Africa
Going for posts, Unstoppable inclusion with Rugby Africa
Fatma’s journey in rugby began with coincidence, much like many of the greats in the game, Rugby has been a quest of growing one’s confidence. Back in 2015, without any prior experience in playing rugby, Fatma had only attended rugby games as a spectator, most of which were only played by men. After a life changing suggestion for a new hobby from a friend, she made it out to the rugby field behind her office and there her story began, with the support of other female players. When she picked up the oval ball for the first time, she knew that she had found what she had been searching for.
Despite champions of Rugby in Botswana like Fatma campaigning for its broad-based promotion, Rugby and more importantly as a sport for women, has largely remained a sport which exhibits great potential for growth. Fatma exclaims that in Botswana, Rugby for women is hardly discussed. On the other hand, this has not left her, and other Unstoppables demotivated, in fact the value of their work is the single greatest force behind the grassroots development of the game. Her work has been applauded by World Rugby and Rugby Africa, amongst many other organisations and institutions seeking to promote women empowerment. Through the work of Fatma and others, future sports women will join or learn from the sport.
In her own career as a player, Fatma has seen a marked improvement in the participation of more teams in the women’s league. With the number of players increasing over the years, she anticipates that there will be more athletes from school rugby, advancing to league rugby. Further to this she believes that there will also be more women as coaches and referees in the near future- unstoppable.
As part of her outreach efforts, Fatma launched the “A Try for Change”, which is a grassroots initiative to empower girls through the sport. She and others seek to conscientize young women and girls to grow their self-confidence, as a means of unlocking their true potential in society. Rugby is used as a medium of instruction, but the goal of her work is to empower attendees to become agents of change in their respective communities- on or off the field of play. The programme is targeted at primary school leavers and includes modules on introspective exercises, recreational activities with learning objectives, mentorships, as well as preparatory programs in enterprise development.
Coming from a conservative background which does not prioritise the involvement of women in sports, Fatma has vigorously worked to change perceptions of elders and community leaders, to work with their support. She has opened way for reports and researched findings, to find their way into the hands of key decision makers. Overall, the programme has received a positive reception from participants, teachers and the Botswana Rugby Union, and plans are already afoot to run ‘A Try for Change’ again in the new year.
Based on the feedback she has received working with young girls, Fatma used the global “Try & Stop Us” campaign to address the issue of Gender Based Violence affecting women and children inher community. As an Unstoppable leader, she is breaking the silence of abuse in communities by raising awareness around civil liberties and justice. She deeply empathises with young girls who are not taught about building their confidence in school, as the priority is generally put on teaching the standard course curriculum. Sessions with Fatma and her team have become safe and supportive structures for personal development in the schools and communities they serve.
Fatma believes that instilling self-confidence in young women sets them up for life, not only for them to be leaders in the future, but more importantly now, for them to be able to tackle head on collisions with Gender Based Violence and many other scourges of society.
President of the Women’s Rugby Advisory Committee at Rugby Africa, Ms Paula Lancoemphasised that, “the WRAC and creation of its sub-committees will ultimately help increase awareness of women in rugby, attracting more tournaments and partnerships with sponsors, increasing the overall popularity of the game in the continent.”
According to Maha Zaoui, Women’s Manager Rugby Africa, “With the impact COVID-19 has placed globally, we are able to work with the sub-committees to overcome challenges the pandemic has placed on world sports and identifying untapped opportunities,”.
For Fatma, Rugby has been life changing not just for her career as a person, but more importantly it has empowered her as an individual to transform the lives of many. Her personal journey has become a reference point for others, who share in her passion and struggle for inclusion in different parts of their lives. Her outreach work has won many over and today has set the foundation for unstoppable future female leaders in Botswana and Africa at large, who have been transformed through the philosophy of the game.
Source: Rugby Africa.
