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Safer Gambling Week Prompts Huge Rise in Use of Safer Gambling Tools

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The Betting and Gaming Council (BGC) has announced that a record-breaking number of bettors are now using the safer gambling tools available to them. The BGC attributed the increase to the success of the Safer Gambling Week initiative.

Analysis of last year’s hugely successful campaign revealed the number of deposit limits set during SG Week increased by a massive 18% compared to the same month in 2022.

Meanwhile, 54% of players setting deposit limits, did so for the first time.

And the number of players actively setting a reality check during SGW rose by over 300% for the second year in a row.

The use of maximum stake limits also increased by over 300% during SG Week 2023.

Deposit limits were set by 83,242 unique account holders – an increase of 12.5% on the year previous.

Safer Gambling Week 2023 also smashed previous social media records, generating over 50 million impressions across Twitter, Facebook and Instagram.

Data released following last year’s successful campaign – which ran from November 13 to 19 – revealed a huge 70% increase on 2022, when Safer Gambling Week messaging was displayed on major social media sites nearly 30 million times.

Safer Gambling Week is an annual cross-sector initiative bringing together the UK and Irish regulated betting and gaming industry – including bookmakers, amusement arcades, bingo clubs, casinos and online gaming operators – with charities and stakeholders to encourage safe and responsible play.

The initiative was backed by a large number of cross-party senior MPs and peers – including gambling minister Stuart Andrew and several shadow ministers including the Shadow Gambling Minister Stephanie Peacock – who gave vocal support to the ground-breaking campaign.

This event also had the full support of the independent regulator, the Gambling Commission, and its Chief Executive Andrew Rhodes.

Safer Gambling Week 2024 will take place from 18-24 November 2024.

BGC CEO and Acting Chair Michael Dugher said: “These new figures show Safer Gambling Week continues to be a powerful advert for increasing use of safer gambling tools in the regulated industry.

“Millions of customers now use safer gambling tools including deposit limits and time outs. This is a pillar of the regulated industry and is in marked contrast to the unsafe, unregulated and growing online gambling black market, which provides no safer gambling support, contributes zero tax and does not support sport.

“Our members promote these tools all year round, but a single dedicated week, bringing together the whole sector alongside huge support from cross-party MPs, from the Government and the independent regulator the Gambling Commission, really turbocharges that work – and these figures show it makes a real difference.

“The record numbers for both impressions and use of safer gambling tools show the industry has never been more committed to ensuring the many millions who enjoy a regular flutter continue to do so in a safe and responsible environment.”

The initiative, which ran for its seventh year, also received half a million visits to the Safer Gambling Week website which signposts help and advice for those who may be struggling as well as offering advice on safer gambling tools like deposit limits and time outs.

Among the well-known football clubs to support Safer Gambling Week 2023 were Premier League sides West Ham United and Brighton as well as EFL sides Southampton, Middlesborough and Blackpool. With the latter displaying the Safer Gambling Week logo on their shirt for their League One clash with Shrewsbury Town.

The aim of Safer Gambling Week is to kickstart a national conversation between staff, customers and their friends and family, about safer gambling, as well as highlight the range of tools that are available to help people stay in control of their betting.

Each month around 22.5m adults in Britain enjoy a bet, whether it’s buying a lottery ticket, having a game of bingo, visiting a casino, playing online or having a wager on football, horseracing and other sports.

The post Safer Gambling Week Prompts Huge Rise in Use of Safer Gambling Tools appeared first on European Gaming Industry News.

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Win Systems deploys Wigos CMS at Casino City Center Rosario, linking 2,500+ slots

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The Argentina rollout adds player tracking and QR-based cashless payments via Win Pay, the company says.

Win Systems has implemented its Wigos casino management system (CMS) at Casino City Center Rosario in Argentina, connecting more than 2,500 slot machines to operate and report in real time. The supplier announced the deployment on May 4, 2026.

According to Win Systems, the Wigos rollout centralizes operational management across gaming and customer-facing functions, with modular components spanning slots, tables, players, promotions, and payments. The company said the installation is designed to support operator oversight and decision-making through a single real-time view.

The project also introduces new functionality at the venue, including Player Tracking for player identification and management, and the activation of “Fun Plays.” Win Systems also said the site can enable a QR-based cashless option that allows players to load credit directly to a machine from a bank account or electronic wallet, via its Win Pay payment management platform.

Francisco de Moya, CEO of Halkkon Capital Partners, commented: “This launch represents an important step in the technological evolution of our operation, allowing us to optimize management, enhance the customer experience, and lay the groundwork for future developments.”

