Canada
Canadian Gaming Summit 2023 Announces ‘Sports Betting’ Conference Track

The 26th edition of the Canadian Gaming Summit, the country’s premier gaming and betting event, is swiftly approaching and alongside coveted speakers, panels and a lively exhibition floor, attendees will be given the opportunity to discuss the state of sports betting in the stimulating ‘Sports Betting’ conference track.
The ‘Sports Betting’ conference track will be taking place on Wednesday, June 14th, at the Metro Toronto Convention Centre, Toronto. Across the day attendees will have access to a variety of thought-provoking and informative panels on topics such as how operators’ relationship with regulatory bodies can ensure integrity in sports betting, the place of operator-led media organizations in the Canadian market and how operators can leverage content, creative and influencers to build brand equity.
Opening the conference track is the panel ‘Sports betting across Canada: navigating the patchwork of a provincial rollout’, which will analyze the impact of legalized single-event sports betting in Canada.
The panelists include Doug Hood (Project Director Gaming Modernization, AGCO), Bruce Caughill (Managing Director Canada, Rush Street Interactive) and Mike Maodus (Associate, Blake, Cassels & Graydon LLP). The panel will be moderated by Salim Adatia (Vice-President, Gaming Labs International) and will comment on the variety of models provinces can adopt, such as attracting third-party operators and optimizing current offerings.
The eagerly awaited panel ‘Partner and play: collaboration between Canadian teams, leagues and sportsbooks’, will study how open major sports leagues and teams are to collaborating with operators.
The panel will include expert analysis from Owen Welsh (Associate Vice-President Sports Betting, Gaming and Innovation, Canadian Football League), Andrew Stokes (Senior Director Global Partnership Group, Maple Leaf Sports Entertainment), Aubrey Levy (Senior Vice-President Content and Marketing, TheScore) and Kuljeet Sindhar (Associate Vice-President, International Gaming and Data Ventures, NBA). The panel will examine the successful partnerships already established between teams and sportsbooks, the potential regulatory roadblocks that they can present and sports leagues yet to be explored.
The final panel of the conference track is the ‘eSports betting in Canada: investing, reducing friction and opening up a new audience’, which will explore the potentially huge untapped source of fans and revenue that is the burgeoning world of eSports.
The panel will consist of industry experts Melanie Penner (Founder, Manitoba Esports Association), Alex Igelman (Chief Executive Officer, Esports Entertainment), Daniel Sanders (Director of Marketing, Luckbox) and Alex Kozachenko (Chief Product Officer, Data Be) and will be moderated by Ng Hai (Integrity Ambassador, ESIC). The panel will discuss the number of successful Canadian eSports teams and analyze the challenges of entering the currently unrecognized market, how companies can invest in eSports teams and how operators can reduce friction between the converging worlds.
Alongside the ‘Sports Betting’ track, attendees of the summit will have the opportunity to attend specialist-led panels from a further nine tracks including leaders, landscape, iGaming and many more across the three-day event.
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Bonus Guardian
Pinnacle Ontario live with CasinoEngine in North America debut

EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America.
The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.
The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.
BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.
BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.
With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.
EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.
Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.
“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”
The post Pinnacle Ontario live with CasinoEngine in North America debut appeared first on Gaming and Gambling Industry in the Americas.
AGCO
Prime Skill Games Inc. Official Response to AGCO Press Release

As CEO of Prime Skill Games Inc., I feel compelled to address recent comments made by the Alcohol and Gaming Commission of Ontario regarding so-called unapproved gambling machines in convenience stores across the province.
Let me be perfectly clear
Our machines are not gambling devices. They are entirely skill-based, fully compliant with the law, and built on the fundamental idea that players are in control. The outcome of every session is determined solely by the player’s ability, not by random chance.
Prime Skill Games is proud to be the only true skill game operating in Ontario today.
We categorically reject any suggestion that our products fall under the definition of unregulated gambling. Such statements are inaccurate, misleading, and fail to recognize the critical distinction between games of skill and games of chance.
We stand firmly behind the legality of our machines and the integrity of our operations. We will demonstrate this through every available means, whether through legal documentation, expert analysis, or, if necessary, before the courts. We are prepared and unafraid to defend the truth.
To our players, partners, and business community, we want to reassure you that our mission has not changed. We are committed to offering a responsible, transparent, and innovative entertainment experience. We will not be intimidated by broad and baseless accusations, and we will continue to move forward with strength and clarity.
Sincerely
Matt Zamroźniak
Chief Executive Officer
Prime Skill Games Inc.
The post Prime Skill Games Inc. Official Response to AGCO Press Release appeared first on Gaming and Gambling Industry in the Americas.
Canada
LuckyStart Casino Adds New Payment Method

LuckyStart Casino has announced the addition of a new payment method – Interac – available for all players in Canada, in order to make it easier for their customers to fund their account balance and cash out their winnings quickly.
The brand is aware of the popularity of this payment method amongst Canadian players, and hence, it has decided to add it and enable flexible deposit and withdrawal limits, in order to be considered as the best Interac casino in Canada, especially since the brand is also releasing Interac-exclusive bonuses and promotions.
Furthermore, LuckyStart has announced flexible limits for deposits and withdrawals, to make it easier for players to fund their account balance and cash out their winnings, offering instant approval and same-day processing, which are traits that LuckyStart believes are going to position it as the best Interac casino in Canada.
LuckyStart now supports Interac on the desktop and mobile website, offers exclusive bonuses for Interac bonuses, as well as instant withdrawals, and unrestricted access to their catalog of 5000+ real money games.
LuckyStart believes there is no better way to celebrate an accomplishment in the online gambling world than by launching new bonuses and promotions. That’s why the brand has released a new welcome bonus package for all players who deposit via Interac, as LuckyStart envisions becoming the best Interac casino in Canada.
This new welcome bonus package available for all Interact deposits rewards players with up to $4800 in free bonus money across their first 4 deposits, along with 400 Free Spins. When compared to the welcome packages offered by other Interact casinos, LuckyStart stands out with the biggest offer currently available.
The post LuckyStart Casino Adds New Payment Method appeared first on Gaming and Gambling Industry in the Americas.
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