Asia
Fantasy Akhada witnessed a surge of 150% in the number of users during IPL 2020
The burgeoning online fantasy gaming platform, Fantasy Akhada, announced that it has witnessed over 150% surge in user concurrency recently at the end of a successful IPL 2020.
As the IPL frenzy took over the entire country, fans and sports enthusiasts stayed glued to their television sets. However, it wasn’t just the tournament which had everybody hooked; majority of the viewers were even fixated on their smartphones as they took part and played on several fantasy gaming platforms like Fantasy Akhada.
In the first year of its establishment, online fantasy gaming platform – Fantasy Akhada carved a niche for itself during the pandemic-induced lockdown and emerged as a preferred choice for many fantasy sports players as people were locked up inside their homes and craved entertainment. The fantasy gaming platform provided amazing virtual gaming experience to all, where people could not only use their knowledge and skills of selection to win big, but also enjoyed 24*7 customer care and personalised experience on the platform’s helpdesk. The growing popularity has had a favourable impact on the brand’s reputation and even resulted in an exponential rise in registrations and traction on its website and APK downloads.
Mr. Amit Purohit, Founder, Fantasy Akhada shares his views on the spike in userbase and said, “The commencement of IPL 2020 successfully revived the fantasy gaming segment in India completely. Our platform has been gaining traction of gamers and sports enthusiasts ever since the launch. We have seen a massive surge in all our key metrics during IPL 2020 and have grown our user base by 150%. Our active user base who play cash contests on our platform has also gone up by 3x. Additionally, the number of deposit transactions in a day grew by 103% on our platform over the last 2 months, which saw a huge jump in our top line. I am sure other platforms in the industry must be witnessing great growth numbers during this IPL season”.
“The only difference that I realised this year was that people played from the comfort of their homes and couldn’t cheer for their favourite players in the cricket stadiums. Everything else, right from remaining fixed to television sets to punching into mobile phones to participate in fantasy gaming platforms, remained the same.”– He added.
To make the IPL experience bigger and better for Fantasy Sports Players and Youtubers / Telegram Channel Owners, Fantasy Akhada had also announced cash prizes in Lakhs and a priceless meet and greet opportunity with Harsha Bhogle for the best performing players/tips channel owners. Mr. Narendra Chouhan, Mr. Prasad Vaity and Mr. Ankit Choudhary emerged as the winners for the Tournament Leaderboard while Mr. Rakshit Chopra, owner of Fantasy Scout 11, emerged as the winner of the Best Pehelwaan Award during IPL 2020.
Voice of Indian Cricket, the legendary Harsha Bhogle, was also onboarded by Fantasy Akhada in September, a development that the brand leveraged for creating buzz prior to the beginning of IPL season. This further helped them in securing good traction in the run-up to the IPL with a 10% daily increase in the userbase. Along with being an investor in the brand, Harsha Bhogle will also continue to be its ambassador for the next 2 years. With this move, he cements his confidence and commitment towards the brand.
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Asia
FeedConstruct Teams Up with H League on Exclusive International Betting Rights
FeedConstruct has announced a new partnership with the Korean Handball Leagues, securing exclusive worldwide streaming and data collection rights for the prestigious handball competitions.
Through this partnership, FeedConstruct will provide comprehensive coverage of more than 160 matches for each upcoming season throughout the partnership. Companies worldwide will have access to high-quality streaming and precise data, ensuring they capture every moment of the action.
Established in 2011, the Korean Handball League is entering its 14th edition, and the upcoming season promises to be highly competitive. In the women’s tournament, all eyes will be on the SK Sugar Gliders, the reigning back-to-back champions of the Asian Women’s Club League Handball Championship. On the men’s side, the Doosan Handball Club, which has claimed the league title an impressive 12 times, will be a dominant force.
South Korea is recognised as the most successful handball nation in Asia, boasting a combined total of 25 titles in the Asian Handball Championship between its Men’s and Women’s National Teams. This partnership with the Korean Handball League aims to enhance the visibility of handball, offering unparalleled access to the excitement and intensity of H League matches.
By delivering comprehensive streaming and data insights as part of this exclusive rights deal, FeedConstruct further solidifies its position as a leading sports streaming and data provider, continually enhancing the fan experience worldwide.
