Press Releases

Filling the gap for expert horseracing trading solutions

Published

6 years ago

February 24, 2020

Due to its complex nature, horseracing differs from every other sport in pricing and traditionally it has become more difficult for new entrants to offer competitive pricing, writes Alan Casey the new Head of Trading at AllSported.

The main problem our research has shown in the marketplace is a dearth of trading expertise and limited options for new operators to make headway in the British horseracing market. Added to this, out-of-the-box solutions do not favour those who want to stand out from the crowd and offer their customers an unbeatable customer experience.

It is often the case that platform providers lacking expertise in horseracing, with latency issues in pricing leaving operators at risk of incorrect pricing and open to targeting.

In the past, platform providers have looked at horseracing as a box-ticking exercise and treated it like any other product or content they add to their offering and, as a result, operators using these platforms have found it tough to gain market share and, in a lot of cases, even turn a profit from horseracing.

Today trading rooms are being looked at by finance teams as cost centres rather than profit generators, meaning they are being run to optimum efficiency by the financial controllers. It is impossible to compete with the major high street bookmakers’ trading rooms unless you triple your resources and budget. This is where automation is key.

As customers move more internationally focused that pool of horseracing trading expertise gets even smaller. South African, US and Australian racing have grown in popularity and provide bookmakers with the chance to offer round the clock horseracing coverage. This popularity comes with a risk as trading rooms don’t have the vast expertise required to price every race around the world.

So how can these issues be eradicated? The aim is to provide a made-to-measure offering for your customers which does just that and sets the bar for others to follow. How does a sportsbook stand out from the crowd without the trading room teams of tier-one bookmakers?

AllSported uses an information aggregation and reiterative model based on a set of values to produce one price that reflects the selection’s 100% line within that market. Bookmakers can then add their own preferred margin, giving you total control of your own overround, liabilities and giving your customers the ultimate betting experience. All delivered through an extremely low latency Push API which means you won’t be left exposed by price moves.

Part of the Spotlight Sports Group and launched in 2019, Racing Post and partners Banach Technologies and TXODDS developed the new best-in-class horseracing trading solution AllSported. AllSported combines the expertise and knowledge of all three partners to provide customers with made-to-measure odds, engagement-driving content and risk management all through one streamlined integration. This helps bookmakers grow market share in the multi-billion pound horseracing market.

Related Topics:Alan Casey Head of Trading at AllSported British horseracing market horseracing Spotlight Sports Group

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Big Daddy Gaming® signs with Yolo Group’s Hub88 to accelerate European distribution

Published

7 hours ago

December 18, 2025

Wladimir P.

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New studio continues commercial momentum with another major integration across regulated markets

Pioneering slots studio Big Daddy Gaming® has signed a new content distribution agreement with leading aggregation platform Hub88, further strengthening its early commercial rollout across key regulated European markets.

The partnership will see Hub88 integrate Big Daddy Gaming’s growing portfolio of slot titles via its Casino API Integration Service, providing the newly launched studio with immediate access to a broad network of licensed operators.

As part of the agreement, Hub88 will onboard an initial batch of Big Daddy Gaming’s debut releases, showcasing the provider’s signature game DNA combined with its brand promise of Reel Fun Real Value, delivering operators fresh content aligned with local player preferences.

The integration follows Big Daddy Gaming’s recent approval as a licensed B2B supplier in Sweden, further reinforcing its commitment to regulated markets and supporting partners with compliant, market-ready content.

Marking another milestone in Big Daddy Gaming’s commercial trajectory, the partnership underscores the strong appeal of its early content offering.

With Hub88’s strong footprint across Europe, the deal reinforces the studio’s initial growth as Big Daddy Gaming continues to secure early support from major operators.

Erland Hellström, CEO at Big Daddy Gaming®, said: “Partnering with Hub88 is another strong endorsement of our strategy and the quality of our early content. Their platform plays a key role in connecting studios with major operators across Europe, and we’re delighted to offer our titles to their network.

“This agreement helps accelerate our presence in regulated markets and gives partners immediate access to games built on our Reel Fun Real Value philosophy.”

Ollie Castleman, Managing Director at Hub88, added: “Big Daddy Gaming® is one of the most exciting new studios to emerge this year, and we’ve been impressed by the clarity of their vision and the strength of their early portfolio. We’re thrilled to be among the first platforms to distribute their content and expect their distinctive style and solid mechanics to resonate well with operators and players across our network.”

The post Big Daddy Gaming® signs with Yolo Group’s Hub88 to accelerate European distribution appeared first on Gaming and Gambling Industry Newsroom.

Fortune Factory Studios

Games Global and Fortune Factory Studios wrap up 2025 with supercharged sequel Gold Blitz Express™

Published

7 hours ago

December 18, 2025

Wladimir P.

