Eastern Europe
EGT Digital is ready for its first participation in SIGMA East Europe 2024
EGT Digital will make its debut at this year’s edition of SIGMA East Europe. The company has prepared a rich product selection, which will be available to guests at stand P225.
EGT Digital will show its ever-evolving portfolio of slot solutions, currently including the bestsellers Bell Link, Clover Chance, High Cash and Single Progressive Jackpot, as well as more than 100 casino titles on different themes. The visitors will be able to get acquainted with Burning Hot Instant, the latest addition to Clover Chance and the first instant proposal in the jackpot’s range. Inspired by EGT Digital’s classic Burning Hot slot series, this game will win players’ hearts with its mystery jackpot and numerous immediate rewards.
The in-house developed “all-in-one” betting platform X-Nave will also be on display to demonstrate its 4 main modules: Sport Product, CRM Engine, Gaming Aggregator and Payment Gateway. Each one of them can be part of the complete solution or function independently from the others, as they could be integrated with developments of third-party providers.
The main accent in X-Nave’s Sport Product for the event will be the new Customizable tournament page, which aims to enhance user engagement and simplify navigation. Through it players will be able to access relevant information and place bets very easily. The page is divided into different tabs: Lobby, Matches, Boosted, Outrights, Bet Feed, Teams, Groups, Brackets, Promotions, and Quiz. This way users have at their disposal all the data they need, which is a guarantee that they will enjoy more personalized and engaging betting experience.
EGT Digital’s CRM Engine will present many new competition opportunities between players, including various games and tournaments, as well as а prize drop on all providers on a platform level. More options for more detailed player segmentation will be also available to operators, as well as an AI/ML chatbot and a new AI/ML module for individually selected casino games based on casino visitors’ behavior.
The Gaming Aggregator will show its enhanced portfolio of more than 12,000 titles, covering slots, live games, table games, bingo, lottery, Poker, TV games, skill-based games from more than 110 popular providers. The variety of casino widgets available to operators is now enriched with a leaderboard widget, which will be also presented to the guests at the stand.
EGT Digital’s Payment Gateway will introduce its wide range of payment methods, which already includes Open Banking. The guests will also be able to learn more about the Quick Deposit feature – a small Cashier that can be opened directly from the casino games, which means that the players don’t have to leave the game in order to take what is hidden inside.
“We are very excited that we will take part in SIGMA East Europe this year,” shared Tsvetomira Drumeva, Head of Sales at EGT Digital. “This region is of great significance for us and I am confident that the event will provide us with the opportunity to meet with both our current partners and many potential new customers, who will be able to see and test our products on site. We are looking forward to welcome all of them at our stand on 03 and 04 September.”
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Eastern Europe
Soft2Bet Unveils Romania’s First Social Media-Inspired Casino and Betting Platform
Reading Time: 2 minutes
Soft2Bet has launched Swiper, Romania’s first online casino built around the swipe-driven design of social media apps. Designed for mobile users, Swiper blends intuitive navigation with casino gaming, making it easy for players to browse, choose, and enjoy thousands of titles with a simple swipe.
The product embraces a rising trend that brings together the best of casino entertainment and mobile gaming dynamics — fast, engaging, and tailored to today’s digital habits. At the heart of the project is short-form video content, a format familiar to all mobile users, which enhances interactivity and keeps the experience dynamic and immersive.
With over 75% of global users engaging with mobile applications for entertainment, Swiper meets players where they already are. Its interactive interface replicates intuitive gestures from known social apps, enabling users to effortlessly explore and customize their gaming universe, while the design caters to the mobile-native generation and reflects a keen awareness of evolving digital user behavior.
Fully powered by Soft2Bet’s proprietary MEGA (Motivational Engineering Gaming Application) technology, Swiper redefines user engagement, creating immersive, personalised interactions with every swipe. MEGA, developed entirely in-house by Soft2Bet, represents an independent and innovative technology dedicated to enhancing traditional gaming experiences with missions, challenges, and quests that encourage players to stay engaged for longer, increasing screen time and LTV.
The launch in the Romanian market builds upon Soft2Bet’s recent success with Don.Ro, a brand that was recently recognised as the “Best Launch of the Year 2024” at the 12th Meeting of Gambling Professionals by Casino Inside magazine. Leveraging the same powerful technology stack that propelled Don.Ro to prominence, Soft2Bet again demonstrates how its platform excellence consistently translates into compelling new market entries.
