetConstruct AI is introducing two zero-cost promotional solutions:

Powerfull (Pre-Tournament Campaign)
A challenge-based campaign running before kickoff, rewarding players with Free Bets that accumulate and activate during the tournament—driving engagement, reactivation, and cross-product activity.

Bet on League (In-Tournament Hub)
A fully integrated World Cup hub featuring standings, schedules, and interactive tools that convert fan engagement into betting activity. It includes AI-powered bet suggestions and requires no additional development or fees.

Beyond the Expo

In addition to the exhibition, BetConstruct AI will host an exclusive Harmony ChoiceMe event on April 7 at Tetto Lounge in São Paulo, offering industry leaders a premium networking environment.

As the South American market accelerates, BetConstruct AI invites operators to visit Stand N150 to explore how its platform, tools, and expertise can drive the next phase of growth.

The post BetConstruct AI Showcases Full Platform at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva

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leonbet-shares-a-new-campaign-with-tanzanian-ambassador-simon-msuva

With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.

Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.

The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.

Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.

During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.

“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.

The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.

The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Americas iGaming & Sports Betting News.

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