Canada
SBC Summit North America Introduces Game-Changing AI Matchmaking App, SBC Connect Plus
SBC is proud to introduce SBC Connect Plus, an innovative and improved version of the event app, powered by cutting-edge AI matchmaking technology. Aimed at enhancing the attendee experience by providing personalized solutions, the new app will be used for the first time at the upcoming SBC Summit North America conference and tradeshow.
With SBC Connect Plus, event attendees will have the opportunity to harness the power of artificial intelligence by updating their profiles and preferences, providing the app with the necessary information to deliver on its matchmaking promises. Through sophisticated algorithms, the app will process the information and provide curated meeting suggestions based on attendees’ interests and preferences, facilitating meaningful business connections.
Michael Mandl, Chief Growth Officer at SBC, said: “This marks a significant leap towards enhancing our events, starting with SBC Summit North America. As the rise of AI continues its unstoppable trajectory, we are committed to embracing and leveraging its potential to benefit our attendees. To that end, we are launching an enhanced version of our event app that will streamline the process of identifying relevant leads based on attendees’ areas of interest, along with other perks.
“This app is designed to save time and elevate the overall event experience. This is a significant investment from SBC and we hope to see our attendees embracing this opportunity by downloading the app and updating their information. While AI is undoubtedly powerful, it still relies on people’s input to fulfill its purpose. It’s crucial to provide the app with the necessary information to help it excel in its matchmaking endeavors.”
Exhibitors and sponsors will be granted exclusive early access to the app, allowing them to update their company information with branding elements and documents, such as company brochures. They will also have the ability to add their products and services, supported by video materials, descriptions, and product category tags. Additionally, all companies exhibiting at the event will receive exclusive access to a game-changing on-site lead retrieval tool, enabling them to easily scan attendee badges and utilize AI-powered scoring to assess the quality of leads.
Registered attendees will receive a personalized invitation to the event app, providing them with the opportunity to update their personal information and interests. App users will be able to effortlessly search companies, people, and products, and identify ideal business partners that align with their specific needs, thus maximizing networking opportunities at the event.
This robust platform will facilitate the exchange of information prior to the event, allowing exhibitors, sponsors, and attendees to enhance their brand visibility and personal profiles in a visually compelling and informative manner, and making them easily discoverable by fellow event attendees through the app’s powerful search functionality.
Those who download the app will get to elevate their networking experience by utilizing the app’s advanced Engagement Hub, which enables them to effortlessly identify and connect with relevant attendees, schedule 1-1 meetings by sending out meeting requests, all within the app without the need for external searches for contact details. Each attendee will have a seamless view of meeting requests sent and received, with the ability to swiftly approve or decline them based on relevance. The approved meeting requests will then be integrated into their schedule, ensuring a highly efficient experience at the event.
Moreover, registered delegates will have access to the comprehensive conference agenda, enabling them to mark their favorite sessions, seamlessly navigate the exhibition floor during the Summit using the interactive floor map, and stay updated with push notifications to ensure they never miss any important action.
App users will also have the advantage of managing their busy event schedule in one place. They will be able to edit their notification settings and benefit from automated calendar sync to ensure they never miss a conference session or important business meeting they have planned to attend. Additionally, they will receive a timely reminder email with their daily meetings schedule during each conference day, ensuring they stay organized and make the most out of their networking opportunities.
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PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.
theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.
theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.
“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
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PlayOJO, SlotsMagic and SpinGenie to carry ELK Studios’ games in Ontario
Global entertainment brand SkillOnNet and innovative Swedish game creator Elk Studios have cemented their longstanding partnership with the launch of ELK’s groundbreaking portfolio in the Ontario market.
ELK Studios is responsible for some of the industry’s most innovative and engaging online casino games. Now, players at SkillOnNet’s Ontario-licensed casinos, PlayOJO, SlotsMagic and SpinGenie, will be able to experience the feature-packed delights of hit titles like Nitropolis, Tinkerbot and Pirot, as well as new release Orbitfall, and the studio’s signature X-iter and CollectR mechanics.
The expansion marks a milestone for ELK Studios as it continues to grow its footprint in regulated markets worldwide. SkillOnNet recently successfully launched the studio’s portfolio in the Spanish and Mexican markets through its Spanish-language brands and expects the studio’s games to make a similarly immediate impact with Ontario players.
Ontario has become a hugely important growth market since the province launched regulated online gaming in 2022. It was worth $2.4 billion in 2024, with $63 billion in wagering, the lion’s share coming from online casinos.
Jani Kontturi, Head of Games at SkillOnNet said: “ELK Studios is known for its high-quality games that blend unique storytelling and humour with high levels of engagement and playability, which is why we’re delighted to introduce them to Ontario. We believe they will perform successfully, as they have in other markets around the world.”
Vaida Cirtautaite, CCO at ELK Studios said: “SkillOnNet has been an invaluable partner in our growth journey, and we are thrilled to expand our collaboration into Ontario. We’re excited to bring our innovative games to a new wave of players in this dynamic market.”
The post ELK Studios Expands Partnership with SkillOnNet to Ontario Market appeared first on Gaming and Gambling Industry in the Americas.
Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application
Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).
With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.
As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.
Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.
In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.
Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”
The post Playnetic granted Ontario supplier license appeared first on Gaming and Gambling Industry in the Americas.
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