Latest News
TrueLayer launches PayDirect, a new approach to seamless online payments in iGaming
-
PayDirect, a new service from the UK’s open banking leader, TrueLayer, combines one-click verification with instant deposits and withdrawals to deliver the most complete payments experience.
-
It delivers a higher-converting, lower-fraud payments approach when compared to card and bank transfer.
TrueLayer, the leading technology company building financial infrastructure that’s open to everyone today announced the launch of PayDirect, a new open banking-based payments method enabling iGaming firms to create a higher-converting, lower-fraud payments approach when compared to card and bank transfer. TrueLayer is working with a number of iGaming operators who are embracing opening banking as a more secure, cost-effective way to deliver superior player experiences.
Today, identity and verification flows and card-based payments typically generate avoidable friction along the customer journey, affecting adoption and retention rates and generating unnecessary costs. The introduction of Strong Customer Authentication (SCA) this year adds another layer of friction to cards with workarounds that deliver a poorer customer experience.
PayDirect is the answer to those issues, enabling firms to stay compliant while delivering a frictionless customer experience. Built on open banking and the fastest available bank payment rails, it provides firms with instant payments and withdrawals, while accelerating KYC and AML processes, to deliver the most complete solution on the market.
“As players experience seamless digital services in other aspects of their lives, their expectations for iGaming are also changing. PayDirect builds on our payments expertise to solve some significant issues around onboarding, deposits and withdrawals to help operators deliver an experience that is fit for the digital age,” commented Ossama Soliman, Chief Product Officer at TrueLayer. “The ability to quickly and easily verify a customer’s identity, and move money instantly in and out of an account using bank to bank payments, while automatically complying with AML regulations, is hugely beneficial to both the player and the operator.”
With PayDirect iGaming operators, can deliver new levels of services to their customers, all from within their app, in a matter of minutes, through:
-
Account verification – Instantly verify account ownership based on what’s on file at a customer’s bank.
-
Instant account funding – users can initiate payments or move money between accounts effortlessly using open banking.
-
Seamless online payments – that reduce fraud and chargebacks at any checkout.
-
Instant withdrawals – users can initiate payouts, using the same method used for deposits, automatically meet AML requirements, while avoiding manual data entry like bank account number or IBAN.
-
Instant refunds – providing customers to access their money faster, compared with up to 5 days using cards.
PayDirect improves the player experience and delivers a number of significant benefits to iGaming operators, including:
-
Up to 3x faster onboarding: PayDirect gets players up and running in a matter of minutes, using open banking and biometric authentication that removes the need for users to remember usernames or passwords.
-
Higher payment conversion rates: Once a player has successfully executed a deposit, payment failures tend to be four times lower with PayDirect than cards (on average cards fail up to 15% of the time vs 3.5% with PayDirect). This means more efficient deposits and, more importantly, less time managing failed payments that can ultimately lead to customer churn.
-
Increased customer loyalty: Card deposits take up to 3 days to settle, whilst withdrawals can take up to 5 days. PayDirect increases retention by offering customers what they want, instant deposits and withdrawals. Recent research into the iGaming market by YouGov for TrueLayer (Q4 2020) found rapid deposits and payouts consistently topped the list of player priorities, with 8 out of 10 players rating fast payments as important – and they choose their operators accordingly.
-
Lower operating costs: PayDirect saves time and reduces cost by automating otherwise manual processes such as payment reconciliation or KYC checks. PayDirect also reduces costs when processing refunds, as they are automatically issued to the same bank account that was used to make the deposit. This reduces opportunities for human error compared to cheque or manual bank transfers as well as cutting down customer support cases on lost or never issued refunds.
-
Reduced risk and fraud: With PayDirect account ownership and authentication is handled by the player’s bank. No more chargebacks, no credential sharing or password storage. Service providers can also meet AML requirements by paying out via the same method used for deposits.
-
A fully white labelled payment method: integrated open banking capabilities, increase customer trust by the brand owning the end-to-end customer journey, and configuring payment flows.
