Canada
Hawks Talon GC Welcomes NBA 2K League’s First Virtual Mascot, ‘Dat Bird Tally’
Virtual Mascot Will Have a Presence on the Court during Games and on Social Media
Hawks Talon Gaming, the official NBA 2K League affiliate of the Atlanta Hawks, announced the addition of a new virtual mascot, ‘Dat Bird Tally’, that will accompany the team on the virtual court for Season Five of the NBA 2K League. In a special video dropped on the team’s social media accounts, Hawks Talon Gaming Director of Esports Wesley Acuff announced the arrival of ‘Dat Bird Tally’ through an introductory virtual press conference.
“We are always striving to bring a different level of interactivity and experience for our fans, and we think Dat Bird Tally will be a great addition to our team,” said Hawks Talon Gaming Director of Esports Wesley Acuff. “The chance to innovate and be the first of its kind is something we are really excited about.”
Dat Bird Tally is the first virtual mascot in the NBA 2K League and will sport Hawks Talon Gaming gear. Dat Bird Tally is a true trailblazer in the world of NBA 2K. And as such, he takes his role as team motivator/energizer/instigator seriously. He prefers to lead with his tremendous off-the-court talents as opposed to his somewhat limited on-the-court skill. In the 2K community, he’s what would be called a “real vibes guy”.
In December, the NBA 2K League announced significant changes during the upcoming fifth season in 2022. The new season will revolve around three tournaments (THE TIPOFF, THE TURN AND THE TICKET) as well as the NBA 2K League Playoffs and Finals. In addition, the league introduced a new 3v3 format that will culminate in a 3v3 championship. And lastly, amateur teams will be included for the first time in NBA 2K League competition, with the opportunity to participate in the 3v3 tournament format.
THE TIPOFF will begin with group play beginning on April 5, marking the beginning of tournament play in Season Five.
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The Ottawa Black Bears announced an extensive partnership agreement with PowerPlay Online Sportsbook and Casino that will see the company’s logo featured on the club’s home and away jerseys.
In addition to the jersey partnership, PowerPlay will also have branding elements inside the goal crease, behind the bench, on the LED display ring, and along the rinkboards for Black Bears home games at Canadian Tire Centre. As part of the deal, PowerPlay also becomes the exclusive sportsbook and online casino partner for the Ottawa Black Bears.
“We are thrilled to have PowerPlay on board for our inaugural season with such a comprehensive partnership agreement. Their investment with the Black Bears represents a foundational agreement for our lacrosse club. And we’re proud to wear their logo alongside ours as we launch our franchise,” said Chelsea McDermott, Vice President of Business Operations for the Ottawa Black Bears.
“We are excited to bring PowerPlay’s bold, community-driven spirit to Ottawa-Gatineau, partnering with the Black Bears as they establish themselves as a force in lacrosse. This partnership celebrates a sport deeply tied to Canada’s heritage and competitive energy. Together, we’ll ignite passion, energize fans, and deliver excitement all season long,” said Thomas Vermeulen, Marketing Director for PowerPlay.
The post Ottawa Black Bears Announce Partnership Deal with PowerPlay appeared first on Gaming and Gambling Industry in the Americas.
Aristocrat Interactive iGaming White-Label
Aristocrat Interactive’s Full White-Label Solution Powers the Launch of Betiton in Ontario
, Aristocrat’s online Real Money Gaming (RMG) division, proudly announces the expansion of Betiton into the Ontario online market through its iGaming White-Label package. This marks the fourth market Betiton has entered via Aristocrat Interactive iGaming White-Label’s casino platform., with additional content from Wizard Games and Aristocrat Interactive to follow. Operators benefit from access to world-class games, advanced managed services, and a powerful CRM system designed to streamline operations and enhance player retention.
Rising iGaming brand Titanplay is entering the mobile market powered by Delasport’s turnkey solution. The solution includes the possibility of quickly launching iOS and Android apps, in this case – for the Ontario player base.
Mobile users will get the full sportsbook and casino experience of Delasport’s product, and even more: features like the proprietary Booster Panel for Casino games and ‘Combo of the Day’ for sports are also available for them.
Titanplay’s app is already available for iOS, and it will soon arrive on Google’s Play Store for Android devices.
The Ontario-focused brand is taking full advantage of what Delasport has to offer, thus providing the best player betting experience possible. Their platform has been live for a few months now and it has been thriving the whole time.
Aside from the mobile-only cutting-edge features, gamblers enjoy Player Engagement missions and tournaments, unmatched personalization capabilities with My Sportsbook, My Casino, My Combo, and My Event Builder, and much more.
“Having a mobile-first approach when developing products is a must in today’s iGaming industry”, Delasport’s CEO Oren Cohen Shwartz comments. “Data shows that mobile users are now more than 70% of the whole player base, so we make sure to be prepared to bring our partners to this thriving market at any point. This is the case with Titanplay who’ve had an incredibly successful launch in Ontario last year and are now ready to win even more players.”
In addition to a comprehensive sportsbook and casino experience, the Delasport mobile app includes innovative customization, and gamification features to boost user engagement and differentiate the company from its competitors. Cross-product Tournaments, Missions, Badges, Spin & Win, and other gamification elements are also available to Titanplay’s players.
As soon as the app is downloaded and installed on a device, it provides convenient and quick access. Titanplay’s team may communicate with their players in real-time using the built-in push notifications feature on their devices. The software also addresses current security demands by providing biometric login and facial recognition on supported devices.
More about this key step can be learned from Delasport during ICE 2025 – Barcelona. Visit Stand 5M20 and draw insight directly from the source
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