Central Europe
Yggdrasil enters into Switzerland and strikes content partnership deal with Grand Casino Luzern

Yggdrasil, the leading worldwide publisher of online gambling content, has struck a distribution deal for its games portfolio to go live in Switzerland with leading operator Grand Casino Luzern’s brand mycasino.ch.
The operator’s customers will have access to Yggdrasil’s innovative and thrilling slots content, including, but not limited to, newly-released Syncronite Splitz, Hyperburst, and Valley of the Gods 2, as well as titles from the growing YG Masters program portfolio.
Yggdrasil’s YG Masters program enables leading independent studios to develop and distribute high-quality content using Yggdrasil’s global network and advanced technology.
After the new Swiss gambling regulation came into effect in 2019, land-based casino operator Grand Casino Luzern rapidly become the leading online operator in the country with its brand mycasino.ch.
Björn Krantz, Chief of Global Market Operations at Yggdrasil, said: “We are thrilled to enter Switzerland in collaboration with Grand Casino Luzern. Our market entry is yet another milestone achievement and shows our organisational strength to deliver on our business strategy and our commitment to expanding our footprint into high-value regulated markets.
“We are excited to add our games to Casino Luzern’s existing offering and to be able to reach more players with our ever-expanding portfolio of innovative and exciting content. Both parties are now working on the planning for a successful launch to take place soon.”
Wolfgang Bliem, CEO at Grand Casino Luzern, said: “Yggdrasil is a market-leading slot supplier with a library of renowned titles that stand the test of time as well as new and thrilling titles that never fail to impress. We are delighted to soon be able to offer their best in class games portfolio to our entire network of players and we look forward to a very successful collaboration.”
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Central Europe
Pamela Klockenbrink Becomes the New Managing Director of Merkur Casino

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Pamela Klockenbrink has become the new Managing Director of Merkur Casino GmbH. This subsidiary of the Merkur Group operates over 700 gaming venues in Germany and Europe. Pamela Klockenbrink succeeds Meik Sellenriek, who was appointed to the Executive Board of Merkur.com AG on January 1, 2025, and is now handing over his current management responsibilities to new hands. Together with Benjamin Bredenkamp, who will remain part of the management team, the 52-year-old will lead the company’s fortunes in the future.
With Pamela Klockenbrink, Merkur Casino is strengthening its leadership team from within its own ranks. The Bad Oeynhausen native began her career at Merkur in May 2015 as coordinator of national and international controlling at Merkur Casino. Most recently, Klockenbrink served for almost ten years as Head of Controlling at the Merkur subsidiary. Before joining the group, she shaped the finance and accounting departments of international corporations in various management positions, leading projects in the areas of international accounting and international taxation, among others.
Meik Sellenriek, Executive Board Member for Merkur Operations at Merkur.com AG, said: “We are delighted to have recruited Pamela Klockenbrink as our new Managing Director. Thanks to her many years of service with the company, she has a considerable repertoire of in-depth industry knowledge. This diverse experience will form the foundation for successfully developing Merkur Casino and leading it into a promising future.”
Pamela Klockenbrink said: “I greatly appreciate the trust placed in me by being appointed to the management team. My goal is to play a key role in shaping and further driving the successful development of Merkur Casino GmbH together with my colleague Benjamin Bredenkamp and our dedicated team.”
The post Pamela Klockenbrink Becomes the New Managing Director of Merkur Casino appeared first on European Gaming Industry News.
booth 5028-2
Redefine the Rules: GR8 Tech’s Heavyweight Rulebook Lands at SiGMA Central Europe 2025

