Canada
American Flag Football League and LSports Announce $6 Million Exclusive Data Distribution Partnership
The American Flag Football League (AFFL), the preeminent flag football organization in the United States, and LSports, a global leader in the delivery of real-time sports data solutions, today announced an exclusive data distribution partnership valued at US$6 million.
The five-year agreement was announced by LSports Co-Founder and CEO Dotan Lazar, and AFFL CEO Jeffrey Lewis. As the Official Data Partner of the AFFL, LSports will have the exclusive rights to the distribution of the league’s official data. LSports will generate live statistics and odds for all AFFL games beginning with the start of the 2022 season.
The total value of the agreement includes data rights, product development, sales, and support from LSports and the AFFL.
The partnership follows the AFFL’s recent slate of announcements, including its agreement with CBS Sports to broadcast games this summer, the launch of the league’s women’s division, and a commitment to pay equity as both the men’s and women’s champion will each earn a grand prize of US$200,000.
The AFFL offers the highest level of competitive flag football and has attracted some of the NFL’s biggest names in years past, including Michael Vick, Chad Ochocinco, Terrell Owens, Vince Young and Danny Wuerffel. The league features a 7-on-7 format on a 100-yard field, with a 12-person roster and a 60-minute game with 15-minute quarters played over a running clock.
“We’ve long since recognized the American market growth and we expect it to greatly evolve in the next few years. The agreement with AFFL definitely secures LSports a place there,” said Lazar. “This deal positions LSports next to a select few who own exclusive rights to official sports, highlighting our unique offerings. AFFL odds will be a great addition to our already vast offerings.”
“Partnering with LSports is an important step in broadening the AFFL’s awareness and bolstering our relevance in the mainstream,” said Lewis. “As sports betting continues to grow here in the U.S. this will connect the AFFL to more fans, bringing them closer to our game and the rising popularity of flag football.”
Stephen Crystal, Founder of SCCG Management, said of the announcement, “Bringing organizations such as the AFFL into partnership with LSports, is an essential part of our overall effort to open the US gaming market for LSports products and services. We seek and establish value additive relationships in our US business development role for LSports that help us share the compelling LSports growth story. The US sports wagering industry is growing into these new US markets, and companies like LSports will continue to be part of that expansion.”
M Style Marketing, a leading strategy firm in sports and entertainment, played an integral role in introducing and coordinating the partnership between organizations.
“With AFFL’s growth and the excitement in the flag game, partnering with LSports is perfect combination to bring the property to a global fan base,” said Rob Striar, CEO of M Style.
The Men’s AFFL tournament is scheduled for July 23-25 in Indianapolis and will move to Houston, Texas for the remaining rounds, starting August 14. The inaugural Women’s AFFL tournament will debut on August 21-22 and 28-29 in Houston, Texas.
CBS Sports Network will broadcast four live AFFL games, including the 2021 tournament’s Men’s Final and the inaugural Women’s Division Final. Additionally, CBS and CBS Sports Network will carry AFFL content throughout the season, with CBS hosting a 60-minute special broadcast highlighting the best moments of the season.
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Canada
Wazdan taps Green Brick Labs partnership via Maverick Games to strengthen Ontario market
Wazdan, the top developer focused on gaming, has initiated its collaboration with Green Brick Labs (GBL) following the launch of several of its titles with Maverick Games, the well-known operator based in Ontario.
The agreement entails an initial selection of Wazdan’s best-performing titles being launched with Maverick Games through an integration from GBL’s seamless aggregation platform, featuring Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition, and Mighty Wild
: Gorilla.
After Wazdan’s recently disclosed alliance with GBL, the quickly developing North American platform provider, the partnership has now made significant progress by launching with Maverick Games, featuring its extensive slot collection and sportsbook services.
Wazdan’s captivating games and interaction-enhancing features, such as Cash to Infinity
, Sticky to Infinity
, and the Hold the Jackpot
bonus game, are poised to enhance Maverick Games’ collection as it aims for greater growth across North America.
Wazdan’s newest collaboration highlights the studio’s goal to further establish itself in regulated iGaming markets globally, offering players cutting-edge slot experiences.
Magdalena Wojdyla, Head of Account Management at Wazdan, said: “Going live with Maverick Games through our partnership with GBL marks an exciting moment for Wazdan in Ontario.
“Our innovative titles and engagement-boosting features are designed to deliver memorable experiences for players, and we are confident this collaboration will help Maverick Games strengthen its position in one of North America’s most dynamic markets.”
James Gummerson, UX/UI and Product Manager at Green Brick Labs, said: “We are thrilled to launch our collaboration with Wazdan.
