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Pala Casino Spa & Golf Resort Enters into Partnership with QCI

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Quick Custom Intelligence (QCI) and Pala Casino Spa & Golf Resort have announced a partnership, unveiling a new product for the casino industry.

The new product, Pala PURL, will allow players to have instant access to their player accounts via their mobile devices; which will give them the ability to instantly redeem player points for free play, concert tickets, hotel rooms, food comps, among other things.

Fred Buro, CEO & CMO of Pala Casino, said: “The collaboration with QCI represents Pala Casino’s commitment to evolution, innovation, and its unwavering pursuit of the ultimate guest experience. The Pala PURL is not just a cool tool; it’s a game-changer. Our players can now reward themselves instantly and seamlessly, which eliminates a variety of hurdles players sometimes needed to overcome to get player-comps and rewards. It has been my passion for years to design, build, and deploy a tool like this. So, it was fortuitous that I met Andrew Cardno, CTO of QCI and his development team, and presented the concept of the PURL to them. This project could never have happened without them. We are currently beta testing, and the product is now live!”

Andrew Cardno, CTO of QCI, said: “The collaboration between QCI and Fred Buro and Pala Casino signifies the future of the casino industry. Pala PURL leverages state-of-the-art technology to offer players a fluid, user-friendly experience. At QCI, we pride ourselves on creating tailored solutions, and with Pala Casino, we’ve accomplished something truly exceptional. We are proud to take this first step in the journey and we appreciate the opportunity to build on the vision of Fred Buro and team at Pala. We are excited about where this integrated digital experience will take us in the future.”

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The introduction of Pala PURL stands as a testament to the forward-thinking vision of both QCI and Pala Casino. This industry-first solution streamlines the player experience, allowing for a more efficient way for players to enjoy their rewards. The two companies believe that with the Pala PURL, players will find more reasons to stay engaged and loyal to Pala Casino.

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Chris Barranco Joins Quick Custom Intelligence as Director of Business Development

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Quick Custom Intelligence (QCI), a leading provider of AI-driven analytics and enterprise solutions for the gaming and hospitality industry, today announced the addition of Chris Barranco as Director of Business Development.

Barranco brings 25 years of experience leading high-performing teams, driving revenue, and building durable client relationships. He is adept at solution-selling methodology and full sales-cycle management, with a proven track record of mentoring top-tier account executives, delivering high-impact presentations, and retaining key accounts. Known for a tenacious approach to new-business development and customer loyalty, Barranco will focus on expanding QCI’s market footprint, strengthening the partner ecosystem, and advancing go-to-market execution across QCI’s product portfolio.

“I’m excited to join the clear market leader and work with the exceptional team at QCI,” said Chris Barranco, Director of Business Development at QCI. “QCI’s commitment to turning data into action aligns perfectly with my approach to helping customers achieve measurable revenue impact. I look forward to working closely with our clients and partners to accelerate growth and deliver exceptional outcomes.”

We’re delighted to welcome an industry veteran of Chris’s caliber to the QCI team,said Andrew Cardno, CTO and Co-Founder of QCI. “His leadership, mastery of solution selling, and passion for customer success will further strengthen our ability to scale, deepen client relationships, and deliver the operational results our customers expect.”

As Director of Business Development, Barranco will lead initiatives to expand QCI’s presence across key markets, refine sales enablement programs, and collaborate with product and customer success teams to ensure a seamless path from discovery to measurable value realization.

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Andrew Cardno to Present on Resilient Casino Strategies at the 2025 Casino Marketing & Technology Conference

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Quick Custom Intelligence (QCI) is proud to announce that Andrew Cardno, Co-Founder and Chief Technology Officer, will be a featured speaker at the upcoming Casino Marketing & Technology Conference (CMTC), taking place July 29–30, 2025, at Pechanga Resort Casino in Temecula, California.

Cardno’s session, titled “Effective Database Strategies To Help Casinos Prosper During Tough Economic Times,” will be held on July 30 from 11:30 AM to 12:15 PM on the Summit Mainstage.

In this timely presentation, Cardno will explore how traditional KPIs lose value during economic downturns and what database strategies actually work when markets shift. Drawing on his deep expertise and lessons learned from the 2008 financial crisis, Cardno will offer insight into how casinos can build decision agility, redefine success metrics, and adapt their business models in volatile environments.

“Andrew is a dynamic and forward-thinking speaker whose sessions are always among the most anticipated at CMTC,” said Deana Scott, CEO of Raving“His ability to translate complex data strategies into practical solutions has helped countless operators improve performance, especially during times of uncertainty. We’re thrilled to have him back on the mainstage this year.”

In addition to Cardno’s session, the QCI team will be exhibiting at Booth #12–14, where attendees can explore private demos of the QCI Enterprise Platform, including Chatalytics™, QCI Host®, QCI Player™, and QCI Marketing®.

Also on display will be the newly released Book 12 of The Math That Gaming Made, Compendium—a full-color edition co-authored by Andrew Cardno and Dr. Ralph Thomas, offering a deep dive into data activation, AI, and casino optimization strategies.

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QCI invites all CMTC attendees to visit the booth, meet with our team and see a live demo.

The Casino Marketing & Technology Conference is renowned for bringing together industry leaders and professionals to share knowledge, discuss trends, and explore the future of the gaming industry. Andrew Cardno’s session is set to be one of the highlights of the event, offering attendees a unique opportunity to learn from one of the industry’s foremost experts.

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Red Earth Casino Chooses QCI Chatalytics to Enhance Casino Operations with Integrated AI Solutions

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Red Earth Casino has chosen Quick Custom Intelligence’s (QCI) Chatalytics platform to revolutionize its casino operations and elevate guest engagement. This AI-powered suite—which includes Slot Copilot, Player Copilot, the Dashboard, and the Robot Button—leverages OpenAI technology to deliver real-time intelligence and streamline decision-making across the gaming floor.

Built to enhance both slot performance and player service, QCI Chatalytics offers a powerful blend of automation and data analytics. Slot Copilot enables real-time slot machine monitoring, predictive performance analytics, and intelligent task assignment. Player Copilot uses behavioral insights to support personalized guest engagement strategies and optimize rewards. The Dashboard provides an intuitive, real-time view of key operational metrics, while the Robot Button automates routine actions—freeing up staff to focus on high-impact guest interactions.

“At Red Earth Casino, we are committed to the strategic adoption of AI across our operations. Our collaboration with QCI Chatalytics is one example of how we’re embracing advanced AI platforms. By integrating this technology alongside several other AI-driven solutions, we’re building a forward-thinking environment that supports smarter decision-making,” said Larry Resick, Marketing Manager for Red Earth Casino.

“We’re proud to bring Chatalytics to Red Earth Casino. By integrating OpenAI’s advanced models into our platform, we’re empowering casino operators with instant insights, intelligent automation, and unprecedented visibility into floor operations. This partnership marks a new era of AI-driven excellence in gaming,” Andrew Cardno, CTO of QCI, said.

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