Latest News
Betting Shops in England Eligible for Grants of up to £6000 a Site in £5B Recovery Plan

The UK Betting & Gaming Council (BGC) has welcomed the announcement ahead of Wednesday’s Budget that non-essential retail businesses such as betting shops will be eligible for direct cash grants of up to £6000 per site, although the bookmaker trade body has reiterated its call for an extension of business rates relief for a further year.
Details of the grant scheme came as part of a series of announcements ahead of Chancellor Rishi Sunak’s annual budget speech, in which he is set to reveal a new grant scheme totalling £5 billion to aid the recovery of high-street businesses in England.
Nearly 700,000 shops, restaurants, hotels, hair salons, gyms and other businesses in England will be eligible for “restart grants,” to be distributed directly to firms by local authorities from April. It will replace the current monthly grant system.
Under the budget plans, non-essential retail will be eligible for direct cash grants of up to £6000 to help them start trading again when allowed to do so, while hospitality, accommodation, leisure, personal care and gym businesses in England – which will remain closed for longer under the government’s roadmap out of lockdown – will be able to apply for grants of £18,000 per site.
“The BGC would warmly welcome any additional support for betting shops, be that business rates or grants, particularly giving the pressure independent betting shops are under,” a spokesman for the BGC said.
Racecourses and bookmakers in England were given a clear set of dates to work towards for reopening last week when prime minister Boris Johnson gave the first details of a timetable for leaving lockdown.
Non-essential retail, which has for most of the pandemic included betting shops, will form part of phase two of the plan, with April 12 the provisional date for reopening if vaccination rates rise and hospitalisations drop sufficiently.
BGC chief executive Michael Dugher has written to Sunak ahead of the budget setting out a five-point plan for more business support to “unlock the power of the high street and drive economic growth.”
Dugher said in his letter: “With premises shut for much of the past year, this would help protect jobs and remove a major financial pressure on businesses that have suffered a significant loss of income during the pandemic.”
Dugher pointed to the fact that licensed betting offices had been severely impacted by the various regional and national lockdowns over the past ten months, with revenues for this sector falling by 45% in 2020.
The letter also seeks assurance that funding for devolved administrations is made available to all business sectors in need. While businesses in England and Northern Ireland have benefited from business rates relief since last April, the Scottish and Welsh governments took the decision not to provide support for gambling companies.
“The UK Government’s backing for business stands in stark contrast to the refusal of the devolved administrations in Wales and Scotland to offer business rates relief to our members,” states the letter.
“This has sadly had a disproportionate impact on our smaller independent businesses, many of them family run, which have faced making staff redundant and an uncertain future.”
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Conferences in Europe
Endorphina Goes Viral With Baywatch-inspired SBC Lisbon Posters

The leading slot game provider, Endorphina, continues to make waves in the iGaming industry, announcing its presence at the highly anticipated SBC Lisbon with a big splash. From September 16-18, Endorphina’s stand, number B590, will bring the ultimate beach escape at the Feira Internacional de Lisboa & Meo Arena.
To further tease its presence at the upcoming beach-themed booth at SBC Summit Lisbon, Endorphina created a campaign inspired by the popular TV show Baywatch. The company organized a special photoshoot with its employees dressed as lifeguards patrolling the beaches of Lisbon. In addition, Endorphina designed special posters that play with the aesthetics of 80s and 90s posters and VHS tapes.
This announcement from Endorphina immediately captured the attention of the iGaming world, with the posts receiving 5x more engagement than usual on LinkedIn. The photoshoot featured employees from various departments, including Kirill Miroshnichenko, CCO; Irina Veselkova, Marketing Strategy Coordinator; Dejan Vranjanin, Head of Account Development; Mihail Cojocaru, Team Lead Client Success Management; Marie Eliseeva, Account Manager; and Svetlana MD Masud, Partnership Manager.