“The race is on to reimagine the way people pay by leveraging Open Payments architectures. We have seen in banking and ecommerce that great onboarding and payments experiences increase conversion, trust, and retention. But many payment journeys today have not been designed for a digital first world,” added Francesco Simoneschi, co-founder and CEO at TrueLayer. “With PayDirect we’re calling time on cards and their monopoly. We have used our experience and expertise as a leading open banking platform to design a digital and mobile first payment product that combines instant bank payments with instant payouts, refunds and reconciliation capabilities. PayDirect delivers an effortless way to onboard new customers and enable them to quickly initiate payments and withdraw funds. It is the easiest way to create a better, safer and lower cost payments process.”
Powered by WPeMatico
Amusnet
Amusnet’s Virtual European Roulette Brings Timeless Elegance into the Modern Live Casino Era
Experience the elegance of roulette in a sleek modern format with Virtual European Roulette, Amusnet’s refined take on one of the most iconic casino games ever created. Combining the timeless appeal of the traditional roulette wheel with contemporary design and intuitive controls, this release delivers a smooth, immersive single-player experience.
Inspired by the atmosphere of a premium casino floor, the game features a sophisticated visual style, polished animations and a clean interface that feels both luxurious and easy to navigate. Every detail is designed to recreate the excitement of live roulette while offering the convenience and flexibility of a modern virtual format.
Unlike traditional live tables, Virtual European Roulette gives players full control over the pace of the action. The ability to choose exactly when to spin the wheel creates a more personalised experience, while the Fast Spin option keeps gameplay quick, fluid and engaging for those who prefer a faster rhythm.
The game also offers a wide variety of betting options, allowing players to tailor every round to their own preferred strategy and style. Helpful features such as Auto Rebet, Favourite and Special Bets, Game History and detailed Game Statistics enhance the overall experience, making gameplay both convenient and highly interactive.
With its balance of classic roulette charm and modern innovation, Virtual European Roulette delivers an elegant and dynamic casino experience where sophistication, flexibility and excitement come together with every spin of the wheel.
Fast Spin Button
The Fast Spin button not only guarantees a more dynamic gaming experience as it also accelerates the gameplay by reducing or skipping waiting times between stages.
Auto Rebet
The Auto Rebet function allows players to repeat a selected bet. When enabled, the game enters automatic mode, where bets are placed automatically for a set number of games.
Favourite Bets
This function allows players to save up to 10 personally tailored bets or bet combinations for quick access during gameplay.
Jackpot Cards
The Jackpot Cards Bonus game is triggered at random during the gameplay to allow players to win impressive Jackpots.
The post Amusnet’s Virtual European Roulette Brings Timeless Elegance into the Modern Live Casino Era appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BGaming
BGaming Raises €200,000 for DAR Bjorn with its Second Annual Charity Gala
Industry leaders and the local community united in Malta for an evening of meaningful impact
Popular iGaming content provider BGaming is proud to announce the success of its second Charity Gala, held at The Phoenicia Malta on May 29 in support of DAR Bjorn. Bringing together more than 400 guests from across the iGaming industry, the local business community, and Maltese society, the event raised over €200,000 for the neurological home and the people it supports.
Ian Borg, Malta’s Deputy Prime Minister and Minister for Foreign Affairs and Tourism, was also in attendance, underscoring the importance of the Charity Gala’s mission to support DAR Bjorn and its contribution to the Maltese community.
DAR Bjorn is Malta’s neurological home, providing care and support for people living with ALS, MS, and other severe neurological conditions. Founded by former iGaming professional Bjorn Formosa following his ALS diagnosis at the age of 28, the organisation now cares for 60 residents while supporting more than 800 people throughout the country.
The funds raised by this year’s event will go directly towards equipping DAR Bjorn’s new Respite Centre with essential medical care and equipment. As part of its ongoing commitment to DAR Bjorn, BGaming is dedicating all money raised to the cause, with the studio covering the event’s operating costs.
One of the meaningful parts of this year’s initiative was a special merchandise collection co-created by Portuguese street artist Gonçalo MAR and residents of DAR Bjorn. Inspired by their stories and creative contributions, the collection gave them the opportunity to become active participants in the project. The merchandise was first unveiled at NEXT Summit Valletta and later made available online in exchange for donations. The initiative raised €5,000 for DAR Bjorn, extending the Gala’s impact beyond a single evening.
BGaming would like to extend its sincerest thanks to all partners whose generosity and support made this year’s Charity Gala possible, including NEXT.io, which was an official media partner for the event.
