Churchill Downs Incorporated
Churchill Downs Incorporated Announces Multi-Year Naming Rights Partnership Between Churchill Downs Racetrack and Sports Illustrated
Churchill Downs Incorporated announced a multi-year partnership between Churchill Downs Racetrack (Churchill Downs) and Sports Illustrated for exclusive naming rights of a new luxury dining experience, Club SI, ahead of the historic 150th running of the Kentucky Derby on Saturday, May 4, 2024. Originally planned as the 1895 Club, Club SI is scheduled to debut on Opening Night of Derby Week and offer guests a modern, sophisticated race day experience.
Club SI will debut as part of the $200 million renovated Paddock Project at Churchill Downs for the upcoming 150th Kentucky Derby and offer a new luxury equine-focused dining experience with an immersive view of the all-new Paddock and Paddock Runway giving guests unparalleled behind-the-scenes experiences. The interior design of Club SI will showcase iconic Sports Illustrated magazine covers, editorial featuring past Kentucky Derby races, and a sneak peek into Sports Illustrated’s new SI Resorts vertical. Each year, celebrity ambassadors will act as hosts for Club SI during the Kentucky Derby and the Kentucky Oaks for a premium race day experience. With a guest list that includes titans of the sports industry and appointed with iconic Sports Illustrated editorial artwork, Club SI will offer an elevated, exciting and more unique Derby weekend than ever available before.
The club will be open on premium race days and include dining tables to accommodate parties of two, four, six, or eight guests who will enjoy gourmet dishes from the curated Chef’s Table Buffet, designated wagering windows, private bars, and outdoor trackside viewing for live races. Steps from the club, guests will be treated to the SI Enclosure which will deliver a front-row experience of the Paddock with covered outdoor dining tables to accommodate parties of four.
“As we approach the 150th Kentucky Derby, we are thrilled to partner with a brand as iconic as Sports Illustrated to offer guests an enhanced way to enjoy this incredible anniversary event. Sports Illustrated shares our goal of combining exciting sports moments with upscale entertainment, and Club SI will provide the perfect space to achieve this,” Mike Anderson, President of Churchill Downs Racetrack, said.
“It is an honor to bring Club SI to Churchill Downs Racetrack, which has such a rich history that we’ve showcased through the pages of Sports Illustrated for decades. Club SI will celebrate iconic elements of the brand, while hosting celebrity talent and offering guests gourmet cuisine and cocktails, a unique vantage point of the new Paddock, and a once-in-a-lifetime horse racing experience for Derby 150,” said Michael Sherman, SVP of Media Brands at Authentic Brands Group, owner of the Sports Illustrated brand.
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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
Petroglyph Development Group (PDG), a wholly owned corporation of Snuneymuxw First Nation (Snuneymuxw), and Great Canadian Entertainment announced that they have entered into definitive agreements for the purchase by PDG from Great Canadian Entertainment of two casino businesses, River Rock Casino Resort and Chances Maple Ridge. Upon closing and subject to regulatory and other approvals, PDG is expected to become one of the largest casino operators by revenue in British Columbia, and anticipates being the largest Canadian Indigenous owned gaming operator by revenue in Canada, cementing Snuneymuxw as a leading force in the province’s gaming industry. Building on PDG’s recent acquisitions of Casino Nanaimo and Elements Casino Victoria earlier this year, these transactions demonstrate the strength of the collaboration between PDG and Great Canadian Entertainment and the momentum of PDG’s growing gaming platform.
Churchill Downs Incorporated (CDI) has announced the promotion of Michael Meagher to Senior Vice President of Gaming Operations, effective November 3, 2025. Meagher succeeds Maureen Adams, whose retirement was announced earlier this year. He will oversee operations at all gaming and HRM locations throughout the CDI portfolio, along with corporate gaming functions, including analytics, marketing and product performance. Meagher will report directly to Bill Mudd, President and Chief Operating Officer of CDI. Meagher has served as Vice President of Gaming Operations since 2022, where he oversaw nine gaming properties across CDI’s portfolio, including the development and successful grand opening of Terre Haute Casino Resort. In this role, he was instrumental in driving operational performance, enhancing guest experiences and supporting the Company’s continued growth in regional gaming markets.
