Award-winning supplier goes live with leading social casino as part of future growth plans
Playson, the fast-growing digital entertainment supplier, has launched a deal with major US social casino brand, High 5 Casino.
This key strategic agreement continues Playson’s growth path in the US, with the social casino operator’s strong audience reach set to introduce its players to the Playson experience and make them familiar with the provider’s portfolio.
Games such as Power Crown: Hold and Win, Jelly Valley and 3 Pots Riches: Hold and Win have been adapted for the social casino space and are free to play, with the integration done through Relax Gaming’s API platform.
High 5 Casino can boast in excess of 31 million users and over 1,000 titles are available to users on its digital platform.
This collaboration is set to further support Playson’s future ambition of entering the US real money environment, as part of its wider strategy to take its games into regulated markets worldwide.
Blanka Homor, Sales Director at Playson, said: “The partnership with High 5 Casino is a real coup for Playson, continuing our exciting journey within the US social casino industry.
“Undoubtedly, our presence in the US will become even bigger thanks to this agreement with a key player in the region and we are thrilled to showcase our games to High 5 Casino’s audience.”
Jerry Wilson, VP Creative, at High 5 Casino, said: “Playson’s portfolio contains many player-favourites, with an unmatched reputation in producing high-quality Hold and Win slots.
“This collaboration will exhibit our ongoing commitment to provide US players with the very best titles on the market, and Playson’s extensive portfolio has already shown itself to be one of the most revered in the industry.”
Playson agrees integration deal with Triples
Casino software developer Playson has signed a content deal with Triples to provide the Venezuela-based operator with its extensive suite of popular titles.
As part of a direct integration with the operator’s online offering, Playson will deliver its eclectic range of slots including recent releases such as The Fruit Megaways
Triples is one of Venezuela’s leading operators and is actively expanding its online casino offering following a surge in customer acquisitions. The addition of Playson’s content will enable Triples to attract a wider audience.
The deal highlights Playson’s strength as a game developer within the Latin American region and its ability to attract audiences in multiple markets.
“Latin America has proven to be a vibrant and prosperous region, therefore signing deals that allow us to strengthen our foothold in nations such as Venezuela is fantastic news for us and our partners.”
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Playson powers LatAm reach with Solbet
Provider boosts continental presence with latest agreement
Casino games and software developer Playson has announced a partnership with Solbet, one of LatAm’s most exciting operators.
Part of the Dreams Group, which boasts a presence across 17 locations in Latin America, Solbet will integrate a range of Playson hits such as Solar Temple, Wolf Power: Hold and Win and Legend of Cleopatra: Megaways.
The operator’s LatAm-based customers will enjoy access to Playson’s newly-enhanced UI, which facilitates single-handed gameplay in portrait mode, ideal for a region where mobile-optimisation is of crucial importance.
The innovative content developer has continued to expand its Latin American footprint since launching on the continent last year, bolstering its growing regional partnership network with a succession of key commercial deals.
Blanka Homor, Sales Director at Playson, said: “We are thrilled to partner with Solbet, a dynamic operator based in a crucial region, appealing to an ever-growing army of fans.
“The agreement showcases our strengthening credentials in the LatAm markets, which are set to retain their position among our industry’s most important territories through 2021.”
Juan Pablo Uribe, Development Manager at Solbet, commented: “Playson’s portfolio showcases an immersive suite of gaming titles which have proved popular across the globe, so it’s fantastic to be integrating the supplier’s content.”
Ian Leskovsek, General Manager at Solbet, said: “We look forward to cultivating a fruitful commercial relationship alongside our new partner, as we continue offering exhilarating entertainment experiences to a burgeoning player base.”
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