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Games Global and its exclusive studio partner, Fortune Factory Studios, have launched a high-voltage finale to 2025 with Gold Blitz Express, the latest iteration of its dynamic franchise.

Building on the proven popular foundations of its predecessors, Gold Blitz Express retains the titular cash collect mechanic and bonus choice, but amps up the sequel with a brand-new Blitz Express feature and deeper bonus progression.

The Blitz Express mechanic is activated when a train symbol lands on reel six on any spin. A train steams across the reels pulling up to 20 carts, with each awarding a cash prize or one of four fixed jackpots, the total value of which is collected and awarded.

The studio has also elevated Gold Blitz spins with the introduction of an Accumulation Trail, which collects each Blitz symbol that hits. Every third collected awards additional spins and an increasing multiplier, with up to 14 spins and a 5x maximum multiplier, surging win potential.

Supplementing the action further is the integration of Games Global’s Rising Rewards jackpot, where every coin boosts the prize pot up to 200x, which can be randomly paid out.

The Gold Blitz series continues to define industry trends from a player control perspective. In addition to the bonus choice and bonus buy options, a Win Booster doubles the likelihood of activating features, while Bonus Recharge offers an opportunity to purchase an extra spin following feature completion.

Gold Blitz Express represents the latest evolution of one of the industry’s most diverse, battle-tested game franchises, spotlighting Fortune Factory Studios’ continued commitment to creating products that perform.

Alexander Monsma, Team Manager, Game Sales at Games Global, said: “2025 marks the fourth consecutive year that we have unveiled a Gold Blitz game toward the end of December – it is the perfect way to ring in the new year.

“Gold Blitz Express is the most feature-rich upgrade to date, electrifying the environment with even more variety and potential.”

David Reynolds, Director of Games Strategy & Partner Management at Games Global, added: “The Gold Blitz brand remains one of the strongest franchises in our portfolio, and Gold Blitz Express builds on that success by extending the series with genuine depth. The introduction of new elements, such as the Blitz Express feature, feels like a natural evolution of the brand.

“It’s a fitting way to close out 2025, with the continued performance of the series reflecting Fortune Factory’s ability to create games with lasting appeal and sustained engagement. We can’t wait to showcase our upcoming lineup within this franchise and more as we enter 2026.”

The post Games Global and Fortune Factory Studios wrap up 2025 with supercharged sequel Gold Blitz Express™ appeared first on Gaming and Gambling Industry Newsroom.

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QuinnBet Expands Racing Offering to include Derivative Racing Markets

Published

7 hours ago

December 18, 2025

Wladimir P.

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QuinnBet, a leading sportsbook and casino operator, has expanded its racing product through Pragmatic Play Sports to include new derivative racing markets, giving customers greater choice, flexibility, and engagement across a wide range of global racing events.

The new expansion, powered by Racing and Sports (RAS), introduces additional betting opportunities such as Betting Without the Favourite and Second Favourite, head-to-head and Money Back markets. These derivative markets form part of the broader Pragmatic Play Racing product, which delivers a premium, data-driven experience built on official pre-race and race-day data.

Through Pragmatic Play’s racing solution, powered by Racing and Sports, QuinnBet customers enjoy comprehensive global coverage across 20+ racing jurisdictions; live greyhound racing featuring over 100,000 live events from 80+ tracks; official pre-race and race-day data for accuracy and transparency; and a complete suite of live video streaming and enriched racing content including racecards, previews, and editorial insights.

Stephen Kelly, MD, QuinnBet, said: “Horse racing sits at the heart of QuinnBet, and we are always looking for ways to elevate our customers’ experience. Derivative markets bring a new level of strategy and excitement to horse racing betting, and we’re proud to deliver this enhancement in partnership with Pragmatic Play Sports and Racing and Sports. It reinforces our commitment to real horse racing fans and the continued evolution of our product.”

Gareth Crook, SVP of Sports at Pragmatic Play, said: “We were immensely proud to partner with QuinnBet earlier this year following their successful migration to our platform, and we are confident that this latest expansion of their racing product will help the QuinnBet team realise their ambitious growth plans now and into the future. QuinnBet users continue to enjoy a market-leading racing experience powered by official data through our partnership with Racing and Sports.”

Stephen Crispe, CEO, Racing and Sports, said: “We’re excited to see QuinnBet go live with Derivative Markets, powered by Racing and Sports, following a successful sportsbook platform integration with Pragmatic Play earlier this year. This marks another key step in our ongoing collaboration with Pragmatic Play to deliver market-leading racing content to sportsbook operators. QuinnBet is a perfect example of an operator providing an immersive, data-driven betting experience built on precision and innovation.”

The post QuinnBet Expands Racing Offering to include Derivative Racing Markets appeared first on Gaming and Gambling Industry Newsroom.

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