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Andrew Cardno

Michigan’s FireKeepers Casino Hotel to Utilize Platform from Quick Custom Intelligence

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FireKeepers Casino Hotel and Quick Custom Intelligence (QCI) have jointly announced that the casino in Battle Creek, Michigan, has chosen the QCI Platform. The QCI Platform is currently being deployed throughout the property with its marketing, player development and casino operations teams set to begin training soon.

“After an extensive evaluation process, we selected QCI because it is able to meet all of our needs, from reporting to analytics to marketing automation,” the Vice-President of IT for FireKeepers Casino Hotel, BJ Bouschor, said. “We were also impressed with its platform’s ease-of-use, scalability and its ability to bring in so many disparate data sources into our data warehouse. We are excited to begin using the QCI enterprise platform.”

“We are pleased to partner with FireKeepers Casino Hotel for deployment of the QCI enterprise platform,” the Chief Technical Officer for QCI, Andrew Cardno, said. “The QCI platform will allow FireKeepers Casino Hotel to consolidate all of its unique data sources including gaming and non-gaming into one data warehouse while also leveraging the scalability of our tool to drive incremental revenue.”

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Andrew Cardno

Quick Custom Intelligence Expands to 75 Nevada Sites with Golden Entertainment Deployment

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Quick Custom Intelligence (QCI), a leading provider of innovative solutions for the gaming industry, has announced a significant milestone in its journey. With immense dedication to research and development (R&D) and a steadfast commitment to customer satisfaction, QCI has expanded its presence in Nevada to over 75 sites. This achievement underscores QCI’s position as a trusted partner in the gaming community.

The success in Nevada is attributed to several key factors, including the relentless pursuit of excellence in product development. QCI continuously invests in R&D resources to enhance its offerings, ensuring that its solutions meet the evolving needs of the gaming industry. Through regular engagement with customers, QCI gathers invaluable feedback and incorporates feature enhancements to deliver cutting-edge solutions tailored to the unique requirements of each site.

“Our success in Nevada reflects our unwavering dedication to innovation and customer satisfaction. We are thrilled to see our solutions making a tangible impact, and we remain committed to delivering unparalleled value to our customers,” Andrew Cardno, CTO of QCI, said.

QCI’s partnership approach extends beyond product development, with weekly calls conducted with each customer to foster collaboration and address any concerns promptly. This proactive engagement enables QCI to build strong relationships and deliver exceptional service, further solidifying its position as a preferred partner in the industry.

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“We are proud to partner with an innovator in the marketing technology space like QCI and encouraged with the success we’ve achieved using the QCI Host CRM platform. It has streamlined our operations, enabling us to provide a seamless and personalized experience for our loyalty guests while driving greater engagement,” Ross Gdovin, Vice President of Marketing at Golden Entertainment, said.

Moreover, QCI’s scalable and secure backend infrastructure ensures seamless operations and peace of mind for its customers. The robust backend platform provides the foundation for QCI’s solutions, empowering casinos to optimize their operations efficiently and effectively.

QCI boasts a diverse customer base throughout Nevada, including “strip and locals” properties in Vegas, along with customers in Pahrump, Reno, and Carson City. This widespread adoption underscores the reliability and effectiveness of QCI’s solutions, positioning the company as a trusted industry leader statewide.

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Andrew Cardno

Augustine Casino Ups Their Game with QCI Slots: A New Era of Data-Driven Gaming Innovation Begins

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Augustine Casino, a prominent name in the Coachella Valley gaming scene, is taking its commitment to guest satisfaction to new heights with the adoption of QCI Slots, the latest innovation from Quick Custom Intelligence (QCI). Building on the success of its partnership with QCI Host, Augustine Casino is poised to revolutionize the gaming experience for its patrons.

Elizabeth Wilberts, Assistant General Manager of Augustine Casino, said: “We are thrilled to expand our collaboration with QCI by incorporating their cutting-edge Slots solution. The reporting functionality, recommendation engine, Artificial Intelligence, and advanced heat mapping capabilities of QCI Slots will empower us to deliver unparalleled personalized experiences to our guests.”

This strategic move follows Augustine Casino’s successful implementation of the QCI Platform, including the QCI Host solution, which has already enhanced the casino’s ability to connect with its clientele on a deeper level. Now, with the addition of QCI Slots, Augustine Casino is poised to set new standards for excellence in the industry.

“We are proud to deepen our partnership with Augustine Casino and support their mission to provide exceptional service and value to their guests. The decision to integrate QCI Slots underscores Augustine Casino’s commitment to leveraging innovative technology to elevate the gaming experience,” Andrew Cardno, Chief Technology Officer of QCI, said.

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Andrew Cardno

QCI Appoints Fred Buro as Strategic Advisor

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Quick Custom Intelligence (QCI) has appointed Fred Buro, CEO of Pala Casino Spa Golf & Resort, as a Strategic Advisor.

In a move that promises to reshape the landscape of the guest experience in gaming and hospitality, Fred Buro, a gaming industry thought leader has been appointed as an Advisor to Quick Custom Intelligence (QCI).

“The collaboration between Fred and I promises to lower the cost of customer acquisition and retention by re-engineering guest experience strategies through the introduction of QCI Player, a guest facing simple-to-use technology,” said Andrew Cardno, CTO and Co-Founder of QCI.

“QCI Player is driven by an artificial general intelligence engine – a platform developed by QCI to be used by resort guests. Buro’s role as an Advisor to QCI will involve shaping the vision and functionality of the QCI Player product. It seamlessly integrates casino hosting, marketing, and resort operations by providing guests with real-time stratified self-comping capabilities. It also includes access to special events, promotions, entertainment, as well as direct access to the entire non-gaming amenity set of the resort – all through the guest’s mobile device,” Cardno added.

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Buro is a prominent figure in the casino gaming industry who is renowned for his transformative management style and marketing expertise.

“I am thrilled to embark upon this journey with Andrew and QCI as an Advisor. QCI Player is a groundbreaking technology that will undoubtedly transform the brick-and-mortar guest experience. This integration of player rewards and advanced AI technology is a game-changer. Witnessing the warm reception to QCI Player by our guests at Pala Casino during its beta test has been extraordinarily promising to say the least. I am excited to help guide its evolution into the future,” Buro said.

“Fred Buro’s extensive industry experience and visionary leadership make him a valuable addition to our team. QCI Player represents a significant leap forward in casino technology, and with Fred’s guidance, we aim to take it to even greater heights. This collaboration marks a milestone in the gaming industry’s future,” Andrew Cardno said.

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