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Slot Dominance: Online Casino Games Snapshot 2024

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Examining the 2023 online casino landscape and early 2024 trends reveals that slots still hold over 80% market dominance. However, there are notable shifts in the popularity of specific games. Leveraging data from its Game Aggregator, a leading hub for iGaming projects, SOFTSWISS shares insights gathered by analysing more than 300 clients and 16,500 games.

 

Slot Games

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In 2023, slots consistently ranked as the most popular game category, both in terms of Gross Gaming Revenue (GGR) and Total Bet Count, capturing 85.56% of the market. Although there was a slight dip to 83% at the beginning of 2024, the expectations are that slots’ popularity will stay above 80%.

Throughout 2023, Pragmatic Play’s Gates of Olympus and Sweet Bonanza asserted their dominance, consistently holding top positions in the top 10 games. However, the landscape shifted in early 2024 when Push Gaming’s Retro Tapes ascended to the pinnacle, relegating the previous leaders to the second and third places.

 

Live Dealer Games

While slots dominate, the leaderboard also features other game types, reflecting diverse player preferences. Beyond individual titles, live dealer games emerge as a highly popular category following slots.

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Distinguishing itself from slots, the live dealer game category attracts a different target audience. Players in this segment seek the atmosphere of a live casino and tend to place higher bets. For instance, the average Bet Sum in card games in 2023 was 49.95 euro, whereas in slots, it was only 0.75 euro.

Within this category, roulette and card games capture the spotlight, reflecting the enduring appeal and widespread popularity of classic casino offerings among players.

 

In Q1 2023, the live casino game Crazy Time held the third spot, slipping to the fourth by year-end. Yet, at the start of 2024, Prive Lounge Blackjack 5 outperformed it, securing a higher rank.

Playtech’s live roulette game, Roleta Brasileira, stood out in 2023, ranking high at the beginning and end of the year. Although its global position might change in early 2024, the game remains a top choice for players in Latin America, highlighting its ongoing popularity in that specific market.

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Crash Games

The crash game category, emerging as the next most popular genre after live casino games in terms of GGR, showcases its appeal, with Aviator by Spribe leading the charge. This game notably ascended into the top three rankings in the last quarter of 2023 despite starting the year from the sixth place. However, by early 2024, Aviator saw a slight decline in popularity, returning to the sixth position, illustrating the dynamic nature of player preferences within the crash game category.

Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, comments: “Analysing just the first month of the year doesn’t provide the full picture, yet we do this to predict emerging trends. While slots continue to reign supreme in the gaming world, the diversity we see among the top-ranked games highlights the varied interests of our players. It emphasises the critical need to maintain a diverse portfolio that meets different layer preferences, ensuring a rich gaming experience. Adopting this strategy helps attract a wider audience and retain players by offering them various options, reducing the likelihood of them seeking alternatives.”

 

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About SOFTSWISS

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts over 2000 employees, is based in Malta, Poland, and Georgia.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

 

 

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Games Global signs exclusive partnership with UFC to produce unique branded slots

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Games Global has signed an exclusive deal with UFC, the world’s premier mixed martial arts organisation, for the development of branded content influenced by the popular sports brand.

Games Global will produce unique UFC-themed slot titles over a three-year period, with the first title scheduled for release and ready for a global rollout in July of this year, following an exclusive soft launch in May.

UFC is a globally recognised sports brand with more than 700 million fans and approximately 260 million social media followers. The organisation produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 975 million TV households across more than 170 countries.

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As UFC has a similar target audience to Games Global, the deal provides many great partnership opportunities including the ability to collaborate on new game titles with the goal of allowing both parties to recruit new players and fans. UFC will promote and support the launch of the games via its global marketing ecosystem.

Andy Booth, Chief Product Officer at Games Global, said: “Games Global is thrilled to announce this knockout partnership with UFC, bringing the Octagon to life across multiple epic slot titles in the next few years. This exclusive deal allows us to develop UFC-themed online slots for millions of UFC fans who share our passion for action and excitement. Partnering with UFC, one of the most popular sports brands in the world, is significant for us and we look forward to showcasing our first title to the world in the coming months.”

Tracey Bleczinski, SVP of Licencing at UFC, said: “At UFC, we’re always looking for innovative ways to engage with our passionate fanbase around the world. This exciting new partnership with Games Global allows us to do just that by bringing the intensity and energy of the Octagon to life through unique UFC-themed slot titles. We believe that these games will be a hit with fight fans everywhere, and we are proud to be working with Games Global, a leading provider and distributor of iGaming content, to deliver this world-class entertainment experience.”