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Africa
GinjaBet goes live with QTech Games casino content in Nigeria
Reading Time: 3 minutes
Nigerian operator unveils fresh suite of games via new integration with leading emerging-markets aggregator
GinjaBet, a rapidly growing Nigerian operator, is now firmly established with an extensive portfolio of casino content delivered through its integration with QTech Games, the leading game aggregator for emerging markets across Africa.
GinjaBet is a rising-star challenger brand with big plans for the Nigeria market and beyond. As this market coalesces, customers are increasingly demanding experiences that are not only functional but also convenient to use, and personalised to their preferred betting patterns. In this regard, QTech Games and GinjaBet have aligned their complementary skills to deliver a simplified betting experience and optimised user journey across casino, thanks to an adaptable range of content that is both locally authentic and appealing to the next generation of players.
This collaboration will also explore new cross-sell opportunities between sportsbook and casino, with next summer’s football World Cup on the horizon, always a key acquisition and retention driver for global sportsbooks, but above all in Africa where soccer is king.
GinjaBet’s UI has been optimised for mobile-first play, a cornerstone of QTech’s RNG model, which is founded on its fully-owned and customised technical platform, affording operators the fastest integration available, backed by reliable performance and customer support, localised for every region across Africa. By leveraging QTech’s wider global expertise, GinjaBet enjoyed a seamless casino launch, and is now well-positioned to sustain its rapid growth in the near future with a casino product that rides on a scalable and robust framework. This project has also been carefully curated to responsibly track Nigerian player proclivities.
Ekaterina Mayorova, QTech Games’ Head of Region for Africa, said: “We’re thrilled to already be live in Nigeria with GinjaBet, a dynamic brand that is picking up some irresistible momentum in a competitive marketplace. We’re proud to put our shoulder to the wheel of their ambitions, affording GinjaBet the ability to scale their casino content with more localised games and product developments.
“QTech Games has placed a premium on understanding markets at a hyper-local level, alongside bridging that gap between retail and online channels, to open a flexible gateway to success in the Nigerian betting environment. With its mobile-first penetration, comparatively mature smartphone adoption rates and ramping digital economy, Nigeria remains one of Africa’s largest economies, and GinjaBet’s recent growth only underscores the opportunity.
“And we have a suite of other product improvements designed to keep our partners ahead of their rivals in a region where no leadership position can be taken for granted. In addition, our proprietary tech means we’re the only aggregator which is not just showcasing fantastic games but also adding engaging features (such as our AI-driven recommendation engine, QTech Play, alongside other tournament and progressive-jackpot elements) to bolster QTech’s vantage point across the African landscape. We’re constantly adding new content to the platform, prioritising suppliers that deliver unique and localised content, including games which solve familiar local challenges to engagement, such as handset quality limitations, restricted access to fast networks, or high data costs.”
Joe Richa, Ginjabet CEO, added: “GinjaBet is committed to a conscious strategy of harnessing world-class technology and local Nigerian culture. This partnership with QTech is an organic extension of that approach across our stunning new casino suite which showcases globally recognised games, ably supported by specialised content, culturally pertinent promotions, and a tone of voice pitched to connect with younger Nigerian demographics.
“We’re a fast-moving Nigerian brand, focused on delivering specialised, reliable, and entertaining gaming experiences tailored to African markets, driving innovation through responsible gaming and operational efficiency. Our dynamic growth since launch in 2025 has already been hugely encouraging, but QTech’s flexible platform ecosystem has now put us in a position where we can plan for the future with confidence across casino and sportsbook, particularly with the World Cup upcoming fast.”
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Africa
Booming Games and SportPesa forge strategic partnership to elevate the African gaming market
Reading Time: < 1 minute
Booming Games is thrilled to announce a significant milestone in its growth journey through a strategic partnership with the leading African operator, SportPesa. This collaboration marks a pivotal step forward in Booming Games’ mission to expand its footprint in the African gaming market.
As a result of this partnership, Booming Games’ high-quality slots are now seamlessly integrated into SportPesa’s platform, enabling players across Africa to access an array of top-performing titles.
