Central Europe
Bragg Gaming Continues Global Expansion, Powers Kingsbet.cz Launch with an End-to-End iGaming Solution

Bragg Gaming Group has launched its full turnkey solution with Czech land-based casino operator Kings Entertainment A.S. (Kings). Kings will operate their online business in the Czech Republic under the brand Kingsbet.
Under the terms of the agreement signed between the two parties, Bragg will provide Kingsbet with Player Account Management (PAM) technology, exclusive content from Bragg studios, aggregated online casino content via the Bragg HUB and a fully localised sportsbook integration in partnership with Altenar.
Bragg provides Kingsbet with an all-in-one solution with powerful automation and marketing tools to seamlessly run its casino and sportsbook operations.
Bragg’s FUZE player engagement toolset for casino and sportsbook is also included, helping boost acquisition, conversion and retention with tools such as Free rounds, Missions, Quests, Journeys, Recommendation engine and Jackpots.
Kingsbet will additionally be supported by managed marketing and operational services delivered by Bragg.
The agreement and subsequent launch is the latest in a string of deals that Bragg has struck to provide its technology solutions to operators across global regulated iGaming markets, and is the Company’s second PAM and turnkey partner in the Czech Republic.
Bragg Group Chief Executive Officer Matevž Mazij said: “We are proud to be chosen to support Kings Entertainment, a leading European entertainment, casino and poker brand with our full-service turnkey solution as they transition their market leading Czech operations online.”
“The new regulations make this an exciting time to be in the Czech market,” Mazij added.
David Vaněk, Chief Executive Officer of Kingsbet, said: “Over the past 8 months, both teams worked very hard to prepare the launch of “kingsbet.cz” ahead of the EURO championship. I’m proud that we are the first licensed betting and gaming operator in the Czech Republic who have undergone a rigorous and very demanding licensing process and are currently the sole operator fully compliant with the new Gambling Act, effective as of January 2024.
“Kingsbet will offer players ‘The King’s experience’ in sports betting and casino, and we plan to launch a Live casino product by the end of this year. Bragg’s platform will enable us to enter the Czech market with powerful tools and a highly competitive product offering.”
Founded in 2003, Kings Entertainment operates three land-based casinos: the Kings Rozvadov, Admiral Rozvadov and Hilton Prague properties. At Kings casino in Rozvadov, known as the biggest poker arena in Europe and a premier gaming destination, a variety of poker tournaments including W.S.O.P. are held attracting more than 500,000 visitors per year.
Kings has a 40% share of the Czech land-based casino market and now has ambitious plans to expand into online gambling, an expansion which will be supported by Bragg technology and expertise.
The Czech online casino market is projected to achieve approximately $1 billion in gross win in 2024, according to H2 Gambling Capital. This figure represents growth of 30% on a year-over-year basis from 2023’s figures.
Under previous Czech gambling regulations, operators were only able to offer online RNG games explicitly licensed under the Czech Gambling Act.
Following pressure from operators, this list was widened to include live dealer games (live casino), an amendment which came into force on January 1, 2024.
The inclusion of live dealer games was one of a number of amendments made to existing Czech gambling laws, the most wide-ranging of which was the introduction of a new streamlined licensing regime for operators.
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Apollo Games
Nolimit City celebrates Czech Republic entry with Apollo Games Partnership!

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Nolimit City has partnered with Apollo Games to enter the Czech Republic market.
Nolimit City, the award-winning software provider known for its unapologetically bold slot titles, is thrilled to announce its entry into the Czech Republic through a strategic partnership with Apollo Games.
This milestone marks Nolimit City’s very first step into the Czech market. A selection of Nolimit’s most in-demand titles, including smash hits like Mental and Fire In The Hole, will now be available to Czech players for the very first time.
Founded in 2007, Apollo Games has established itself as a leading specialist in the design, development and manufacturing of video slot gaming machines. Apollo Games has earned a reputation for delivering premium-quality gaming solutions and a deep understanding of local market needs. This shared focus on quality and innovation makes Apollo Games the ideal partner to introduce Nolimit City’s portfolio to Czech players.
