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Mobile Augmented Reality Market to Reach US$ 24 Bn by 2030 as Pandemic Pushes Users to More Virtual Experiences
The credit of unstoppable pace of mobile augmented reality (AR) market significantly goes to the creative industry. Inclusive of video games, live events, retail, and video entertainment, this side of business has definitely challenged mobile augmented technology, pushing it to deliver better solutions. Designed to create immersive experiences, mobile augmented reality has won a special place for game makers. Launch of sophisticated, intricately designed multiplayer games have truly utilized the real potential of solutions presented by this market.
The explosive growth of mobile augmented reality is completely attributable to unprecedented use of smartphones and tablets. From remote places to urban landscapes, mobile AR has made an enormous contribution in changing the way experience museums, office spaces, and games. Since innovations such as Google Glass, the world of mobile AR has evolved to be a part of many other sectors, changing the game for military trainings, healthcare consultations, and learning experiences.
In this light of these factors, study predicts that the global mobile augmented reality market estimated to reach US$ 3 Bn in 2020, surge at a whopping CAGR of 23.2% during the forecast period of 2020 to 2030.
Key Takeaways of Mobile Augmented Reality Market Study
- East Asia to lead the race in the global mobile augmented reality market at a CAGR of 27.2% between the forecast years of 2020 and 2030
- Gaming segment anticipated to retain its leading position with a share of 28% by the end of 2030
- Smartphones and tablets to revolutionize educational experiences with integration of mobile AR
- Services segment to leap ahead at a CAGR of 24.6% during the forecast period as AR design and development, integration and development, and support services find applications across verticals
“The mobile augmented reality market in East Asia is expected to grow at a high CAGR as sales of smartphones with AR apps remains exponential. This eliminates the need for additional hardware to support this technology, which is expected to drive the expansion of mobile AR technology in the region. Mobile augmented reality has also become the new medium for game developers to focus on creative immersive experiences to create a high value proposition for the end use, “says an analyst.
COVID-19 Proves Positive for Mobile Augmented Reality Market
The COVID-19 pandemic has deepened the chasm of economic crisis, making the global population rethink education and entertainment in many ways. With no live events to attend, cancelled sporting events, and uncertainty looming over reopening of colleges and schools, mobile augmented reality found its opening to a plethora of opportunities.
The importance of AR has also surged in healthcare consultations as medical professionals and patients are seeking safety first. Furthermore, a quantum leap in online gaming, schooling, and entertainment as artists are taking gigs online, have collectively resulted in a special demand for mobile AR. Biggest chunk is definitely consumed by the online gaming industry, which has been the strongest pillar of the entertainment during the stringent lockdowns.
According to a study, the mobile augmented reality market will grow 6%-8% by Q3 2020 in the given circumstances.
E-commerce to Enhance Demand for Mobile Augmented Reality
The growing e-commerce industry has been identified as key contributor to the increasing adoption of mobile augmented reality. Integration of mobile augmented reality by retailers to make it more accessible for customers to purchase the right item. Augmented reality helps users to view their products in 3-D, life-like projections in real-time through smartphones and tablets.
Mobile augmented reality offers retailers the opportunity to improve the consumer shopping with real-life experiences. With an augmented reality app, an e-commerce retailer can create a virtual table with a different range of products, projecting it on the customer’s living room. The growing number of purchases via mobile devices and shoppers using smartphones in-store is increasing the demand for mobile augmented reality.
Such enhancement of consumer engagement is projected to bode well of the market in the forecast period.
These insights are based on a report on Mobile Augmented Reality Market by Future Market Insights
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PIN-UP Global invites to join the team of professionals at ICE
Find out more about the career vacancies in the international iGaming holding PIN-UP Global during the ICE conference, which will be held from January 20 to 22 in Barcelona, where everyone will be able to talk to the recruitment team, and even have an interview right at the PIN-UP stand.
A separate HirePoint by PIN-UP will be set up at stand 5G31, where the holding company’s recruiters will conduct quick interviews and collect references. It will be possible to make an appointment in a few seconds using a special interactive screen, and there will be nice incentive gifts for participation.
“In just a few minutes it will be possible to book your appointment by completing an application form, present your skills, discuss opportunities and take the first step towards a career at PIN-UP Global. The interactive screen will showcase current vacancies with a quick response option. This is a unique opportunity to learn about career prospects in an international holding company with a strong value system”, says Oksana Izmailova, Chief Human Resources Officer at PIN-UP Global.
PIN-UP Global continues to scale rapidly: in 2024 alone, the holding company’s team has grown by more than 1,400 people to almost 4,000. Such rapid business development every day opens up new opportunities and prospects for both existing team members and those wishing to become part of it. PIN-UP Global regularly conducts employee satisfaction surveys and pays special attention to the development of all team members.
