Canada
Entain extends ethics, legal and compliance training; $100,000 donation to Seton Hall Law School
Entain, through its Entain Foundation US, the group’s U.S. non-profit affiliate, has donated $100,000 to Seton Hall Law School to provide annual high-quality and robust ethics, legal, and compliance education for compliance and legal professionals in the fast-growing online sports betting and gaming sector. Entain is the leading global sports betting and gaming entertainment operator which operates through BetMGM in the U.S.
The move builds on the inaugural Gaming Law, Compliance and Integrity Bootcamp, launched at Seton Hall with the Entain Foundation US in March 2020, attended by an initial group of 50. The goal is to make Seton Hall Law’s Bootcamp, the premier annual program in the industry. This year’s Bootcamp is set for September 19-22 at Seton Hall Law’s downtown Newark campus.
The importance of a gaming ethics and compliance training program is increasing. Sports gambling has grown dramatically in the U.S. during the pandemic, and New York and other states are considering legislation to legalize sports betting and other forms of gambling. The Seton Hall Law bootcamp focuses on case studies and key legislative provisions to achieve best practices in state-sanctioned gambling and industry regulation.
For this year’s program, Entain and Seton Hall Law officials anticipate including nationally and internationally recognized experts who will explain:
- Insights on the global and U.S. gambling markets and trends,
- Legal and regulatory structures that ensure market integrity and player protection, and
- Transparent compliance protocols that protect both the public interest and operators.
Entain is the only global operator in sports betting and gaming which supports the provision of education for legal, compliance and ethics professionals in gaming in the U.S., where rapid growth has led to a surge in demand for these capabilities, and regulation differs state by state.
Martin Lycka, Senior Vice President for American Regulatory Affairs & Responsible Gambling said: “The Bootcamp aligns with Entain’s focus on promoting sports integrity, responsible gambling, and corporate compliance. We look forward to extending our partnership with Seton Hall Law School, a leading law school and a recognized global leader in compliance education, to help provide professionals with the specialist skill needed to support the growth of this sector in the U.S.”
Kathleen M. Boozang, Dean of Seton Hall Law, said, “This funding will guarantee the continued success of the Bootcamp and ensure that gaming compliance professionals have a strong understanding of regulatory frameworks and the ability to identify, scrutinize, prevent, and address unlawful or unethical behaviors.”
The move by Entain follows its recent extension of responsibility and player protection initiatives led by the U.S. Foundation into related sectors, including video gaming and esports. Earlier this month it announced partnerships with the Counter-Strike Professional Players Association, Kindbridge, Rise Above the Disorder, and an expanded partnership with EPIC Risk Management. These four organizations will provide mental health support services and education for players potentially at risk
William J. Pascrell III, a Trustee of the Entain Foundation US and Seton Hall Law alumnus, has been personally involved in championing the growth of sports betting in the U.S.. “This industry is growing very rapidly, and needs the support of top quality legal and compliance professionals who understand the complexities of the regulatory landscape,” he said. “This is a really exciting collaboration which seeks to do that.”
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Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.
The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.
Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.
Additional highlights of the Ottawa Senators and TonnieBet partnership will include:
- In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
- In-rink board signage for home games
- Virtual slot signage for various games
- Digital inventory throughout the Ottawa Senators site on NHL.com
- Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
- Television Broadcast Branding: Digitally enhanced rink boards for home and away games
- In-arena rink board signage for home games
Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”
By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.
ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario. Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.
The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.
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