This campaign teases Endorphina’s booth at SBC Summit Lisbon, which will be themed to bring the ultimate beach paradise straight to Portugal. The company promises unique activities and a memorable experience for visitors, inviting them to visit booth B590, meet the Endorphina team, and immerse themselves in the beach-themed atmosphere.
The post Endorphina Goes Viral With Baywatch-inspired SBC Lisbon Posters appeared first on European Gaming Industry News.
Conferences in Europe
HEAVYWEIGHT CHAMP. ACTIVATED: Oleksandr Usyk Joins GR8 Tech at SBC Summit 2025

The wait is over: the Heavyweight Champ is Activated. On September 17, GR8 Tech brings Oleksandr Usyk, undisputed heavyweight champion and co-founder of Ready to Fight, to the stage at SBC Summit 2025 for a full day of heavyweight action.
From the Super Stage to the Stand
The day begins on the Super Stage at 11:45 with The Heavyweight Playbook: Building Businesses That Perform When It Matters Most. Usyk joins forces with Yevhen Krazhan, CSO at GR8 Tech, and Kyrylo Korobka, Executive Director at Ready to Fight, to explore how discipline, resilience, and execution power success in the ring and the boardroom.
But the action doesn’t end there. A striking walk show with Usyk at the center takes the spotlight across the exhibition floor—to GR8 Tech’s booth C350.
Heavyweight Activation at Booth C350
At the stand, the Heavyweight Champ. Activated. program unfolds:
- Live challenge with iGaming’s top executives: industry heavyweights stepping into the spotlight alongside Usyk to test their strength and mindset in front of the crowd. (Names to be revealed live, so don’t miss the surprise.)
- Exclusive opportunity to win signed gloves from Oleksandr Usyk—a collector’s prize for those who show up when it matters.
Back to the Core: Heavyweight Solutions That Deliver
While the champ brings the spotlight, GR8 Tech delivers the results. Live demos across our high-performance stack showcase what it means to operate at the heavyweight standard:
- Hyper Turnkey: end-to-end iGaming precision, no-code frontend, AI CRM, and geo-specific presets for instant market entry.
- ULTIM8 Sportsbook iFrame: customizable, fast-to-market, and margin-tight with AI features.
- Infinite Providers Aggregation: single-API access, advanced promo tools, and deep analytics for smarter monetization.
Book a meeting with GR8 Tech at Booth C350 during SBC Summit 2025, September 16–18, join the Heavyweight Club and be a part of the exclusive community that sets the bar for all the industry to match.
GR8 Tech. Platform for Champions
GR8 Tech is an award-winning provider, delivering high-performance sportsbook and iGaming solutions that empower operators to lead and win in competitive markets. Key elements of GR8 Tech’s comprehensive portfolio include the Hyper Turnkey solution, ULTIM8 Sportsbook iFrame, Infinite Providers Aggregation, and Platform Acceler8 suite, featuring its proprietary affiliate management platform, Aff.Tech.
With a geo-specific approach to solutions, a focus on practical innovations, and an operator-first mindset, GR8 Tech helps its clients achieve measurable results in their target markets quickly and efficiently. Trusted by top operators worldwide, GR8 Tech has over 100 successful cases and earned multiple recognitions, including the title of the Best Sports Betting Provider in CEE by GamingTECH Awards 2025.
The post HEAVYWEIGHT CHAMP. ACTIVATED: Oleksandr Usyk Joins GR8 Tech at SBC Summit 2025 appeared first on European Gaming Industry News.
Latest News
Nolimit City preps the chopping block in its latest release, Dead Men Walking

Leroy wakes up every day with a smile on his face! Why you may ask? Well executing is a dirty job but Leroy just loves to swing his axe in Nolimit City’s latest release, Dead Men Walking. This medieval-themed slot falls in Nolimit City’s classic slot category with the likes of Seamen, Gator Hunters and Highway To Hell.