Eric Benchimol, CEO of Win Systems, added: “The deployment of Wigos at City Center Rosario is a clear example of how our technology adapts to large-scale operations, enabling operators to optimize processes, improve the player experience, and evolve toward increasingly digitalized models.” Darío Zutel, Executive Chairman of Win Systems, said: “This implementation is part of our growth strategy in the region and reflects our commitment to supporting operators with robust, scalable, and future-ready technology.”

 

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Win Systems drives its expansion with the implementation of Wigos CMS at Casino City Center Rosario

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Win Systems takes another step forward in its international expansion plan with the launch of Wigos CMS at Casino City Center Rosario, strengthening its presence in one of Argentina’s leading entertainment destinations. The installation connects more than 2,500 slot machines, all operating and reporting in real time, reinforcing the operator’s efficiency, control, and decision-making capabilities.

Wigos is the casino management system designed to centralize operations, optimize processes, and provide a complete real-time view of the business. Its scalable and modular architecture allows it to adapt to large-scale operations, integrating slots, tables, players, promotions, and payment management, all under the highest security and regulatory compliance standards. This implementation at City Center Rosario further reinforces Wigos’ role as a key platform for the modernization and digitalization of casino operations.

Casino City Center Rosario is one of the country’s most important entertainment complexes, recognized for its broad offering of gaming, hospitality, gastronomy, and live shows, as well as for its continuous commitment to innovation and operational excellence. Its vision, focused on modernization and the continuous improvement of customer experience, makes it a benchmark within the gaming industry in the region.

This milestone also marks the beginning of new key functionalities within the operation, such as the implementation of Player Tracking for player identification and management, along with the activation of Fun Plays, which bring greater dynamism, engagement, and value to the player experience. In line with the industry’s shift toward increasingly digitalized environments, the project also introduces the possibility for players to load gaming credit directly onto the machine from a bank account or electronic wallet, securely and instantly, through an interoperable QR code. This solution, part of the Win Pay payment management platform, drives a more agile and secure cashless model aligned with the evolving demands of the market.

Francisco de Moya, CEO of Halkkon Capital Partners, commented: “This launch represents an important step in the technological evolution of our operation, allowing us to optimize management, enhance the customer experience, and lay the groundwork for future developments.”

Eric Benchimol, CEO of Win Systems, added: “The deployment of Wigos at City Center Rosario is a clear example of how our technology adapts to large-scale operations, enabling operators to optimize processes, improve the player experience, and evolve toward increasingly digitalized models.”

“This implementation is part of our growth strategy in the region and reflects our commitment to supporting operators with robust, scalable, and future-ready technology,” said Darío Zutel, Executive Chairman of Win Systems. “Moving forward together with a benchmark such as City Center Rosario allows us to further strengthen our positioning and deliver real value to the operation.”

With this new installation, Win Systems reinforces its commitment to the Argentine market and continues to steadily advance its expansion strategy, supporting leading operators with state-of-the-art technological solutions.

 

The post Win Systems drives its expansion with the implementation of Wigos CMS at Casino City Center Rosario appeared first on Americas iGaming & Sports Betting News.

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SOFTSWISS wins ‘Aggregator of the Year’ at SBC Awards Europe 2026

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SOFTSWISS has solidified its leadership position in the European iGaming market by winning the Game Aggregator of the Year category.

The recognition took place during the prestigious SBC Awards Europe 2026 ceremony, held on April 30 in Malta.

The event served as the official closing of the SBC Summit Malta, bringing together the industry’s top operators, suppliers, and regulators.

The award highlights the platform’s ability to provide content scalability and high-impact engagement tools for its global partners.

Technical performance and scale at the industry’s core

With a portfolio exceeding 40,000 titles, the SOFTSWISS Game Aggregator connects operators with over 300 providers across 24 regulated jurisdictions.

Beyond volume, technical stability remains a key pillar, maintaining a 99.999% uptime even during peak traffic loads.

Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, celebrated the win in Malta, often considered the capital of the iGaming world.

According to Kaminskaya, the award reflects the team’s dedication to creating a practical tool for the daily management of operator brands.

Innovation in retention and new prediction markets

The victory at the SBC Awards follows the recent launch of new features, such as the Tournament Report and Instant Tournaments.

These tools allow operators to monitor campaign metrics in real-time and adjust marketing strategies without switching platforms.

The company has also diversified its B2B offering with the introduction of its Prediction Markets Platform.

This solution focuses on fixed-odds for real-world events, covering areas ranging from politics and economy to technology.

With over 15 years of experience and a team of 2,000 professionals, SOFTSWISS reaffirms its role as a global technology hub in the gaming ecosystem.

The post SOFTSWISS wins ‘Aggregator of the Year’ at SBC Awards Europe 2026 appeared first on Americas iGaming & Sports Betting News.

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