MyAffiliates were the event’s Golden Partner, while 1spin4win, Finteq Hub, Amusnet Gaming, and TaDa Gaming were Bronze Partners. Supporting Partners included Flutter International, Alea, SiGMA, Focus Gaming News, The Phoenicia Malta, Booming Games, Internet Vikings, Behind the Gloves, EGT Digital and SWAG42.
Marina Ostrovtsova, CEO at BGaming, said, “When we organized the first Charity Gala last year, we simply wanted to help DAR Bjorn and do something meaningful together as an industry. We never imagined it would grow into such a powerful annual initiative.
What inspires me most is not only the amount raised, but the people behind it. Seeing companies that normally compete come together for one shared purpose says a lot about our industry and the kind of community BGaming has built around it.
The impact of this evening goes far beyond fundraising. It helps improve the lives of people at DAR Bjorn, but it also reminds all of us that we have the ability to create meaningful change when we work together.”
Maria Formosa, the executive secretary of ALS Malta and the wife of ALS activist Bjorn Formosa, said, “Charity Gala by BGaming showed the extraordinary impact that can be achieved when the gaming industry unites behind a meaningful cause. The generosity shown throughout the evening will directly help us equip new rooms in our respite home and improve the lives of people living with neurological conditions. It was truly another memorable night in a magical venue filled up with beautiful souls who believed in our mission.
We are profoundly grateful to BGaming, to Madame Lubov for her hard and meticulous work she did once again for the success of the event, to the support received from Next.io and every supporter who helped turn compassion into action.”
The post BGaming Raises €200,000 for DAR Bjorn with its Second Annual Charity Gala appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
RubyPlay signs World Sports Betting deal to expand in South Africa
Operator adds RubyPlay slots including Elephant Stampede, Diamond Explosion® 7s and Mayan Cache to its online platform.
RubyPlay has partnered with South African operator World Sports Betting to roll out a selection of the supplier’s slot titles on the bookmaker’s online platform.
Under the agreement, World Sports Betting has integrated RubyPlay Studios games including Elephant Stampede, Diamond Explosion® 7s and Mayan Cache.
RubyPlay said South Africa remains a key market in its international growth strategy. The supplier entered the country in 2023 and said the World Sports Betting deal builds on a series of local partnerships.
Dima Reiderman, CCO at RubyPlay, said: “South Africa has been a real focus for us since we entered the market three years ago, and the traction we have seen in that time makes this partnership with World Sports Betting a genuinely engaging one. They are an established, highly respected brand and adding our portfolio to their platform is a strong example of how we are continuing to establish ourselves as a tier-one supplier across regulated markets.
“World Sports Betting has a deep understanding of their players and a clear vision for how they want to grow their offering. That kind of operator mindset is what we look for in a long-term partnership, and it gives us a strong foundation to build on together in what remains one of the most intriguing markets worldwide.”
Ryno Du Plessis, Chief Operating Officer at World Sports Betting, added: “Our focus is on delivering a high-quality iGaming experience, with a high breadth of standout content playing a key role. RubyPlay stands out as a quality content supplier, not only for the strength of its portfolio, but for its clear approach to game development and delivery.
“Their ecosystem model supports long-term player engagement, which aligns with our strategy as we grow our offering. Bringing in-demand titles such as Elephant Stampede, Diamond Explosion® 7s and Mayan Cache to our players is an exciting move, and we see strong potential in the partnership moving forward.”
The post RubyPlay signs World Sports Betting deal to expand in South Africa appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Brasil6 days agoPara Sportradar, Copa do Mundo 2026 deve redefinir estratégias de aquisição e engajamento nas apostas esportivas
-
Blueprint Gaming7 days agoBlueprint Gaming announces The Goonies Quest for Treasure 3 slot
-
Booming Games7 days agoBooming Games launches Way of the Wolf: Hold and Win Extreme 10,000 slot
-
Coljuegos7 days agoColjuegos Authorizes MrYoker as Colombia’s Newest iGaming Operator
-
Amusnet7 days agoMonte Casino Sofia Elevates its Premium Gaming Floor with Amusnet’s Type S32
-
Belatra6 days agoWeekend Reels | Week 22: Slot Drops & Trends
-
Granny’s Wild7 days agoPlay’n GO Releases its Latest Video Slot Granny’s Wild
-
Anatel6 days agoBrazil betting regulation: new advertising restrictions & AML rules



