Africa
WA.Technology & Supabets Forge Strategic Partnership to Accelerate African Expansion
WA.Technology, a leading provider of B2B iGaming solutions, is delighted to announce its strategic partnership with Supabets, a premier South African operator.
This collaboration is a significant step in WA.Technology’s expansion into the African market, with Supabets set to widen its comprehensive website offering across 22 markets in the continent, placing WA.Technology as one of Africa’s leading providers of iGaming solutions, technology, and content.
With a shared vision for innovation and excellence, WA.Technology and Supabets aim to bring the African iGaming landscape to a new level. Supabets, renowned for its engaging sports betting, live sports, online casino, and more, brings unequalled sports betting and gaming experiences to its users. Founded in 2008 and headquartered in Sandton, Gauteng in South Africa, Supabets has become a leading name, offering more than 1300 betting markets.
WA.Technology’s ambitious expansion into Africa through the launch of WA.Africa, a localised omnichannel platform that integrates mobile, retail, and online provision, all supported by a specialist African market team, made this exciting new partnership possible. WA.Africa harnesses the continent’s vast growth potential by delivering exceptional, personalised speciality platforms explicitly tailored for Africa, benefitting from NE Group’s extensive experience and knowledge of local markets for a user and client-centric approach.
WA.Technology’s cutting-edge content, technology, and operational services will be the backbone of Supabets’ expansion as its WA.Africa platform, content, and operational services will power the brand’s sportsbook, casino, and lottery services via its online and retail operations throughout the additional 22 markets.
Tim Scoffham, CEO of WA.Technology, said, “Africa has been a pivotal part of our strategy for 2024. WA.Technology’s full spectrum of products, solutions, and services, combined with Supabets’ substantial, established footprint in South Africa, will set a new benchmark for the African iGaming sector. We are eager to support Supabets’s journey to becoming the African market’s leading operator and service provider. This is just the beginning for WA.Africa as we set a new standard in bespoke African iGaming. We look forward to working with Supabets on this exciting new venture.”
The Anastassopoulos Family, Founders of Supabets Gaming Group, said, “We are delighted to announce our partnership with WA.Technology, heralding a new era of pioneering iGaming solutions in Africa. Together, we’re primed to revolutionise gaming experiences across the continent. Our collaboration will introduce innovative gaming platforms, immersive user experiences, and enhanced accessibility for players and operators across Africa.”
This partnership signifies a major leap towards achieving a consumer-centric business that speaks honestly to its audience. Supabets’ mission is to shape the iGaming industry’s future and build a customer-centred company that continually redefines what ‘best experience’ means.
As WA.Technology and Supabets embark on this exciting venture, the future of iGaming in Africa looks brighter than ever. With WA.Technology’s commitment to excellence, this partnership will expand business operations and create unique experiences and new opportunities, shaping the future of African iGaming by delivering unrivalled iGaming journeys to users across the continent.
Africa
Dive Into a Different Kind of Love This February with Springbok Casino’s ‘Whalentines Month’ and Claim 25 Free Spins
This February, SpringbokCasino.co.za redefines the season of love with ‘Whalentines Month’, a unique feature inspired by the majestic whales visiting South Africa’s coast. The campaign celebrates love as a patient, enduring, and natural force.
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“February is usually dressed in red — roses, ribbons, and familiar love stories that come and go as quickly as they arrive,” says Daniel Van Wyke, Casino Manager. “But along South Africa’s coastline, love follows a slower rhythm. Whalentines Month honors that deeper connection.”
The feature explores the ocean’s gentle giants:
- Gentle Giants of Love: Highlights whales’ profound social bonds and family loyalty.
- A Romantic Sanctuary: Showcases why South Africa’s waters are a chosen haven for whale courtship.
- Oceanic Love Songs: Reflects on the whales’ haunting, far-traveling serenades.
- Motherhood Depths: Reveals the ultimate devotion between whale mothers and calves.
- Celebrating Right: Encourages embracing patience, care, and nature’s timeless love stories.
Whalentines Month invites everyone to discover love in its most powerful, natural form. Visit Springbok Casino to claim your free spins and experience a love story written in the waves.