Partnerships
Zoomd Technologies Ltd has announced that it has entered into a strategic partnership with E2-Quadrat communications GMBH (E2), a global leader in digital marketing and technology solutions for the sports and betting industry. With over two decades of experience in the industry, E2 has established itself as a trusted partner to some of the most prominent names in the sector. The privately owned company operates a broad international network of offices enabling it to serve clients on a truly global scale. This partnership is expected to enable E2’s current and future clients worldwide to benefit from Zoomd’s advanced user acquisition (UA) technologies and performance marketing expertise and aligns with Zoomd’s strategic focus on expanding its impact across high-growth verticals.
MyPrize, the fastest growing social gaming business in the US, has announced a strategic partnership with Crypto.com | Derivatives North America (CDNA), a CFTC-registered exchange and clearinghouse and an affiliate of Crypto.com, to launch MyPrize Markets, a first of its kind product allowing users to access social gaming and prediction markets for the first time in one unified platform. As Crypto.com’s first social gaming partner, MyPrize will leverage the company’s enterprise-grade infrastructure to deliver an engaging and intuitive prediction market experience to its massive global user base, now numbering over 1 million+. This strategic partnership continues MyPrize’s explosive growth in 2025 and further cements its market position as the leading social gaming and entertainment platform.
The post Gaming Americas Weekly Roundup – November 3-9 appeared first on European Gaming Industry News.
Casino Salem
Churchill Downs Incorporated Completes Acquisition of a Majority of Casino Salem Project in New Hampshire
Churchill Downs Incorporated (Nasdaq: CHDN) (the “Company”) announced today that the Company has completed its previously announced purchase of a majority of the outstanding interests of a Salem, New Hampshire joint venture (“Casino Salem”) with the right to develop a charitable gaming, entertainment and dining venue.
The initial phase of Casino Salem opened on July 9th. CDI will finalize plans and commence construction of the future phases of the project, including a rebranding of the venue, an expansion of the gaming floor, and several food and beverage concepts.
The acquisition was funded with the Company’s existing credit facility. Closing of the transaction was subject to usual and customary closing conditions, including receipt of approval by the New Hampshire Lottery Commission.
The post Churchill Downs Incorporated Completes Acquisition of a Majority of Casino Salem Project in New Hampshire appeared first on Gaming and Gambling Industry in the Americas.
Bill Carstanjen
Churchill Downs Incorporated Announces Definitive Agreements to Acquire a Majority of Casino Salem Project in New Hampshire
Churchill Downs Incorporated (Nasdaq: CHDN) (the “Company”, “CDI”, “we”) announced today that it has signed definitive agreements to acquire a majority of the outstanding equity interests (the “Salem Transaction”) of a Salem, New Hampshire joint venture (“Casino Salem”) with the right to develop a charitable gaming, entertainment and dining destination featuring historical horse racing machines (“HRMs”).
Casino Salem is located at The Mall at Rockingham Park, which is approximately 30 minutes from downtown Boston. Prominent local developers Joe Faro and Sal Lupoli will maintain ownership in Casino Salem, ensuring their experience remains central to the development and future success of this new venue.
The initial phase of Casino Salem opened on July 9th with approximately 100 HRMs and 13 live table games. Over the coming months, CDI will finalize plans and commence construction of the future phases of the project including a rebranding of the venue, an expansion of the gaming floor, and several food and beverage concepts.
“New Hampshire is an exciting opportunity, and this transaction – and our new partnership with Joe Faro and Sal Lupoli – allows us to develop a regional destination to draw patrons to Salem from across the growing New England market,” said Bill Carstanjen, Chief Executive Officer of CDI. “We look forward to sharing more about our plans to build an expanded, state-of-the-art gaming and entertainment facility in Salem and to support charitable organizations throughout New Hampshire.”
“We are thrilled to move forward in partnership with Churchill Downs, one of the country’s preeminent gaming and entertainment operators,” said Joe Faro and Sal Lupoli. “With our vision for Salem, we remain committed to driving economic stimulus to our local economy, creating new jobs, and increasing tourism while delivering a world-class destination that will create lasting benefits for the community for decades.”
Separately from Casino Salem, CDI will continue to operate its Chasers Poker Room in Salem.
The Company will finance the Salem Transaction using its existing credit facility. Closing of the Transaction is subject to usual and customary closing conditions, including receipt of approval by the New Hampshire Lottery Commission. The Transaction is anticipated to close during the third quarter of 2025.
The post Churchill Downs Incorporated Announces Definitive Agreements to Acquire a Majority of Casino Salem Project in New Hampshire appeared first on Gaming and Gambling Industry in the Americas.
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