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GR8 Tech is stepping into SiGMA Central Europe 2025 with a new playbook for iGaming leadership: The Heavyweight Rulebook. Built on the code of champions, the Rulebook defines the discipline, consistency, and relentless drive it takes to dominate the toughest arenas in iGaming. To create it, GR8 Tech gathered insights directly from iGaming’s top performers—the industry’s real heavyweights—turning their winning principles into a set of Champions’ Rules.
From November 3–6 in Rome, operators will find GR8 Tech at booth 5028-2, ready to share the rules and the technology that makes champions.
The Champion’s Rules: Heavyweight Results, Proven Standards
Attendees will see Heavyweight rules in action through demos, experiences, and conversations designed for operators who refuse to settle for average. Every Champion’s Rule translates into measurable business results with GR8 Tech.
- Champions don’t wait. They launch first, and it shows: ULTIM8 Sportsbook can go live in as little as 7 days via iFrame integration.
- Technology is the champion’s armor. Strong tools deliver strong results: +30% engagement uplift powered by AI-driven personalization, +50% GGR uplift with advanced sportsbook features and cross-vertical engagement tools.
- Success belongs to the consistent. Resilience is built in with 99.99% uptime across global markets and the biggest world events, ensuring performance under pressure.
- Partnership multiplies strength. With a revenue-share alignment model, GR8 Tech’s success is directly tied to that of its clients.
“In an industry as volatile as ours, no one wins alone. Champions don’t let one crisis consume everything—they keep moving, adapting, and performing under pressure. At GR8 Tech, we see partnership as the ultimate rule of the game: it multiplies strength, resilience, and results. That’s how real champions are made and that’s exactly what we’re bringing to SiGMA this year,” said Yevhen Krazhan, CSO at GR8 Tech.
ULTIM8 Sportsbook: Two Paths to Victory
At the center of GR8 Tech’s SiGMA Central Europe showcase is the ULTIM8 Sportsbook, a high-performance solution designed to help operators rule new markets and dominate existing ones. In Rome, attendees will see the dual power of its integration modes:
- iFrame — For lightning-fast launches with customizable branding. Get to market in days without compromising speed or margin.
- API — A new addition for operators who want to build their own champion’s frontend. Unlock maximum flexibility with GR8 Tech’s rock-solid trading, risk, and data systems.
No matter the path, the result is the same: precision, performance, and profitability at scale.
The next chapter of iGaming is written by champions who play by the Rulebook.
Meet GR8 Tech at booth 5028-2, SiGMA Central Europe 2025 in Rome, November 3–6. Discover how the Heavyweight Rulebook can help you scale, localize, and dominate with confidence—and add your own Champion’s mark to the hall of fame.
The post Redefine the Rules: GR8 Tech’s Heavyweight Rulebook Lands at SiGMA Central Europe 2025 appeared first on European Gaming Industry News.
Apollo Games
Nolimit City celebrates Czech Republic entry with Apollo Games Partnership!

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Nolimit City has partnered with Apollo Games to enter the Czech Republic market.
Nolimit City, the award-winning software provider known for its unapologetically bold slot titles, is thrilled to announce its entry into the Czech Republic through a strategic partnership with Apollo Games.
This milestone marks Nolimit City’s very first step into the Czech market. A selection of Nolimit’s most in-demand titles, including smash hits like Mental and Fire In The Hole, will now be available to Czech players for the very first time.
Founded in 2007, Apollo Games has established itself as a leading specialist in the design, development and manufacturing of video slot gaming machines. Apollo Games has earned a reputation for delivering premium-quality gaming solutions and a deep understanding of local market needs. This shared focus on quality and innovation makes Apollo Games the ideal partner to introduce Nolimit City’s portfolio to Czech players.
The partnership underscores Nolimit City’s ongoing commitment to global expansion, following closely on the heels of Nolimit City’s entry into the Croatian Market. Nolimit City continues to cement its reputation as one of the most exciting providers in the iGaming industry.
Malcolm Mizzi, Head of Commercial Operations for RNG at Evolution, commented: “This milestone represents a significant step in our growth strategy. Entering the Czech market through our partnership with Apollo Games – a respected, forward-thinking brand with strong local roots, is the perfect way to make our debut!”
Stanislav Jurecka, iGaming Head of Product Development at Apollo Games added: “At Apollo Games, our focus has always been on delivering innovative gaming experiences that excite players and generate success for our partners. Welcoming Nolimit City’s distinctive portfolio into our offering perfectly aligns with this mission. Their bold and trailblazing slots bring a new dimension to the Czech market and we’re thrilled to be the ones to introduce them.”
The post Nolimit City celebrates Czech Republic entry with Apollo Games Partnership! appeared first on European Gaming Industry News.
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