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The post Dive Into a Different Kind of Love This February with Springbok Casino’s ‘Whalentines Month’ and Claim 25 Free Spins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Sun International Appoints Mark Sergeant as Chief Operating Officer of Gaming
Sun International CEO Ulrik Bengtsson has announced the appointment of Mark Sergeant as chief operating officer: gaming, responsible for land-based revenue across the group.
Sergeant will head up the casino operations from February, reporting directly to the CEO. He also brings over 25 years of credible leadership experience across all spheres of Sun International’s operations, from gaming to leisure and hospitality, having led two of the UK’s largest casino groups.
As the group managing director at Genting Casinos he oversaw a portfolio of 35 casinos across the UK, an international casino operation in Cairo, a UK integrated gaming and leisure resort, and two online gaming businesses.
Sun International said the appointment marks another giant leap forward for the group as it pursues its strategy to become a digitally-led, market-leading omnichannel gaming company of scale.
Bengtsson said: “Mark brings all the right skills to drive our gaming operations forward as well as a fresh new perspective for how we can continue to build world-class capabilities”
“In addition to his notable skills, we were also impressed by his leadership expertise and his passion for people. He is widely recognised for building high‑performing teams, developing future leaders, and cultivating service‑driven cultures that will ultimately deliver exceptional customer experiences. He has also played a significant role in championing Responsible Gaming strategies, ensuring operational excellence while upholding the highest standards of compliance, integrity, and customer care.”
The post Sun International Appoints Mark Sergeant as Chief Operating Officer of Gaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AFCON 2025
AFCON’s month of football did not lift iGaming demand — Blask data analysis
AFCON 2025 ran from 21 December to 18 January, packing 52 matches across 19 matchdays. Given that schedule and the heavy interest in favourites such as Senegal, Morocco, Nigeria and Egypt, many expected a measurable boost in online gambling activity. However, Blask data shows the tournament produced only occasional deviations from normal patterns — even in the nations with teams that reached the final stages.
Key findings from Blask data
- No broad uplift: Overall iGaming demand did not climb consistently across markets during AFCON.
- Weekly rhythm dominated: The Blask Index largely followed pre-existing weekly patterns; matchday timings rarely overrode those cycles.
- Host-country anomaly: Morocco — with more viewer-friendly kick-offs (five of seven on Sundays or Friday evenings) — recorded the largest single day-to-day Blask Index move (26 December, Morocco vs Mali at 21:00 local).
- Vertical competition mattered: Live-match excitement often drew attention away from casino play rather than increasing it. Hourly Blask Index figures frequently fell or stayed flat during national-team matches.
- Market-share stability: Dominant brands (usually 1–4 operators) retained their daily shares; AFCON did not reshuffle leaders in most markets.
Why AFCON didn’t create a sustained iGaming spike
- Calendar beats event noise. Daily and weekly user habits — workweek rhythms, prime-time viewing slots and local schedules — remained the strongest determinants of iGaming demand.
- Attention is finite. While live betting benefits from matchday attention, casino verticals compete for the same user time. In practice, watching matches often reduced casino activity.
- Operator strategy limits volatility. In markets controlled by a few large operators, firms manage audience attention by shifting promotions across verticals rather than expanding overall demand. That keeps market shares relatively steady.
Notable exception: Nigeria’s operator flip-flop
Nigeria bucked the broader trend: two brands controlling 70%+ of audience attention exchanged top positions frequently. Bet9ja was the 2025 leader overall, but SportyBet overtook it on most AFCON days, including all Nigeria team matchdays — showing how high-profile tournaments can temporarily reorder leaderboards where competition is extremely concentrated.
What this means for operators and marketers
- Promotions should be tactical, not assuming scale. Expect matchday windows to deliver spikes in live-bet engagement but not necessarily a net rise across iGaming.
- Vertical-specific offers perform better. Tailor live-betting promos during matches and protect casino revenues with off-peak incentives.
- Local kick-off times matter. Host nations or markets with viewer-friendly schedules can see stronger short-term lifts — use that to time campaigns.
Conclusion
AFCON 2025 drew continent-wide interest, but Blask’s daily and hourly data indicate no broad, sustained iGaming uplift. Instead, the tournament rearranged attention — boosting live-bet engagement at times while leaving overall demand on its usual calendar-driven trajectory. For operators, the insight is clear: the calendar is king, and major sporting events tend to redistribute, not expand, iGaming activity.
The post AFCON’s month of football did not lift iGaming demand — Blask data analysis appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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