The partnership underscores Nolimit City’s ongoing commitment to global expansion, following closely on the heels of Nolimit City’s entry into the Croatian Market. Nolimit City continues to cement its reputation as one of the most exciting providers in the iGaming industry.
Malcolm Mizzi, Head of Commercial Operations for RNG at Evolution, commented: “This milestone represents a significant step in our growth strategy. Entering the Czech market through our partnership with Apollo Games – a respected, forward-thinking brand with strong local roots, is the perfect way to make our debut!”
Stanislav Jurecka, iGaming Head of Product Development at Apollo Games added: “At Apollo Games, our focus has always been on delivering innovative gaming experiences that excite players and generate success for our partners. Welcoming Nolimit City’s distinctive portfolio into our offering perfectly aligns with this mission. Their bold and trailblazing slots bring a new dimension to the Czech market and we’re thrilled to be the ones to introduce them.”
The post Nolimit City celebrates Czech Republic entry with Apollo Games Partnership! appeared first on European Gaming Industry News.
Central Europe
6 reasons Rome will shine as SiGMA Central Europe’s host city

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SiGMA Central Europe will head to Rome for the first time in November. Powered by REDCORE, the event, taking place at the state-of-the-art expo venue Fiera Roma, is expected to welcome over 1,000 sponsors and exhibitors from the gaming and tech sectors for a summit that seamlessly blends business and pleasure. With 30,000 delegates estimated to attend through 03 – 06 November, we anticipate our inaugural Rome event will become one of the largest global gaming gatherings to date. Here’s 6 reasons why the Eternal City promises to be the ideal host.
- Connected and central
Centrally located in Europe, Rome offers an easy gateway to the event, thanks to its two international airports – the Leonardo da Vinci–Fiumicino Airport and Ciampino–G. B. Pastine International Airport – providing excellent connectivity for participants worldwide. Rome also boasts a highly efficient public transportation system, with three metro lines and an extensive network of buses, trains and trams that reach even the city’s outermost areas, making it convenient for delegates from important neighbouring jurisdictions to easily travel to the event. Many of these transit options deliver you right to the Fiera Roma’s doorstep.
Leonardo da Vinci–Fiumicino Airport (FCO)
- Location: Fiumicino, about 32 km (20 miles) southwest of Rome city center
- Main use: Rome’s primary international airport and the busiest in Italy
- Airlines: Major hub for ITA Airways; serves most international and long-haul flights
Ciampino–G. B. Pastine International Airport (CIA)
- Location: Ciampino, about 15 km (9 miles) southeast of Rome
- Main use: Serves mainly low-cost carriers and charter flights
- Airlines: Ryanair and other budget airlines frequently use this airport
Á focus on short-haul flights and proximity to Rome’s business districts make it an efficient option for European travellers on tight schedules.
- Huge market size and untapped potential
Italy has emerged as an ideal destination for SiGMA Central Europe, driven by its immense potential as Europe’s largest untapped online gambling market. With a total gambling market revenue of €16 billion – the second-highest in Europe – only 25% stems from online platforms, leaving €12 billion in offline revenue largely untapped. The online sector, projected to reach €2.89 billion in 2024, is growing at an annual rate of 5.52%, set to hit €3.78 billion by 2029 (Statista). As player preferences shift online, and with Italy’s status as a global financial hub, the country presents unparalleled opportunities for operators seeking expansion.
- Heritage with a contemporary vision
Standing at the forefront of government and culture, nowhere combines tradition with modernity quite as well as Rome. A feast for history lovers, historical landmarks line its streets, from the lofty heights of the iconic domed Pantheon to the winding streets home to Trevi Fountain and the Colosseum. The Galleria Borghese, home to silky, sinewy curves of Bernini, Titian, and Raphaelite muses should be a must stop for art lovers. The Capitoline Museums – one of the oldest public museums in the world – hosts a divine collection of Caravaggio works, while the Galleria Nazionale d’Arte Moderna takes you forward in time to Italian artists from the 19th and 20th century. Michelangelo fans should also plan to visit the Sistine Chapel – well worth the neck ache in the morning.