“Our mission is to connect operators with world-class content quickly and seamlessly, and this launch demonstrates how our technology helps accelerate growth for both suppliers and operators in North American markets.”
The post Wazdan taps Green Brick Labs partnership via Maverick Games to strengthen Ontario market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Wazdan launches Green Brick Labs partnership via Maverick Games to expand Ontario reach
Wazdan, the leading-gain focused developer, has launched its partnership with Green Brick Labs (GBL) after taking a series of its titles live with Maverick Games, the established Ontario-based operator.
The deal will see an initial pool of Wazdan’s top-performing releases launch with Maverick Games via an integration from GBL’s seamless aggregation platform, including Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition and Mighty Wild
: Gorilla.
Following Wazdan’s recently announced partnership with GBL, the rapidly emerging North American platform provider, the collaboration has now taken its first major steps after going live with Maverick Games with its comprehensive slot portfolio and sportsbook offering.
Wazdan’s immersive titles and engagement-boosting mechanics, featuring the likes of Cash to Infinity
, Sticky to Infinity
and the Hold the Jackpot
bonus game, are set to further elevate Maverick Games’ portfolio as it seeks increased expansion throughout North America.
Wazdan’s latest partnership underlines the studio’s ambitions of continuing to gain ground in regulated iGaming territories worldwide, providing players with state-of-the-art slot experiences.
Magdalena Wojdyla, Head of Account Management at Wazdan, said: “Going live with Maverick Games through our partnership with GBL marks an exciting moment for Wazdan in Ontario.
“Our innovative titles and engagement-boosting features are designed to deliver memorable experiences for players, and we are confident this collaboration will help Maverick Games strengthen its position in one of North America’s most dynamic markets.”
James Gummerson, UX/UI and Product Manager at Green Brick Labs, said: “We are thrilled to launch our collaboration with Wazdan.
“Our mission is to connect operators with world-class content quickly and seamlessly, and this launch demonstrates how our technology helps accelerate growth for both suppliers and operators in North American markets.”
The post Wazdan launches Green Brick Labs partnership via Maverick Games to expand Ontario reach appeared first on Americas iGaming & Sports Betting News.
Caesars Entertainment Windsor Limited
OLG and Caesars Sign Long-term Operating Agreement for Windsor Casino
The Ontario Lottery and Gaming Corporation (OLG) and Caesars Entertainment Windsor Limited (Caesars) announced that they have entered into a Casino Operating and Services Agreement (COSA) for the Windsor casino.
Under the new, close to 20-year agreement, Caesars continues day-to-day operations of the Windsor casino, ensuring its exciting brand of gaming entertainment remains part of the Windsor skyline.
“This is a great day for OLG, our partners at Caesars and the City of Windsor. The agreement we’ve signed will see our partnership with Caesars continue for many years to come. It’s a partnership that has benefitted the community and local economy in countless ways and we’re thrilled to continue our contribution together,” said OLG’s President and CEO, Duncan Hannay.
The Windsor casino is the final gaming site in Ontario to transition to OLG’s Land-based Gaming modernization model.
In May 2025, Stan Cho, Ontario’s Minister of Tourism, Culture and Gaming and OLG announced that Caesars had been selected as the operator through a competitive procurement process, with the expected transition to the new agreement with Caesars in early 2026.
“We are proud to continue bringing the iconic Caesars brand to life here in Windsor. For more than three decades, this Resort has been a cornerstone of the region’s tourism economy, and for the past 18 years it has proudly carried the Caesars name. We look forward to building on that legacy by delivering the world‑class hospitality, entertainment, and service our guests expect from Caesars,” said Anthony Carano, President and Chief Operating Officer of Caesars Entertainment.
Under the new agreement, OLG will continue to make Municipality Contribution Agreement (MCA) payments to the City of Windsor. Since 1994, OLG has provided more than $138 million in MCA payments to the city as a gaming host community. Additionally, Caesars must maintain current casino employment levels for a period of no less than 18 months. Unionized employees will be governed by the terms of their collective agreement.
Through its Land-based Gaming modernization, OLG has been transferring day-to-day operations of casinos to private sector service providers who are investing in Ontario communities. To date, OLG’s land-based gaming service providers have invested more than $2.9 billion in communities across the province, which both encourages local economic growth and helps OLG increase its contribution to the Province of Ontario.
OLG promotes safer gambling and empowers players to make informed decisions at every step of their play. PlaySmart provides tools and information that help players stay in control and enjoy games on their terms.
The post OLG and Caesars Sign Long-term Operating Agreement for Windsor Casino appeared first on Americas iGaming & Sports Betting News.
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