Notable games include fan favourites such as ‘Burning Classic’, ‘Gold Gold Gold’, ‘TNT Bonanza’, and ‘Cash Pig’. Additionally, SportPesa’s players will now have access to Booming Games’ diverse portfolio, featuring exciting games like ‘Ronaldinho Spins’, ‘Power of the Vikings’ and ‘Buffalo Hold and Win’.
This collaboration underscores SportPesa’s commitment to growth and innovation, as well as its strategic focus on fostering robust partnerships to achieve new heights in the global gaming industry with partners such as Booming Games.
Solomon Godwin, Head of Africa at Booming Games, expressed his enthusiasm: “We’re delighted to continue our expansion in the African betting markets, and SportPesa’s strong and trusted brand will only enhance these possibilities. Our slot offerings are as wide-ranging as they are high quality, providing exceptional entertainment and sustainability for their customers. We believe we can offer real value to African players.”
Paul Wilson, Senior Product Manager at SportPesa, added: “We are very happy with the new partnership with Booming Games. Offering their immersive, dynamic, and vibrant games to our customers in Kenya, Sportpesa Tanzania, and around the globe on our platform is exciting. Booming Games’ titles will be a great addition to our market-leading casino lobby, and I’m sure our customers will enjoy playing them.”
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Africa
IBIA and the AIA sign a strategic partnership to strengthen sports betting integrity across Africa
Reading Time: 2 minutes
Protecting African sports and regulated betting operators from match-fixing
The International Betting Integrity Association (IBIA) and the African iGaming Alliance (AIA) have signed a Memorandum of Understanding (MoU) to enhance collaboration and promote integrity across Africa’s rapidly developing sports competitions and betting markets. The agreement establishes a framework for cooperation between the two associations, each representing regulated betting operators, to support responsible and sustainable sports betting markets across the continent.
Under the terms of the MoU, IBIA will become the AIA’s strategic betting integrity partner, while AIA will act as IBIA’s primary betting policy and regulation partner for Africa. The partnership will facilitate the exchange of information, joint engagement and coordinated policy initiatives aimed at protecting consumers, regulated operators and sports from betting-related match-fixing.
Peter Emolemo Kesitilwe, CEO of AIA, commented: “Integrity is the foundation of Africa’s betting future. This partnership between the AIA and IBIA represents a decisive step towards ensuring that Africa’s growing betting industry is anchored on trust, transparency, and accountability. As a pan-African industry platform, AIA is committed to working with global integrity leaders like IBIA to harmonise standards, promote responsible gaming, and support regulators in safeguarding markets from manipulation and illicit practices. Together, we can strengthen Africa’s credibility as a world-class, igaming frontier.”
Khalid Ali, CEO of IBIA, said: “Africa represents one of the most dynamic and fastest-growing betting markets in the world. Ensuring that this growth is underpinned by robust sports betting integrity standards and effective regulation is essential. Our partnership with the African iGaming Alliance reinforces our shared commitment to supporting a sustainable, well-regulated African betting industry that safeguards consumers and sporting competitions alike.”
The partnership will enable both organisations to share insights on betting integrity, regulatory developments and policy trends across Africa. The partnership reflects a shared commitment to strengthening integrity frameworks for regulated betting operators and to fostering closer cooperation between the associations’ members.
From 2020 to Q3 2025, IBIA reported 131 suspicious betting alerts across African sporting events, primarily involving football (64) and tennis (62).
Backed by over 90 operators and 200 betting brands, IBIA safeguards sport and regulated betting markets through global monitoring, intelligence sharing and stakeholder collaboration. It monitors over 1.5 million sporting events and $300bn in bets each year. Its alerts have contributed to the successful prosecution of numerous match-fixing cases worldwide, reinforcing IBIA’s role as a trusted partner to regulators, sports and policymakers.
The post IBIA and the AIA sign a strategic partnership to strengthen sports betting integrity across Africa appeared first on European Gaming Industry News.
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