For those seeking something out of the ordinary, the Capuchin Crypt, located beneath the Santa Maria della Convezione dei Cappuccino on Via Veneto, carefully holds the artfully arranged remains of over 3,700 Capuchin monks. Meanwhile the ancients hold court at the Palatine Hill and Roman forum, the Ara Pacis Museum and the Domus Aurea – otherwise known as Nero’s palace. For more contemporary souls, art districts such as Trastevere, San Lorenzo, and Pigneto, have an impressive selection from the modern art world, with street art, galleries, and workshops delivering a bohemian vibe.
For those with an eye for beauty – the Aventine keyhole at the Knights of Malta gate offers a perfectly framed glimpse of St Peter’s Dome – totally free and delightfully strange. Alternatively, the Quartiere Coppede, delivers fairy tale meets film noir – a unique twist that blends the Gothic, Medieval, and Art Nouveau architecture.
Literary lovers should head to the poetic gardens near the Pyramid of Cestius, an Egyptian-style monument that shelters the final resting place of Keats and Shelley.
Meanwhile, on the 5th November 2025, the iconic Auditorium della Conciliazione will host an exclusive private concert by the legendary Plácido Domingo. His appearance in Rome for SiGMA Central Europe promises a night not easily forgotten.
- Rome: La Dolce Vita
In a city where to be industrious is a way of life you might wonder if the wheel ever stops turning. The answer is yes, and it starts with an aperitif in Rome’s many nightlife districts.
From speakeasies hidden away behind secret doors to cocktail barges floating down the Tiber, there´s something for everyone attending SiGMA Central Europe. For casual nights out there are plenty of craft breweries, pubs and live music, and for a more upscale crowd, wine bars dot the streets.
In addition to a series of high level dinners, SiGMA will also host two prestigious gala award ceremonies, bringing an illustrious line up from the B2B and B2C gaming and tech sectors together for an evening that recognises companies and individuals leading the charge for change. Hall of Game also seeks to recognise the contribution of distinguished individuals, with an accolade that honours roles that have been instrumental in the foundation of a sustainable and transparent industry.Italy is renowned for its deeply rooted culinary traditions, where distinct regional cuisines have helped put the country on the map for food lovers.
Bold, simple, and deeply traditional – unapologetically flavourful dishes, such as Carbonara and Cacio e Pepe, often come to mind (and for good reason), but Rome offers more than meets the eye when it comes to its food scene.
Gilded pastry shops and rustic trattorias spilling out onto the cobbled Roman streets segue into the upscale dining rooms of Michelin-starred restaurants, providing plenty of options for SiGMA Central Europe´s evening calendar of networking events.
Crown jewels in its gastronomic landscape, Michelin-Starred restaurants deliver indulgent forays into a unique dining experience.
Here are 10 not to miss:
Orma Roma
A bold, international interpretation of Italian cuisine by Chef Roy Caceres, blending innovation and tradition.
Moma
Chic and creative, Moma offers refined Roman dishes with a modern touch and seasonal ingredients.
Imàgo
Michelin-starred panoramic dining at the top of the Hassler Hotel, serving elegant, artful plates.
Aroma
With a view of the Colosseum, this restaurant delivers a luxurious dining experience with refined Italian flavors.
Achilli al Parlamento
Known for its extensive wine cellar and modern cuisine, this is a go-to for culinary sophistication.
Il Convivio Troiani
A family-owned gem offering a delicate fusion of creativity and Roman tradition.
Idylio by Apreda
Chef Francesco Apreda’s bold signature cuisine in an intimate, luxury setting near the Pantheon.
Pipero Roma
A modern Italian restaurant celebrated for its signature carbonara and impeccable service.
Per Me Giulio Terrinoni
A seafood-driven, innovative kitchen that focuses on sustainability and taste precision.
Glass Hostaria
Trendy and modern, this Trastevere favorite is known for avant-garde Italian cuisine and interior design.
