Press Releases

Kambi’s same game parlays shine as Super Bowl LVIII goes down to the wire

Published

2 years ago

on

February 13, 2024

By

GamingAmericas.com

kambi’s-same-game-parlays-shine-as-super-bowl-lviii-goes-down-to-the-wire

SGPs account for more than a quarter of total Super Bowl handle for the first time

Super Bowl LVIII saw engagement with same game parlays (SGPs) reach new heights, as the product grew to account for 26% of handle on the NFL’s blue-ribbon event – a five percentage point increase on last year’s total.

Following Kambi’s first to market launch of in-game and cash out for SGPs ahead of last year’s Super Bowl, the growth in live SGPs across the Kambi network was particularly noteworthy, with share of in-game handle more than tripling in 2024. The overall in-game total was boosted by the ‘result of drive’ market which Kambi pioneered, the most popular in-game market after moneyline, spread and total points.

A night which saw a Patrick Mahomes-inspired Kansas City Chiefs win their third Super Bowl in five years delivered the biggest single event on the Kambi network over the last 12 months. Total handle was more than 150% higher than the 2023 UEFA Champions League final between Manchester City and Internazionale – the second biggest event on the Kambi network.

Although he put on an MVP performance, neither Mahomes nor his fellow quarterback Brock Purdy of the San Francisco 49ers featured in the top three most popular players to bet on, with that accolade going the way of 49ers’ running back Christian McCaffrey, followed by Travis Kelce and Isiah Pacheco of the Chiefs.

The importance of offering a comprehensive range of player props before and during the event was underlined by their rise to 26% of total handle on Super Bowl LVIII, up from 20% on Super Bowl LVII.

Kambi’s Head of US Sports, Hans Neskvern, said: “The Super Bowl is always one of the biggest nights of the year across the Kambi partner network, and continual enhancements made to our NFL product have seen us deliver an offering which leads the market in depth and combinability.

“A dramatic conclusion in which the Chiefs further cemented a dynasty not seen since the days of Tom Brady and the New England Patriots rounded off a thrilling season for the NFL and Kambi, which we look forward to building on with our partners throughout 2024.”

To find out more about Same Game Parlays tune in to the KambiCast Spotlight, with the inaugural episode featuring the insights of Simon Noy, alongside Director of Product Analysis and Eilers and Krejcik Jimmy Neilly and Earnings+More Editor Scott Longley.

Related Topics:Press Releases sports betting

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QTech Games partners with Wicked to add more magic to its premier platform

Published

1 hour ago

on

February 26, 2026

By

Wladimir P.

QTech Games partners with Wicked to add more magic to its premier platform , Wicked Games has gone live with QTech Games, bringing its full portfolio of high-volatility slot titles to operators connected to QTech’s leading aggregation platform for emerging markets.

Under the agreement, Wicked Games’ catalogue — including standout titles such as Transformers and Jack — is now instantly available to QTech’s global operator network. The deal significantly expands Wicked Games’ distribution across key growth regions, including Asia, Africa, Eastern Europe, and Latin America.

Recognised for its striking visual style and high-impact gameplay mechanics, Wicked Games creates titles built to cut through crowded casino lobbies. By integrating with QTech, the studio gains efficient access to fast-growing markets where mobile-first design and strong engagement features play a central role in operator success.

Khadija El Abi, Head of Partnerships at Wicked Games, said:

“Going live with QTech Games represents a meaningful step in our international expansion strategy. Their reach across emerging markets and robust distribution infrastructure open the door to high-growth regions where distinctive content thrives. We’re excited to see our full portfolio available through their platform.”

Philip Doftvik, CEO at QTech Games, added:

“We’re naturally thrilled that Wicked’s range of bold, innovative and sometimes ironic games, which playfully guy with conventional norms, is now available via QTech’s leading game-aggregation platform for emerging markets. We look forward to seeing how these games perform across a range of emerging markets which, in many cases, break new ground for Wicked.”

Through a single integration, operators connected to QTech Games can now deploy the complete Wicked Games portfolio, along with future releases from the studio’s upcoming roadmap.

The post QTech Games partners with Wicked to add more magic to its premier platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.