The post Games Global signs exclusive partnership with UFC to produce unique branded slots appeared first on European Gaming Industry News.

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Gunpowder from Peter & Sons and Yggdrasil beat to quarters in a high-seas naval epic

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Leading iGaming publisher Yggdrasil and YGG Masters partner Peter & Sons have shaken up the pirate slot genre with Gunpowder, a battle for oceanic supremacy with a hold full of rich naval-inspired features.

A volatile slot with 10 paylines, Gunpowder promises sticky wilds elevated with respins for the bravest of seadogs. A powerful free spins game sees the Phantom Power feature and retriggers wrapped up in the signature polished animation that Peter & Sons is renowned for.

The theme pits several competing naval vessels against each other in a cutthroat high-stakes battle to decide the ruler of the waves, including ghost ships that use the ethereal power of phantoms to tip the scales in their favour.

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Triggered randomly in the base game, Phantom Power comes into its own when a wild lands, initiating a respin. The wild will then battle all high-value symbols surrounding it. The defeated vessel transforms into additional wilds if victorious, with an extra respin awarded.

The main game can also see scatters land on the reels with three or more of them launching the free spins game. Wilds are sticky and remain in play until the bonus round has finished. When all reels include a wild, free spins are retriggered, awarding five extra spins.

Offering the chance at even greater rewards, the Golden Bet empowers players who pay x0.5 extra per bet and increases the chance of getting sticky wilds in the main game or triggering free spins.

Gunpowder is powered by GATI, Yggdrasil’s state-of-the-art technology enabling partners to employ the preconfigured, regulation-ready, standardised development toolkit to consistently produce cutting-edge content followed by rapid distribution.

Zoe Bird, Senior Product & Program Manager at Yggdrasil, said: “Peter & Sons games are unmistakable for their incredibly rich design and attention to detail, not only in their animation but in their feature sets too. Gunpowder continues these standards and broadens our YGG Masters game library with another hit.”

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Yann Bautista, Commercial Director & Founder at Peter & Sons, said: Gunpowder brings the sights and sounds of classic naval battles to the reels! An incredibly fun game, the Phantom Power feature is just one of the highlights that fire a broadside of gameplay into the new slots market. We’re sure it will be the ruler of the high seas!”

The post Gunpowder from Peter & Sons and Yggdrasil beat to quarters in a high-seas naval epic appeared first on European Gaming Industry News.

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Introducing TRI Software from Fincore

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Fincore is pleased to announce the launch of its flagship TRI Software, a powerful, modular solution that allows operators to ultimately own their own platform and tech stack.

TRI is made up of three core components – TRI Hub (player account management, bonus, loyalty and data), Sportsbook and Gaming – and offers a host of benefits for operators that want to take control of their technology to deliver a superior player experience, be more efficient and boost revenues.

It is truly modular and highly customisable with each module or micro-service designed to operate brilliantly as standalone software or combined with the others that make up TRI Software suite.

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The key to driving player engagement and retention is being able to give customers what they want, exactly at the moment they want it. TRI turns real-time data into actionable insights, so the Operator knows the next best step.

This becomes super powerful when combined with rules-based automation, which automates the majority of tasks, both ensuring insights are actioned at exactly the right moment and freeing up people to focus on the exceptions, taking efficiency and engagement to the next level.

For any Operator that’s serious about growing their business, owning your own platform is essential. While white label solutions are good for starting out, having control over your technology is crucial as you expand. Why risk your hard-earned customer base by relying on a third party that may prioritise other requests over yours?

TRI Software has been developed specifically to allow operators of all sizes to own their own technology. Fincore supports its customers in the initial customisation, set-up and launch and then hands over the platform allowing operators to unlock the benefits of platform ownership while de-risking the whole process.

TRI Software is built on the latest open-source software and tech stack, future-proofing an operator’s business both in terms of its technology and people skills – the pool of skilled developers for legacy tech is shrinking making existing systems more expensive and harder to maintain.

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TRI Software is currently being deployed with operators in the US, UK, Europe, and Africa with a small number of new customer spaces available for the remainder of the year.

Mateja Popovic, CEO at Fincore, said: “TRI Software provides a fast track for operators to own their own platform and tech stack. Operators running on legacy platforms simply can’t keep pace with those using modern solutions, while white-label brands find themselves in long development queues.

“TRI Software has been developed to overcome these pain points, putting the power in the hands of the operator. It is truly modular and highly customisable and leverages the power of data and automation to allow operators to beat the customer clock and drive better engagement and retention.

“We look forward to speaking to operators about how Fincore can help them take their business to the next level.”

The post Introducing TRI Software from Fincore appeared first on European Gaming Industry News.

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