“As a leader in the iGaming industry, we know how to build strong brands, understand what our players truly want, and deliver products that resonate,” highlighted Yoel Zuckerberg, Chief Product Officer at Soft2Bet. “Our B2C launches serve as proof of concept for the strength of our technology, data-driven insights, and market knowledge. Swiper is a clear example of this approach in action, offering a standout experience tailored to Romanian players.”
Swiper introduces several key features to local players :
- One-handed swipe navigation for rapid game discovery
- Over 3000 Games, 50 Roulette tables, 120 Blackjack tables, table games, and live casino offerings
- Over 85,000 live and 70,000 pre-match sports betting events covering diverse sports markets with competitive odds
- Localised promotions tied directly to Romanian events and holidays
- The design is adapted to local player preferences and cultural context
Zuckerberg further commented, “Customer experience is our top priority. We know what today’s players want—they value speed, simplicity, and familiarity. With Swiper’s social approach, we’re excited to see how this fresh UI/UX impacts engagement and loyalty.”
Operating under a Class I licence from Romania’s National Gambling Office (ONJN), Swiper, powered by Soft2Bet’s expertise across 19 licences and 11 jurisdictions, guarantees a regulated, safe, and responsible gaming environment that meets stringent international standards. This strong regulatory foundation not only builds credibility for Swiper but also reflects Soft2Bet’s commitment to redefining modern gaming through scalable, innovative, data-driven solutions that enhance player retention across regulated markets, as evidenced by the success of brands like Betinia, CampoBet, QuickCasino, Don.ro, ElaBet, ToonieBet and others.
Launch video:
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888 Romania
Digitain Secures Strategic Partnership with 888 Romania
Reading Time: 2 minutes
Through this partnership, Digitain will deliver scalable sportsbook technology to enhance 888 Romania’s offerings.
Digitain, a leading sportsbook and iGaming solutions provider, is proud to announce a new partnership with 888 Romania, a key brand within the globally recognized Evoke PLC.
This partnership will see Digitain power 888 Romania with its award-winning Sportsbook, further elevating the betting experience for its players. The flexible, customizable platform allows for a tailored experience across channels and languages, underscoring Digitain’s commitment to delivering innovative and engaging sportsbook solutions to the Romanian market.
Vardges Vardanyan, Founder of Digitain, commented: “We are proud to partner with 888 Romania and provide them with our industry-leading Sportsbook. This collaboration reflects Digitain’s ongoing commitment to delivering innovative, flexible, and fully customizable sportsbook technology for leading operators across regulated markets.
By combining our expertise with 888 Romania’s strong market presence, we are confident this partnership will elevate the betting experience, offer unparalleled value to players, and set a new standard for sportsbook solutions in the region.”
Dragos Buriu, Founder and Director of NGS, commented: “Partnering with Digitain is a strategic step in enhancing our sports offering for Romanian players on 888.ro. Digitain’s bespoke technology, flexibility, and deep market expertise will allow us to deliver an even stronger and more localized sports betting experience. This partnership ensures that our platform remains competitive, innovative, and aligned with player expectations. We look forward to a successful collaboration that benefits both our companies.”
This agreement marks another milestone in Digitain’s growth strategy, strengthening its footprint in regulated European markets and advancing its reputation as a trusted technology partner for leading global operators. By delivering scalable and adaptable sportsbook solutions, Digitain continues to empower operators like 888 Romania to offer enhanced betting experiences, respond quickly to market trends, and remain at the forefront of innovation in the iGaming industry.
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Compliance Updates
Ukraine’s PlayCity Begins Issuing Licenses to Gambling Operators
The Cabinet of Ministers of Ukraine has adopted a resolution on licensing conditions in the gambling sector, which allows the state agency PlayCity to begin issuing licenses to gambling organisers and confirming previously issued ones.
“As a result, this will generate almost UAH 50 million (1.028.956,00 Euro) in additional revenues to the state budget from license fees in the near future,” PlayCity reported on Telegram.
It is noted that to obtain a license, impeccable business reputation, lack of ties with the aggressor state and implementation of all necessary mechanisms for responsible gaming are required.
PlayCity clarified that such requirements apply to both those who are only applying for a license and current licensees. Current licensees have two months to submit documents to PlayCity on compliance with the requirements.
The message emphasises that if the requirements are not met, sanctions in the form of fines or termination of the license may be applied to the organisers of gambling.
“The state will direct additional budget revenues to strengthen defense capabilities, in particular, to purchase drones for the Defense Forces,” PlayCity added.
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