Central Europe
NOVOMATIC is Austria’s Second Most Valuable Brand Company
For the 21st time, the European Brand Institute has presented the most valuable and sustainable brand companies in Austria. The international gaming technology group with more than 25,300 employees worldwide and activities in more than 120 countries secured the top positions in both the EBI’s Brand Value and Sustainable Brand Ranking.
With a brand value increase by +8.7% to EUR 3.745 billion, NOVOMATIC took an excellent second place in the brand value study and also recorded the largest increase in value within one year among the country’s top 10. Once again this year, only Red Bull ranks ahead of the Lower Austrian global player.
Significant factors for the brand value assessment were not only the high level of innovation, but also the international expansion course, sales growth and the comprehensive corporate responsibility and ESG programme, which is confirmed by international ESG rating agencies. Against this background, NOVOMATIC was also able to impress in the Sustainable Brand Ranking, in which the company took third place for the first time. This ranking underlines NOVOMATIC’s contribution to sustainable economic development in Austria.
“The renewed top position in the Brand Value Ranking 2024 is confirmation of the long-term success of our global brand strategy, which has enabled us to sustainably consolidate our leading position on the international markets. The rise to third place in the Sustainable Brand Ranking is particularly pleasing and shows that we are also setting new standards in the area of social and ecological responsibility with our comprehensive ESG commitment,” said NOVOMATIC Executive Board Member Stefan Krenn.
The Austrian Brand Value Study, which is based on the annual “trend-TOP500 of Austria’s top-selling companies” and identifies those Austrian corporate brands with more than 45% of their shares in Austrian hands, evaluated a total of 180 Austrian brand companies from 16 sectors in 2024. The brand value is determined in accordance with the international standards ISO 10668 and ISO 2067.
The top rankings in the Austrian Brand Value Study and in the Sustainable Brand Ranking confirm NOVOMATIC’s position as one of Austria’s leading brand companies. The gaming technology group is thus once again setting a strong example for sustainable business practices.
The post NOVOMATIC is Austria’s Second Most Valuable Brand Company appeared first on European Gaming Industry News.
Central Europe
ZEAL launches Dream Car Raffle charity lottery in Germany
ZEAL has launched Dream Car Raffle (Traumautoverlosung), a new charity lottery offering in the regulated German gambling market. The company said the product is developed in-house and adds to its portfolio alongside its lottery brokerage business.
Traumautoverlosung is operated by Dreamify gGmbH, a wholly owned subsidiary of ZEAL, while marketing and sales is handled by Lotto24 AG, also part of the group. ZEAL said the launch follows the Dream House Raffle (Traumhausverlosung) introduced in 2024 and freiheit+, making Traumautoverlosung its third charity lottery in Germany.
“With Traumautoverlosung, ZEAL continues its strategy of complementing its traditional lottery brokerage business with proprietary products, targeting new customer segments and reducing its dependence on jackpot-driven cycles of state lotteries,” the company said. Stefan Tweraser, CEO of ZEAL Group, added: “We are pleased to further expand our core business with attractive new products. Traumautoverlosung is another step towards diversifying our portfolio and reaching new target groups.”
ZEAL said Traumautoverlosung is structured with a limited number of tickets and a guaranteed winner. At launch, a Porsche 911 GT3 RS will be raffled, with a total of 250,000 tickets available. “With Traumautoverlosung, we are focusing on cars that are otherwise out of reach for many people – highly desirable models that are often difficult to obtain on the market,” said Michael Lee, founder of Traumautoverlosung. “Our goal is to translate this demand into a transparent, digital product with clearly defined mechanics.”
As a charity lottery, the product allocates at least 20 percent of ticket revenue to charitable causes, according to ZEAL. The company said the initiative will partner with Johanniter in 2026.