The post FeedConstruct Teams Up with H League on Exclusive International Betting Rights appeared first on European Gaming Industry News.
Asia
Asia Pioneer Entertainment Holdings Limited appointed Maria Garcia to its Board of Directors
Asia Pioneer Entertainment Holdings Limited is pleased to announce Ms. Maria Garcia was appointed as APE’s first female Director since the company’s listing on the Hong Kong Stock Exchange in 2017, with effect from 30 September 2024. She oversees the company’s growth and development in both the Macau and Southeast Asian markets. Prior to joining APE, Ms. Garcia spent over 17 years in public relations and event management, coordinating significant events in Macau, Hong Kong, and China for private, diplomatic, and governmental entities.
Ms. Garcia joined APE in 2006 as Sales Director of the Corporate Sales and Marketing Department, serving for six years before leaving to pursue various roles within the gaming sector and founding her own business. In 2020, she returned to APE as a Business Consultant and resumed her role as Sales Director for Macau and Southeast Asia in December 2022, where she continues to serve to this day.
With more than 36 years of work experience, nearly 20 of which have been in the gaming industry, Ms. Garcia’s achievements and professionalism are both significant and commendable.
Mr. Herman Ng, Chief Executive Officer and Executive Director of APE, stated, “We are delighted to welcome Maria to the board. I have had the pleasure of working with her for over a decade. She is an industry expert with extensive knowledge, experience, and a wide network of connections. I am confident she will excel in this role.”
Speaking about her new position, Ms. Maria Garcia expressed her excitement, stating, “It is a true honor to join APE’s board as its first female director. The past few years have been challenging for the company, particularly due to the impact of the global pandemic. I am proud of our resilience and the progress we’ve made together during these times. In my new role, I am committed to fully utilizing my strengths to tackle future opportunities and challenges alongside APE as we work towards a bright and successful future.”
With her extensive experience and leadership, Ms. Garcia’s appointment underscores APE’s commitment to diversity and excellence in the gaming industry, paving the way for future growth and innovation.
The post Asia Pioneer Entertainment Holdings Limited appointed Maria Garcia to its Board of Directors appeared first on European Gaming Industry News.
Asia
AFC signs MoU with IBIA to strengthen fight against match-fixing
The Asian Football Confederation (AFC)’s resolve to protect and safeguard the beautiful game in Asia was further underlined today through the signing of a four-year Memorandum of Understanding (MoU) with the International Betting Integrity Association (IBIA).
Moving forward, the AFC and IBIA will work closely to detect irregular betting patterns and suspicious activities in football matches across Asia. IBIA, through its Monitoring and Alert Platform, will share real-time data on suspicious betting activity with the AFC, further enhancing the AFC’s abilities to promptly investigate potential match manipulation.
The AFC General Counsel and Director of Legal Affairs, Mr. Andrew Mercer said: “The AFC’s Vision and Mission has outlined our steadfast ambitions to uphold the highest ethical and sporting standards, and we are committed towards preserving our key tenets of fair play and integrity.
“Leveraging on strong collaborations with the world’s leading organisations is imperative to our fight against match-fixing and this MoU with IBIA further strengthens our ability to ensure football in Asia remains clean for the benefit of our future generation of fans, players and all our valued stakeholders.”
Khalid Ali, CEO of IBIA, said: “Cooperation is a vital part of any effective integrity monitoring and investigatory framework and IBIA is delighted to be able to strengthen its relationship with the AFC through this important information sharing collaboration. For its part, IBIA will seek to safeguard the AFC ecosystem by utilising the monitoring of its members’ global customer account activity, which covers over $300bn in sports betting per annum.”
Mr. Mercer, added: “The AFC is committed to promoting integrity, ethics, and fair play in Asian football and we are pleased to work with IBIA as we strive to enhance our capabilities to monitor and address suspicious activities, ensuring that football in Asia is safeguarded from the threats of match manipulation.”
The MoU between the AFC and IBIA marks a significant step forward in the fight against match-fixing in Asian football with both organisations dedicated to creating a secure environment for the sport, fostering trust amongst fans, players and all stakeholders.
The post AFC signs MoU with IBIA to strengthen fight against match-fixing appeared first on European Gaming Industry News.
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