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SBC announces 2023 conference and exhibition calendar

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With SBC Summit Latinoamérica rounding off the main 2022 events programme for SBC, the events and media company has announced details of its 2023 betting and iGaming industry conferences and exhibitions schedule.

SBC hosted a series of successful events in 2022 that further strengthened its reputation as an industry event organiser. The company’s flagship global event, SBC Summit Barcelona, was the highlight of the year, as it broke SBC’s attendance records by gathering 6,000 senior industry executives at Fira Barcelona Montjuïc in September.

SBC will build on this success and stage five enhanced events throughout 2023 in some of the industry’s biggest hubs — Malta, New Jersey, Toronto, Barcelona and Miami. The 2023 events schedule will present businesses with a plethora of opportunities to reach local and global audiences and key decision-makers.

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The events are:

  • CasinoBeats Summit: InterContinental, St Julian’s, Malta (21-23 March 2023)
  • SBC Summit North America: Meadowlands Exposition Center, New Jersey (9-11 May 2023)
  • Canadian Gaming Summit: Metro Toronto Convention Center, Toronto (13-15 June 2023)
  • SBC Summit Barcelona: Fira Barcelona Montjuïc, Barcelona (19-21 September 2023)
  • SBC Summit Latinoamérica: Seminole Hard Rock Hotel & Casino, Miami, Florida (31 October – 2 November)

A series of industry award shows celebrating the most innovative and successful operators, suppliers, and affiliates in sports betting and iGaming will run alongside the main events. They include:

  • CasinoBeats Game Developer Awards – Malta (23 March 2023)
  • SBC Awards North America – New York City (11 May 2023)
  • SBC Awards  – Palau National, Barcelona (21 September 2023)
  • SBC Awards Latinoamérica – Seminole Hard Rock Hotel & Casino, Miami, Florida (2 November)

Rasmus Sojmark, SBC’s CEO & Founder, said: “2022 was undeniably a fantastic year for SBC. We broke attendance records, grew our workforce to 100 team members and created unforgettable memories for our exhibitors, sponsors, speakers and attendees.

It feels great to announce the five events for everyone to add to their 2023 calendars. Our ambitions for next year are higher than ever — as usual, we will strive for excellence and do our absolute best to surpass the industry’s expectations by delivering world-class business, knowledge and networking opportunities.”

The programme will open in March with the fifth edition of the CasinoBeats Summit, an event dedicated entirely to the casino industry.

The premier iGaming conference and exhibition will connect operators, game studios, affiliates and other stakeholders in the heart of iGaming, attract an audience of senior industry professionals and display a strong focus on the product side of things by showcasing the next generation of games, technology and platforms on the exhibition floor.

The second 2023 SBC event is SBC Summit North America, a must-attend conference and exhibition for industry stakeholders active in the region. The event will present unrivalled networking and business opportunities and address the emerging trends and growing pains that inevitably come to the surface as the industry evolves.

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It is worth noting that SBC will be adding an extra floor to host additional conference rooms, meeting rooms and networking lounges and allow more companies to showcase their sports betting and iGaming technologies, products and services to the event visitors.

The 26th edition of the Canadian Gaming Summit (CGS), Canada’s premier annual conference and exhibition for land-based and iGaming senior executives from across Canada and beyond, will be, for the first time, proudly produced by SBC in collaboration with the Canadian Gaming Association (CGA).

The event, powered by SBC’s formidable reputation among industry professionals and CGA’s long-standing legacy, will continue to support the industry’s growth and deliver the most niche and powerful insights on the Canadian gambling market.

The third edition of the global betting and iGaming show, SBC Summit Barcelona, will return to the Catalan capital in September. Already established as one of the most important business opportunities on the industry calendar, the 2023 edition of the event is set to be bigger and better than ever — the exhibition area will double in size covering a massive 38,000 m2 while the event will last three days and host 10,000 delegates.

After the global event in Barcelona, the attention will turn to the third edition of SBC Summit Latinoamérica. The show will again gather the leadership teams and senior decision-makers in the region’s most prominent or promising markets, including Argentina, Brazil, Colombia, Chile, Costa Rica, Mexico, Paraguay, Peru, Puerto Rico, Dominican Republic, and Uruguay.

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Firesand launches Firesand Shield to combat rise in iGaming account fraud attacks

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Firesand, a leader in iGaming security services and software, has developed a cutting-edge Anti-Account Fraud solution to safeguard iGaming operators and platform providers from escalating credential-based cyber threats.

Firesand Shield is a best-in-class product that has been designed to address the growing complexity of account fraud that has impacted the global iGaming industry in recent times, which in some cases has resulted in loss of business, damaged reputation and regulatory fines. Common examples of account fraud include credential stuffing, dictionary attacks, and common password exploitation.

The new solution provides proactive, intelligent detection and prevention against the full spectrum of account compromise techniques, without relying on user-disruptive CAPTCHAs or blunt blocking mechanisms, to ensure the end user experience remains uninterrupted.

