Latest News
Supersonic launches transparent and automated self-serve platform for hyper-casual developers

Leading hyper-casual game developer and publisher Supersonic Studios, owned by mobile marketing company ironSource, announced the launch of its self-serve platform. The new platform opens up the market for all developers to test their game’s performance and discover its marketability. Bringing such automation to the game publishing process, will enable more potentially successful games to be discovered, and more developers to enter the market. To celebrate the launch, all games tested during Q3 get an additional testing bonus if they hit certain CPI KPIs.
The user-friendly, self-serve platform streamlines the process for mobile game developers to test the likelihood of their game’s ability to scale and be profitable. A developer may upload and test as many games as they wish to the platform, which are then checked by a member of the Supersonic team to ensure the games are in alliance with the terms and conditions of the app stores and market trends. The approved games are then easily viability tested, through ad campaigns, for a minimum of three days.
To kick start the launch, Supersonic is offering an immediate cash testing bonus to any developer who tests their game on the self-serve platform during Q3 and hits certain KPIs: those who hit a CPI of 20 cents or lower will get $15k, 30 cents or lower receive $5k and 40 cents or lower receive $3k. These CPIs are early indications of a game’s potential and are the starting point from where a publishing deal with Supersonic can be created, with the aim of turning the title into a larger, global opportunity.
“We have two goals here. One is to make the publishing process as easy as possible to allow for a quick and simple testing process and the other is to maintain a true partnership with the developer, ensuring total transparency,” explains Nadav Ashkenazy, GM of Supersonic. “The developers are our partners and it’s key that we give them an equal level of visibility into their game, so that we can make strategic decisions together about how to proceed.”
In the coming weeks, the platform will already undergo a major update offering all developers with published games access to advanced data and the highest level of transparency to their in-game metrics. This ensures that both the developers and Supersonic are equally aware of all activity within the games in order to optimize and maximize their LTV.
To access the platform and submit your game, visit: http://www.supersonic.com. The offer is subject to Supersonic’s terms and conditions.
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Latest News
Gamban Begins Providing Gambling Support Services in Finnish

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Gamban has started providing services in Finnish language.
Gambling is deeply embedded in Finnish culture, and while there are efforts to curb the harms arising from it, many still struggle to find practical tools. By adding Finnish, Gamban is ensuring that more people can take control of their gambling habits without language barriers standing in the way.
âLanguage should never be a barrier to accessing help. By introducing Finnish to Gamban, weâre ensuring that more people in Finland can access the tools they need. We hope this update makes the process of blocking gambling on devices more intuitive and effective,â Jack Symons, CEO of Gamban, said.
In Finland, Gamban is partnered with Veikkaus, the government owned betting agency which currently holds a monopoly in the country. Through this partnership fully paid for Gamban licences are distributed free of charge to customers.
âVeikkaus has built a comprehensive and unique safer gambling environment for our customers, and Gamban is an additional service to those who want to make a self-exclusion to all Veikkaus games. Itâs also offered to customers with signs of risky behaviour when they are contacted through care calls. Gamban has been a really helpful service, and we are happy that itâs now available in Finnish,â said Susanna Saikkonen, VP Sustainability at Veikkaus.
The post Gamban Begins Providing Gambling Support Services in Finnish appeared first on European Gaming Industry News.
Industry News
Amusnet Introduces âTournamentsâ to Elevate Online Gaming Engagement

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Amusnet has introduced its latest promotional tool designed to enhance player engagement and boost operatorsâ performance. Tournaments reinforces Amusnetâs commitment to excellence, ensuring that its global network of partners can thrive in a competitive landscape and enjoy sustained success in the ever-evolving online gaming industry. With an intuitive interface, customisable tournament formats and seamless integration, this powerful tool is set to upgrade the online gaming experience and increase retention.
This versatile promotional tool enables operators to create highly engaging, dynamic tournaments that captivate players and encourage continuous participation. Whether itâs a time-limited challenge, a leaderboard-driven contest or an exclusive high-stakes competition, the tool offers complete flexibility to tailor rules, prizes and winning criteria to any gaming audience.
By implementing Tournaments, operators can enhance retention, increase activity and upscale revenue with its key features:
⢠Quick & Easy Setup â Create tournaments seamlessly with intuitive tools.
⢠Customisable Rewards â Offer cash, free spins or exclusive prizes.
⢠Diverse Win Criteria â Set different conditions for varied gameplay styles.
⢠Seamless Integration â Effortless integration into the Amusnet system for a smooth experience.
⢠Increased Retention & Revenue â Drive higher engagement and bets with Recurring tournaments.
Designed to boost engagement, the tool empowers operators of any scale to run dynamic, competitive events, providing endless possibilities for exciting gameplay experiences. Tournaments can be easily accessed through the newly upgraded Client Portal, where operators can request activation via the dedicated Request Form. With a seamless and efficient interface, the portal ensures partners have everything they need to optimise their gaming offerings and drive long-term success.
The post Amusnet Introduces âTournamentsâ to Elevate Online Gaming Engagement appeared first on European Gaming Industry News.
Latest News
MGB Completes Migration of betM to BetMakersâ Apollo Platform

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BetMakers Technology Group has announced that betM has successfully migrated to BetMakersâ state-of-the-art Apollo platform and will now utilise BetMakersâ Managed Trading Services (MTS).
After operating in the Australian market for the past three years, betM sought to enhance its technological infrastructure and service offerings. The transition to the Apollo platform represents a strategic move to leverage BetMakersâ cutting-edge technology and comprehensive MTS suite.
BetMakers and betM agreed to terms in mid February, and within just six weeks have successfully launched betM after completing a smooth data migration of the existing customer base, providing a seamless journey with minimal operational impact.
The Apollo platform is designed to provide wagering operators with a seamless, efficient and scalable solution, enabling them to deliver superior betting experiences to their customers. By integrating with BetMakersâ MTS, MGB aims to optimise its trading operations, manage risk more effectively and expand its market presence.
This partnership underscores BetMakersâ dedication to empowering operators with advanced solutions that drive business growth and enhance user engagement.
Ryo Kitamura, Chief Executive Officer at MGB, said: âWe are delighted to have completed the migration to BetMakersâ new Apollo platform. Weâve been able to achieve the switch very quickly and we are now ready to provide new and existing customers with an advanced betting solution. We are very excited about the upcoming products available through Apollo and the opportunity to work with the BetMakers team to deliver the best possible resultsâ
Lucas Hopkins, Head of Commercial at BetMakers, said: âBetMakers is very pleased to welcome betM to the BetMakersâ Apollo platform. Iâm incredibly proud of the speed and precision the team has shown in handling the migration of an existing business from another technical solution. We are excited about sharing our roadmap of new features with betM and are thrilled to get this validation for the hard work and planning that the team have put into building the Apollo platform.â
The post MGB Completes Migration of betM to BetMakersâ Apollo Platform appeared first on European Gaming Industry News.
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