The post ZEAL launches Dream Car Raffle charity lottery in Germany appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Best Slot Developer
Amusnet Named Best Slot Developer at GamingTECH Awards 2026
Amusnet has been awarded the title of Best Slot Developer at the GamingTECH Awards 2026, marking a notable acknowledgment of the company’s innovative and technical prowess. Unveiled on March 25th in Prague at the 10th-anniversary edition of the Prague Gaming & TECH Summit, this recognition emphasizes the influence of the company’s varied, high-achieving slot collection throughout Central and Eastern European markets.
This accolade highlights the organization’s capacity to provide a diverse array of titles that satisfy the changing needs of both operators and players. By prioritizing technical dependability, dynamic animations, and captivating features, Amusnet has positioned itself as a key partner in the area.
“We are truly honoured to receive the Best Slot Developer award,” commented Julia Peeva-Sertov, CEO & Director at Amusnet Gaming, Malta. “This recognition reflects the dedication of our entire team and our commitment to delivering exceptional gaming experiences for players. Empowering our partners continues to inspire us to push boundaries and set new benchmarks in the industry.”
The Prague Gaming & TECH Summit united industry leaders and top executives to explore the connection between gaming, AI, and fintech. During the event, representatives from Amusnet Gaming participated in strategic networking and high-level discussions within the industry, enhancing connections with partners in the CEE area. Winning this title at a milestone anniversary occasion reinforces the company’s position as an innovative leader in the digital entertainment industry.
The post Amusnet Named Best Slot Developer at GamingTECH Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Central Europe
Gaming in Germany Conference returns to Berlin November 10, 2026
The Gaming in Germany Conference is set to return to Berlin on November 10, 2026, bringing together key stakeholders from across the country’s regulated online gambling sector. The event will take place at the DoubleTree by Hilton Ku’damm and is expected to once again attract a wide range of industry professionals.
Organised by Gaming in Europe, the annual conference has established itself as a central meeting point for operators, regulators, legal experts, and service providers involved in Germany’s evolving iGaming landscape.
Key Topics on the Agenda
The 2026 edition will focus on some of the most pressing issues facing the German market. A major highlight will be discussions around the evaluation of the GlüStV 2021 (State Gambling Treaty) and its impact on the regulated online gambling environment.
In addition, the conference will cover a broad range of topics, including:
- Regulatory developments and compliance
- Market growth and competitive dynamics
- Player protection and responsible gambling
- Marketing strategies in a regulated environment
- The role of eSports within the sector
These sessions are designed to provide actionable insights while fostering dialogue between industry participants and regulatory authorities.
Confirmed Speakers
Although the event is still several months away, a strong lineup of speakers has already been confirmed. These include:
- Dr. Jörg Hofmann, Senior Partner at Melchers Law
- A senior representative from the GGL (German Gambling Authority)
- Dr. Dirk Quermann, President of DOCV
- Mathias Dahms, President of DSWV
- VP Games at ZEAL Network
- Prof. Dr. Christian Piska, University of Vienna
- Dr. Nepomuk Nothelfer, University of Agder & Melchers Law
- Josh Hodgson, COO at H2 Gambling Capital
This mix of legal, regulatory, and commercial expertise ensures a well-rounded perspective on the challenges and opportunities within Germany’s regulated market.
A Key Industry Meeting Point
Willem van Oort, founder of Gaming in Germany, highlighted the importance of the event:
“After last year’s highly successful edition, we are extremely pleased to return to Berlin in 2026. Our goal is to connect the industry with regulatory and social stakeholders. This year, we expect to gain valuable insights into the evaluation of the 2021 State Gambling Treaty and its impact on the market.”
He also emphasized that the conference remains one of the best opportunities to meet key decision-makers in Germany’s iGaming sector.
Registration and Participation
Industry professionals are encouraged to save the date and secure their place early. The event also offers opportunities for speakers and sponsors to get involved and share their expertise with a targeted audience.
With its strong agenda and high-level networking opportunities, the Gaming in Germany Conference 2026 is set to be a must-attend event for anyone active in the German regulated iGaming market.
The post Gaming in Germany Conference returns to Berlin November 10, 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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