Latest News
Hero Gaming fights fraud, cuts verification times & grows customer numbers 20% thanks to strategic Shufti Pro partnership

Shufti Pro’s tailored authentication technology verifies legitimate users in real-time & blocks fraudulent accounts, politically exposed people (PEPs) & underaged users
UK based Shufti Pro, a leader in identity verification, today formally announces its partnership with Hero Gaming.
The collaboration has seen Shufti Pro develop a bespoke authentication solution to significantly reduce legitimate customer verification times. As well as block bad actors such as fraudsters and politically exposed people (PEPs) from accessing the Hero Gaming platform.
A leading gaming company, Hero Gaming supports B2B partners in Asia, Latin America, India and the wider world via its platform. It has to navigate complex regulations and laws across these regions to ensure fraudulent and under age users are unable to access its platform. At the same time it needs to ensure that legitimate customers have the best onboarding experience possible.
Prior to implementing Shufti Pro, Hero Gaming relied on manual verification to authorise new users. This led to a stagnation in customer growth as potential customers dropped off during the verification process.
Shufti Pro, which supports over 150 languages and 230 countries and regions, alleviated this problem through its use of enhanced artificial intelligence (AI). A solution that enables customers to run near instant verification, that achieves the highest level of accuracy possible.
Since implementing Shufti Pro, Hero Gaming has seen the time taken to authenticate legitimate customers drop from days to seconds. As a result the business has enjoyed a 20% increase in retained customers.
As users look for a more diverse range of options to prove their identity – such as selfies, screenshots and utility documents – Hero Gaming also turned to Shufti Pro for support in developing a tailored solution that would enable these wide-ranging forms of authentication. Hero Gaming provided regular feedback and suggestions which Shufti Pro was able to take onboard to further improve the product.
Users can now safely join the Hero Gaming platform via a variety of methods. Pre-existing customers are also able to upload supporting documents via a drop down menu in-game should they have queries or questions. With Shufti Pro’s enhanced AI in place, Hero Gaming has seen a significant reduction in the number of manual Know Your Customer (KYC) contacts required, significantly improving the end user experience.
Kristino Vella, Head of Risk, Payments and Fraud at Hero Gaming, said: “When potential customers informed us that our lengthy verification processes were hindering their due diligence verification, we knew we needed to make changes. Shufti Pro had a reputation as a leading authentication expert that would be able to streamline our processes, while enhancing our risk detection.
“Through partnering with the team at Shufti Pro we’ve been able to grow our customer numbers by 20%. At the same time we’re able to streamline their experience while on our platform and stop under-aged users and potentially fraudulent users from accessing our services. It’s a win win.”
Victor Fredung, CEO of Shufti Pro, said: “Verifying the legitimacy of potential customers is critically important, especially in highly regulated sectors such as gaming. But it can also prove challenging. Historically businesses have had to manually authenticate each individual user, however this took considerable time and resources.
“At Shufti Pro we use enhanced artificial intelligence to take the pain out of onboarding. We’re delighted to be working with Hero Gaming, helping them to significantly cut down the time it takes to process authentic customers, while blocking illicit activity such as potential fraudsters and criminals.”
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Compliance Updates
Vixio Delighted To Be Shortlisted For An ICA Compliance Award for Technology Partner of the Year