Reel Area
The chopping block features a 3-3-3-3-3 reel setup with three Fire Pits above the reels each linked to a unique base game feature. These features appear as scrolls and when they land there is a chance that the corresponding features will be triggered:
- xWays® (Orange Scroll) – Transforms into a normal paying symbol, revealing 2-4 symbols of the same kind and increases number of win ways
- Infectious Wild (Red Scroll) – Transforms into a random symbol and all instances of that symbol will become Wilds. If more than 1 lands, each will randomly choose a different symbol.
- xSplit® (Grey Scroll) – Splits all symbols on its row and doubles the symbol size whilst converting itself into a wild.
xNudge® Wilds
It’s a long walk from the cell to the town square. xNudge® Wilds will always nudge until fully visible, increasing the Wild Multiplier by 1 with each nudge. Once fully visible the Dead Man’s March begins and moves 1 step left, further increasing its multiplier by 1 until it reaches the first reel. If an xNudge® Wild reaches the left-most reel and another xNudge® Wild is present on the reels, then it transfers its multiplier to the nearest one. Dead Man’s March will be awarded until the last xNudge® Wild reaches the first reel.
Dead Man’s Gold
No amount of gold could get you out of this one. Landing 3, 4 or 5 Bonus symbols will trigger 3, 4 or 5 Dead Man’s Gold Bonus Spins respectively. Bonus spins are on a 5×5 reel where coins and Feature Coins can land. When 4 or more coins align vertically or horizontally, they are collected and paid out. The following Feature Coins can land on the reels:
- Collector – Collects the value of all active coins
- Cloner – Copies the highest coin value to all active coins
- Multiplier – Doubles the value of all visible coins
- King’s Grace – Resets the bonus spins counter to its initial value
Reaper’s Gold
Things get taken to the next level when upgrading normal Bonus symbols to Gold Bonus symbols. Landing 3, 4 or 5 Gold Bonus symbols trigger 3, 4 or 5 Reaper’s Gold Bonus Spins respectively. In addition to features of Dead Man’s Gold, Feature Coins are triggered as soon as they land. Pretty killer if you ask us!
Nolimit Boosters
Make sure to make your last few days memorable with the following Nolimit Boosters:
- Bonus 1 – More likely to activate Dead Man’s Gold. When 1 Bonus symbol lands on the reel area, 1-4 additional Bonus symbols may be added to the Bonus Board.
- Booster 2 – Bonus symbols are upgraded to Gold Bonus symbols to trigger Reaper’s Gold.
- Booster 3 – More likely to activate Reaper’s Gold. When 1 Gold Bonus symbol lands on the reel area, 1-4 additional Gold Bonus symbols may be added to the Bonus Board.
- Booster 4 – guarantees a minimum of 1 xNudge® Wild.
Extra Spin
In Dead Man’s Gold and Reaper’s Gold, players might get the opportunity to purchase an additional spin when a round ends. The additional spins will keep the multiplier state of the symbols of the previous spins. The cost of the spins is calculated based on multiplier values.
We wish you the very best on your first and last dead man’s march. Dead Men Walking has a maximum payout of 25,313x the base bet. Dead Men Walking is rated as “Highly Volatile” delivering the thrilling high-stakes gameplay that Nolimit City fans know and love.
Per Lindheimer, Head of Product at Nolimit City, said: “In life you do bad things, you go to jail. In Dead Men Walking, you go straight to the chopping block, which sucks. It’s not all doom and gloom tho. xNudge® Wilds that walk are sick and Fire Pits that can trigger xWays®, xSplit® and Infectious Wilds are pretty sick too! We’re also debuting 2 new kinds of hold ‘n’ spin (kind of) bonus games that players will definitely find interesting.”
‘Dead Men Walking’ will be available to all Nolimit City partners on September 9th, 2025.
The post Nolimit City preps the chopping block in its latest release, Dead Men Walking appeared first on European Gaming Industry News.
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