PIN-UP Global is an international iGaming holding company specializing in the development and implementation of advanced technologies, B2B solutions and innovative products for the iGaming industry. PIN-UP Global has offices in Cyprus, Ukraine, Poland, Kazakhstan and Armenia and a team of over 20 nationalities. In 2024, PIN-UP Global received the prestigious “Best Workplace” award from SIGMA, confirming its status as the best employer in the iGaming industry for the second consecutive year.
The post PIN-UP Global invites to join the team of professionals at ICE appeared first on European Gaming Industry News.
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Million Games Launches First RNG Table Games: Million Baccarat and Million Blackjack
Million Games is excited to present its first-ever RNG table games: Million Baccarat and Million Blackjack. These timeless casino staples, enjoyed in both brick-and-mortar and online casinos around the world, offering players a thrilling and authentic experience right at their fingertips. With a focus on delivering fun and exciting entertainment, these classic games give players the opportunity to enjoy the excitement and suspense of table games!
Million Baccarat brings the excitement of this global favourite straight to your screen. Players are invited to place their bets as they predict whether the banker or the player will win, or if it’ll end in a tie. With its elegant design and smooth gameplay, Million Baccarat offers an immersive experience that replicates the refined thrill of the casino floor.
For those who love the suspense of Blackjack, Million Blackjack lets players experience the high-stakes game in a RNG format. Fans of the game will enjoy its classic rules – get as close to 21 as possible without going bust, and outsmart the dealer to claim the prize. This version perfectly captures the thrill, where every hand keeps you on the edge of your seat.
With these two releases, Million Games introduces its first RNG table games, bringing a taste of real casino action into the online gaming world. Whether you’re a seasoned player or a newcomer, Million Baccarat and Million Blackjack offer an authentic, thrilling experience where the cards are always in your hands.
Million Games CEO, Thomas Nimstad, commented: “We’ve always aimed to bring innovation and creativity to our games, but with Million Baccarat and Million Blackjack, we wanted to stick to the classics. These games have stood the test of time, and now, we’re excited to bring them to the Million Games audience in an engaging and exiting way. We believe that players will enjoy these experiences in a Million ways!”
Both games will be launched later on in January. Looking ahead, Million Games has an exciting lineup of launches scheduled in the coming 6 months. Alongside their own game releases, they will also introduce fresh content from partner studios under the Million Stars program. With more online slots, table games, and innovative gaming experiences on the horizon, Million Games is eager to expand its portfolio and bring even more entertainment to players worldwide.
The post Million Games Launches First RNG Table Games: Million Baccarat and Million Blackjack appeared first on European Gaming Industry News.
FBC Melgar
Stake Peru secures official sponsorship of FBC Melgar
FBC Melgar has proudly confirmed Stake as its new Official Sponsor for the 2025 season. This strategic alliance strengthens the club’s commitment to growth and success, marking a significant milestone in the history of “El Dominó.”
Stake, recognised as one of the world’s leading online betting platforms, will feature its logo exclusively on the chest of the men’s first team jerseys.
Additionally, Stake will also appear on the chest of the women’s team and Liga 3 jerseys, marking a historic milestone for the club as it is the first time FBC Melgar’s Official Sponsor has supported all these categories comprehensively.
This agreement highlights Stake’s commitment to FBC Melgar and its support for the club’s growth across all its categories.
Ricardo Bettocchi, Administrator of FBC Melgar said: “This alliance with Stake reinforces our commitment to keep FBC Melgar as a reference in Peruvian and South American football. Having the support of an international brand that trusts our project is a great step to continue strengthening all our categories. We are excited about the benefits that this collaboration will bring to our institution and to the entire ‘rojinegra’ family.”
The partnership includes various initiatives aimed at enriching the fan experience, both at the stadium and through special activations and exclusive benefits. With this sponsorship, Stake and FBC Melgar strengthen a bond that promises great achievements both on and off the field.
Stake expanded its regulated market footprint by securing casino and sportsbook licences to launch in Peru’s online gaming market last year. The operator also has a strong regulated presence in Latam through Stake Colombia, and Stake Brazil.
Diana Otálora, Latam Manager at Stake, stated: “At Stake, we are proud to partner with FBC Melgar, a historic club that represents passion and excellence, reinforcing our vision of connecting with sports communities in Latin America and actively contributing to their success. This agreement, in the context of the growing regulated market in Peru, reflects our intention to contribute to the development of football at all levels and our presence in the region.”
As part of this collaboration, Stake Peru is launching unique promotions for “rojinegros” fans. Users can register at stake.pe using the affiliate code DOMINO to receive a free bet of S/20 to enjoy a complimentary wager and experience the excitement of football with even more passion.
The post Stake Peru secures official sponsorship of FBC Melgar appeared first on Gaming and Gambling Industry in the Americas.
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