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Unlike legacy or bot-only detection tools, Firesand Shield leans on the company’s specialism as a penetration testing service provider to focus on attack patterns, regardless of whether the source is human, bot, or hybrid, offering unmatched insight and agility in protecting operator user accounts and platform integrity. It includes in-depth attack analysis and reporting to provide greater transparency and clarity over the source of each security vulnerability.

With a product upgrade roadmap that includes geolocation anomaly detection, VPN usage analysis, and AI-powered behavioural profiling, Firesand Shield is set to offer operators and platforms significant peace of mind to stay ahead of security threats as they evolve.

Chris Blake, Director at Firesand, said: “Account fraud is a growing threat to the global iGaming industry. There have been multiple cases in the previous year alone where user data has been breached, leading to a detrimental impact for businesses targeted.

Firesand Shield has been designed to support operators and platform providers of all sizes to sharpen their security capabilities as these attacks become more common and sophisticated. Underpinned by our superior iGaming security excellence, we are well positioned to further strengthen online systems on a global scale.”

With a proven track record of developing bespoke security platforms for a range of industries, Firesand brings unmatched credibility and expertise to the iGaming space, combining technical solutions with practical, actionable defence capabilities for high-risk digital environments.

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The post Firesand launches Firesand Shield to combat rise in iGaming account fraud attacks appeared first on European Gaming Industry News.

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Industry Awards

Soft2Bet Named Acquisition & Retention Partner and Industry Innovator of the Year by SBC Europe Awards 2025

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Soft2Bet has secured two major wins at the SBC Awards Europe 2025, being recognised by excellence for Acquisition & Retention Partner of the Year and Industry Innovation of the Year. Its flagship brand Betinia also earned a Silver Award in the Casino Operator of the Year category, highlighting a company’s ability to create performing brands in saturated and highly competitive key markets.

The awards recognise the continued success of Soft2Bet’s powerful turnkey solutions and Motivational Engineering Gaming Application (MEGA), which has played a central role in driving player engagement and retention across key markets. During the last 12 months, the impact of Soft2Bet’s cutting-edge gamification solutions for casino and sportsbook has played a major role in enhancing customer experience, loyalty, and engagement, delivering ROI-driven performance that goes beyond retention. MEGA was key in achieving a 128% retention uplift for Campobet in Denmark and 106% for Betinia in Sweden, further proving the solution’s impact.

“SBC Europe Awards recognition is a testament to the vision of our technology and its impact on building strong brands, long-term player relationships, and product excellence that goes beyond retention. MEGA continues to lead the European, Nordic and North America market in creating unique experiences that combine innovation, a strong regulatory framework, high performance results from the start,” stated Oksana Tsyhankova, CMO at Soft2Bet.

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Earlier in 2024, Soft2Bet was also recognised at the SBC Awards, winning in Innovation in Mobile and Innovation in Casino Entertainment categories. Soft2Bet now holds 19 licences across 12 jurisdictions and continues to expand both its B2B and B2C footprint in Europe and beyond. With brands like Betinia, CampoBet, Don.ro, Tooniebet, and Quickcasino, the company remains focused on delivering innovative, localised, high-performance iGaming experiences.

The post Soft2Bet Named Acquisition & Retention Partner and Industry Innovator of the Year by SBC Europe Awards 2025 appeared first on European Gaming Industry News.

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Affiliate Industry

Meet MegaList: The Rising Force in iGaming Affiliation

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There are affiliate networks, and then there’s MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.

In an industry that sometimes feels like it’s powered by vague metrics and recycled content, MegaList steps in as the “Mega Map” – a practical, data-driven network guiding both players and operators to higher ground. Less “look at our reach,” more “here’s your conversion rate.”

So no, this isn’t just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.

The iGaming Affiliate World: Why It (Still) Matters

Let’s be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.

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Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.

It’s simple:

  • Informed players make better choices.
  • Strategic affiliates deliver better traffic.
  • Everyone wins. Except, of course, the shady operators who preferred it the other way.

Meet the MegaList Brands

These aren’t vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well… telling it like it is.

MegaCasinoList


Let’s face it – players don’t need another affiliate promising “top 10 casinos” based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.

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That’s where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, it’s all in there, and it’s all vetted.

They work with reliable operators only, because – and here’s a crazy idea – not every shiny site deserves your deposit.

MegaTipsList

If you like sports predictions that read like a 20-page legal document, you’re in the wrong place.

MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that “win guaranteed” nonsense.

Designed for bettors who like to stay informed without needing a PhD to understand the odds.

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MegaBetList

For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.

MegaBetList reviews betting platforms with a clear, no-nonsense voice. It’s not trying to dazzle; it’s trying to help people bet smarter – and it’s doing a pretty solid job of it.

From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.

Why This All Matters (And Why It’s Working)

The iGaming world doesn’t need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.

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That’s where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.

And if we may drop in a little vision while we’re at it:

“At MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.”

For once, a statement that isn’t just inspirational filler.

So the next time someone pitches you an affiliate network, ask one thing: “Do they have a plan, or just a landing page?”

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 MegaList has both, and a track record to prove it.

Explore MegaList’s network:
🔗 MegaAffiliatesList.com

The post Meet MegaList: The Rising Force in iGaming Affiliation appeared first on European Gaming Industry News.

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