- Made in Italy – From fashion to design
Rome’s fashion scene is elegant, timeless, and steeped in heritage. While other cities are known for edgy, trendsetting fashion, Rome leans toward luxury, craftsmanship, bespoke tailoring, and classical beauty – rooted in centuries of style and cultural prestige. lt’s luxurious shopping district draws attention, its streets richly-lined with iconic fashion houses. Italian brands such as Fendi, Bulgari, Bottega and Valentino, bring prestige, making it one of the most coveted shopping areas in the world. Rome’s reputation as a fashion capital is cemented here, with the area attracting fashion enthusiasts from across the globe. Don´t miss Palazzo della Civiltà Italiana – home to Fendi’s luxury goods, the Via dei Condotti – Rome’s glittering equivalent of 5th Avenue or Bond street, and the Campo Marzio & Piazza di Spagna, where high end boutiques are filled with treasure troves and quality leather accessories.
- The Fiera di Roma: Room to grow
The event will be held at Fiera Roma, one of Europe’s premier exhibition centers. Boasting 10 pillar-free pavilions and a conference centre with 13 meeting rooms, the 100,000 square metre venue in Rome accommodates up to 60,000 participants, ensuring an ideal setting for SiGMA’s extensive agenda, which will take place for the first time across 4 conference stages. Additionally, a full 10 days of expo set up is secured – more than any other large expo – allowing exhibitors more room for creative booth set ups, and maintaining the high standards of excellence SiGMA has become known for.
With 75,000 square metres already sold out, the decision to launch the Rome event is a testament to SiGMA’s rapid growth, positioning the brand as a global leader in the online and land-based gaming sector. From 1,500 in 2014 to 30,000 delegates in 2025, SiGMA’s journey is underpinned by a philosophy that demands forward thinking.
Ticket prices are set to increase in the run up to the event, so secure your spot now by booking your pass to SiGMA Central Europe through the SiGMA.World website.
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Central Europe
SOFTSWISS Sets the Stage for 2026 iGaming Trends at SiGMA Central Europe 2025

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SOFTSWISS, a global tech provider with over 15 years of iGaming expertise, is gearing up for a landmark appearance at SiGMA Central Europe Summit 2025, taking place in Rome on 3–6 November. During the event, SOFTSWISS will present the highly anticipated 2026 iGaming Trends Report – a release poised to become one of the year’s defining milestones for the global iGaming community.
Participation in this year’s SiGMA Summit underscores SOFTSWISS’ commitment to global growth in regulated markets. In the first half of 2025, the company achieved significant certifications across Latin America, Africa, and Europe, reinforcing its position as a trusted international partner dedicated to advancing responsible, secure, and innovative gaming experiences.
2026 iGaming Trends Report: The Year’s Most Anticipated Release by SOFTSWISS
Among the most important events in the iGaming industry this year will be the release of the 2026 iGaming Trends Report. The launch will take place on 5 November at Stage 2: People, Partners & Performance, as part of the 2026 iGaming Trends Marathon – a four-hour programme of keynotes and panel discussions. The report delivers an in-depth look at the technologies, regulations, and market dynamics shaping the future of iGaming.
This year’s edition, prepared by SOFTSWISS in collaboration with Next.io, will not only provide expert perspectives but also give participants the opportunity to be among the very first to access the report directly and hear exclusive insights from its creators and industry leaders.
Olga Resiga, Chief Business Development Officer at SOFTSWISS, shares: “The 2026 iGaming Trends Report is more than just data – it’s a roadmap for the industry. By presenting it at SiGMA Central Europe Summit 2025, we aim to give our partners first-hand access to insights that will shape strategies and decisions across regulated markets worldwide.”
Car Assembly Show: Alfa Romeo 4C Built Step by Step
At Stand 4016 G, SOFTSWISS will host a spectacular pit-stop style live show: the step-by-step assembly of an Alfa Romeo 4C Launch Edition. Throughout the process, experts will show how racing technologies like sensors, AI, telemetry, and automation mirror the principles behind SOFTSWISS products – from real-time analytics to scalable platforms.
Partners and visitors are welcome to the SOFTSWISS Stand 4016 G to take part in the live car assembly experience, explore innovative solutions, and discuss the key findings of the 2026 iGaming Trends Report.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Platform and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Sets the Stage for 2026 iGaming Trends at SiGMA Central Europe 2025 appeared first on European Gaming Industry News.
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