Vixio, a leading provider of regulatory intelligence solutions, has been shortlisted for an International Compliance Association (ICA) Compliance Award for Technology Partner of the Year. The ICA Compliance Awards celebrate the outstanding achievements, collaboration, and innovation of the compliance and financial crime prevention teams across the globe.
Following a thorough judging process, Vixio was shortlisted ahead of the official awards ceremony which will be held on 26th June 2025.
The Technology Partner of the Year category entry detailed the outstanding work of Vixio, showcasing an innovative solution that helps compliance teams cut through the noise to understand the complex, ever-changing regulatory environment to mitigate risk and uncover growth opportunities.
Mike Woolfrey, CEO, Vixio commented, “Vixio has been offering comprehensive, actionable compliance intelligence for over two decades now and we are delighted to be recognised for our RegTech platform, which combines cutting-edge technology with the deep industry knowledge of our experts. We are honoured to be shortlisted for this award and I would like to take this opportunity to thank the outstanding Vixio team for their hard work and expertise.”
ICA’s President, Pekka Dare added, “It gives me great pleasure to congratulate Vixio on being shortlisted as a finalist in the category of Technology Partner of the Year. On behalf of ICA, I would like to thank everyone who entered the ICA Compliance Awards personally. All of the entrants represent the very best of what our industry has to offer, and I am looking forward to welcoming all our finalists to the awards ceremony on the 26th June.”
The judging panel was made up of a diverse range of highly influential and respected figures within the compliance and financial crime prevention community. This includes Lisa Bennett, Legal Compliance Director, Mastercard; Caroline Braddock, Civil Ethics and Compliance Officer, Rolls-Royce; Samer Jannoun, Head of Regional Ethics and Compliance Special Oversight, Meta; Dane Pedro, Presiding Justice and Magistrate, Ministry of Justice, UK; Chris Watkins, Head of Compliance & ESG, Renewable Power Capital; Ben Westwood, Head of Compliance & DPO, Motor Insurers Bureau.
The selected winners will be announced during the awards ceremony at the Park Plaza Westminster, London on 26 June 2025.
The post Vixio Delighted To Be Shortlisted For An ICA Compliance Award for Technology Partner of the Year appeared first on European Gaming Industry News.
Latest News
INTRALOT signs contract extension in New Zealand until 2032

The company will continue to provide its integrated solution Electronic Monitoring System (EMS) for Class 4 venues to the Department of Internal Affairs.
INTRALOT S.A. announces that its subsidiary INTRALOT New Zealand Ltd., has signed with the Department of Internal Affairs (DIA) of New Zealand a six-year contract extension from 2026 to 2032, with a one-year further extension option, for the provision of Electronic Monitoring System (EMS) solution for Class 4 (non-casino) electronic gaming machines. In parallel, DIA has exercised its right to utilise the one-year extension option in the current EMS Service Agreement with INTRALOT New Zealand for continued supply of the EMS, extending the agreement from 10 May 2025 to 10 May 2026.
EMS was introduced by INTRALOT in March 2007 to track and monitor gaming machine operations in Class 4 venues (such as pubs and clubs), ensuring the integrity of games and accurate financial reporting. Through the new contract extension, INTRALOT will continue the provision of its industry-proven EMS platform for DIA, as well as a series of significant upgrades to the current EMS platform that will enable a new range of advanced services and functionalities for the Class 4 gambling sector.
The new extension builds on long-standing partnership of DIA with INTRALOT and demonstrates our company’s successful collaboration in implementing and operating the EMS platform in New Zealand to the highest industry standards. INTRALOT’s world-class platform and EMS services are fully aligned with IGSA (International Gaming Standards Association) and meet the most comprehensive regulatory requirements. Furthermore, it should be noted that INTRALOT’s advanced services to DIA will continue fully supporting the New Zealand Gambling Regulators responsible gaming requirements.
INTRALOT invests heavily in the development and delivery of state-of-the-art central monitoring systems for regulated markets. This new extension follows INTRALOT’s recent project with Nebraska’s Charitable Gaming Division (USA) to implement a real-time monitoring system set to launch soon, while the company’s system is already operational in Victoria (Australia), Georgia, and Ohio (USA).
The post INTRALOT signs contract extension in New Zealand until 2032 appeared first on European Gaming Industry News.
Latest News
CT Interactive Appoints Lilyana Runeva as its New Commercial Manager

CT Interactive has appointed Lilyana Runeva as its new Commercial Manager.
Lilyana brings extensive experience in both B2B and B2C negotiations and has proven her ability to build and maintain strong relationships with both internal teams and external partners. Her long career spans various professional roles, highlighting her versatility and ability to succeed in diverse work environments while tackling complex challenges.
Throughout her career, Lily has developed key skills in effective project management and building lasting relationships with clients and partners. Her commitment to continuous professional development and improvement is a foundation for her contribution to the company’s success. Furthermore, her exceptional administrative and analytical skills have played a crucial role in creating strategies and solutions that support the development of the teams and projects she leads.
“We are confident that Lilyana’s leadership and expertise will be key to CT Interactive’s continued success. In her role as Commercial Manager, she will be responsible for driving the company’s growth in key markets, expanding its portfolio of strategic partnerships, and ensuring the success of CT Interactive’s global operations,” the company said.
The post CT Interactive Appoints Lilyana Runeva as its New Commercial Manager appeared first on European Gaming Industry News.
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