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Psychology of Online Casinos vs Land Based, Analysis of 41 Studies Conducted by Leanbackplayer.com
Leanbackplayer has released a summary of new findings on the psychology of gambling and how it affects the brain: https://www.leanbackplayer.com/psychology-casino-games/
The research looked at 41 studies from 17 different journals over the past 5 years and compiled findings from each.
The research was performed by Will Titterington and Quincy Miller, veteran gaming industry professionals.
The Research Findings
Finding #1
Online casinos have built-in advantages that their brick-and-mortar counterparts struggle to match. Online casinos are more convenient, require less overhead to operate, and allow players to gamble in complete anonymity — important advantages that regular casinos will never be able to replicate.
“In online live casino gaming, the anonymity of the internet allows players to privately engage in gambling without the fear of stigma,” said Dr. Mark Griffiths, a Distinguished Professor of Behavioural Addiction at Nottingham Trent University.
Finding #2
The biggest advantage brick-and-mortar casinos have is consumer trust. Despite advances in cybersecurity, many gamblers simply don’t trust online casinos not to rig the games against them. As long as brick-and-mortar casinos have the edge in trust, they’ll likely enjoy a large slice of the gaming market.
Finding #3
Online casinos may be more dangerous for problem gamblers. The ability to gamble at any time, day or night, without any of the traditional societal safeguards that keep problem gamblers in check can be a recipe for disaster.
“Fundamentally, increased accessibility of gambling activities enables the individual to rationalize involvement in the risk-behavior by removing previously restrictive barriers such as time constraints emanating from occupational and social commitments,” Griffiths said.
Finding #4
Gambling utilizes the power of uncertainty to literally reprogram the brain. Gambling changes how the brain releases dopamine, the so-called “feel-good neurotransmitter.” Over time, the brain adjusts to higher and higher doses, reducing its effectiveness, so that gamblers have to play longer and bet more to get the same effect.
According to one study, the release of dopamine reinforces maladaptive gambling, creating a self-perpetuating destructive behavior.
Finding #5
Casinos — both online and brick-and-mortar — are using new technology to exploit players’ brains. Advances in gaming technology — most notably “losses disguised as wins” — are changing how long players gamble and how much they wager, often with catastrophic results.
Finding #6
The root of gambling addiction may lie in the supplementary eye field (SEF), a little-understood region of the brain designed to control the movement of the eyes. People with dopamine deficiencies also experience abnormalities in the SEF, making them more susceptible to addiction.
Researchers investigating monkeys found that increased neuron activity in this region corresponded to increased risk-taking behavior, and a lack of dopamine increased neuron activity, creating a vicious loop.
Finding #7
Problem gamblers fit a troubling profile. Addiction is more likely to affect men, minorities, and those with preexisting health conditions, and the rise of mobile gaming is making it easier for these people to fall into self-destructive patterns.
Prior to internet gambling, many of these vulnerable individuals weren’t affected so long as they didn’t live near a casino; however, the rise of mobile gaming has led to a corresponding rise in problem gambling among these demographics.
Finding #8
The solution to problem gambling may lie in setting limits. If casinos would enforce — and gamblers would adhere to — limits on how much can be wagered or how long sessions can last, problem gambling could be severely curbed.
About Leanbackplayer.com
Leanbackplayer covers global igaming trends, regulations, and news. The Leanbackplayer research team also conducts original surveys and reports that can be found on https://www.leanbackplayer.com/category/news/.
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Gamblers Connect, a leading and trusted iGaming Medium & Affiliate website for the iGaming sector, is excited to announce its latest strategic partnership with a true pillar of the European gaming industry: IZIGROUP.
Based in Malta, IZIGROUP is one of the most respected and established operators in the iGaming world. Its influence is immense, serving as the exclusive concessionaire for the National Lottery of Malta through their subsidiary, National Lottery plc. They also operate Malta’s most iconic land-based casino, the Dragonara Casino, a name synonymous with quality and heritage since 1964. The group also has a sports and casino betting platform, IZIBET.
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Gamblers Connect’s mission has always been to act as the essential bridge, connecting its community with the most trusted, innovative, and responsible operators in the industry.
This partnership is a perfect embodiment of that goal. IZIGROUP’s entire operational philosophy is built on the same values: a deep commitment to safe, responsible, and engaging gaming experiences.
With €920 million in total gaming turnover last year and a clear strategy focused on digital innovation, IZIGROUP represents the gold standard of a modern, successful, and ethical gaming operator.
Gamblers Connect is proud to feature IZIGROUP’s brands and to provide users with a direct connection to their world-class portfolio. This collaboration strengthens the network and, more importantly, reinforces a promise to only partner with the best.
Gregory Busuttil, Acquisition & Retention Executive at IZIGROUP, commented: “This feels like a true partnership, not just another campaign — and that’s what sets it apart.”
Gjorgje Ristikj, Founder & CEO at Gamblers Connect, stated: “Our collaboration with IZIGROUP marks an important milestone for Gamblers Connect. Joining forces with a reputable Malta-based brand allows us to combine credibility with reach, delivering stronger exposure, better performance and a more mature presence in the industry. We see this partnership not as a campaign, but as the beginning of a long-term strategic relationship.”
The post IZIGROUP and Gamblers Connect Enter a New Partnership appeared first on European Gaming Industry News.
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Enter a mystical realm where three dragon eggs hold the power to unlock legendary fortunes. In Brave Dragon, you control a special Lucky Cell that you can place manually anywhere on the reels for each spin. When fuchsia, red, or blue coins land in your Lucky Cell, they instantly summon mighty dragons that boost prizes, multiply rewards, and increase coin values. Experience up to three bonus rounds running simultaneously on their own reel sets, while landing a single MEGA or SUPER symbol in your Lucky Cell awards the respective jackpot. Play Brave Dragon exclusively on the FANTASY cabinet!
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The post ZITRO PRESENTS NEW SLOT “BRAVE DRAGON”: PICK YOUR LUCK AND BRING DRAGONS TO LIFE! appeared first on European Gaming Industry News.
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The post A Splash of Color and a Burst of Fun with Amusnet’s newest release – Bulky Fruits Buy Bonus appeared first on European Gaming Industry News.
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