Choctaw Casinos & Resorts
Low6 partners with Choctaw Casinos & Resorts to deliver new interactive game
Low6, the leading gamification innovator, has announced its latest free-to-play partnership with Choctaw Casinos & Resorts by launching Choctaw T-Box, an interactive mobile game for the Invited Celebrity Classic held at Las Colinas Country Club in Irving, Texas, April 19 – 21.
Designed to engage with golf fans throughout the tournament, the unique second screen experience combines an innovative twist to a much-loved game with the thrill of prize draws.
“Choctaw Casinos & Resorts is committed to engaging and entertaining fans in innovative ways,” said Erica Kosemund, senior director of gaming brand and partnerships for Choctaw Casinos & Resorts. “The free-to-play Choctaw T-Box game will give fans an added level of interaction at the Invited Celebrity Classic. Low6 has a track record of delivering first-in-class engaging content and we found them to be a perfect fit for the environment we are looking to achieve.”
Players are issued a 25-squared T-Box card with each square randomised with a different event that may occur at the tournament e.g. “Mardy Fish scores 4 Birdies”. Should the event occur during play, the square is won and players can earn more entries into a Prize Draw with the more squares they win. A single line (5 squares in a row/column/diagonal) is worth 5 bonus entries, a T-shape (top row and centre column) is worth 25 bonus entries and a blackout (all 25 squares) is worth 50 bonus entries.
Fans playing Choctaw T-Box will have a chance to win prizes at the end of each day. Prizes include a package valued at $750 that includes a two-night stay at Choctaw Casino & Resort – Durant, as well as $250 in resort credit. Players can also win $250 in free play. Players must be members of the Choctaw Rewards Club to claim prizes.
Jamie Mitchell, CEO of Low6, said: “We are incredibly excited with the launch of Choctaw T-Box at the Invited Celebrity Classic. It’s a classic game with a unique digital sporting spin that will entertain fans even more throughout the tournament. Our innovative white label product allows brands to successfully activate their sponsorships at sporting events and can be fully customised across any sport.”
Canada
Choctaw Casinos & Resorts Announced as Presenting Sponsor of PGA Tour Champions ClubCorp Classic
Tournament officials announced a wide-ranging, four-year partnership with Choctaw Casinos & Resorts as the presenting sponsor of the inaugural ClubCorp Classic, April 19-24, at ClubCorp’s Las Colinas Country Club. This unique event will feature the best on the PGA TOUR Champions playing together with sports and entertainment celebrities in separate competitions, as well as an unprecedented amateur match that will bring ClubCorp members inside the ropes to play side-by-side with the pros and stars.
As presenting sponsor of the annual PGA TOUR Champions event, Choctaw Casinos & Resorts brings its status as a premier entertainment venue to the tournament with remarkable fan enhancements, on- and off-site promotional activations, and dedicated charitable efforts benefitting local organizations.
The ClubCorp Classic will benefit Momentous Institute, a North Texas nonprofit dedicated to building and repairing social and emotional health so that all children can achieve their full potential. The tournament will also highlight ClubCorp’s Gateway Program with First Tee, which opens the doors of ClubCorp private clubs to First Tee junior golf participants with a focus on growing diversity within ClubCorp clubs and throughout the golf industry. The program provides First Tee participants with junior golf memberships, which include tee times, use of the practice areas, and the opportunity to compete in events. Club Members and Staff serve as mentors to the youth, empowering them to build their strength of character on and off the course.
“The ClubCorp Classic presented by Choctaw Casinos & Resorts will deliver world-class competition, top-tier celebrities and entertainment alongside the best in hospitality, making this partnership a perfect fit. Choctaw Casinos & Resorts is well-known throughout our region for the important role they play in entertainment, their high-end level of hospitality and attention to detail as well as the work they do in the community. They are an ideal partner in the launch and growth of this spectacular event,” David Pillsbury, CEO of ClubCorp, said.
Choctaw Casinos & Resorts are owned and operated by the Choctaw Nation of Oklahoma, the third-largest Indian Nation in the United States with more than 200,000 tribal members and 10,000 employees. Choctaw Casinos & Resorts features a variety of gaming, hotel, and resort properties throughout southeastern Oklahoma.
“We are thrilled to partner with the ClubCorp Classic and the PGA TOUR Champions as both organizations share a culture centered around respect, innovation and entertainment. We look forward to connecting with both fans and players in fun and unique ways to not only help grow the event but to maximize the charitable impact for the community,” Janie Dillard, Senior Executive Office for the Choctaw Nation of Oklahoma, said.
The ClubCorp Classic will feature 78 PGA TOUR Champions professionals and 50 sports and entertainment stars. The PGA TOUR Champions professionals will play 54 holes of stroke play for a purse of $2 million, along with the celebrities in a separate $500,000 competition utilizing a modified Stableford scoring format.
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