Canada
Paysafe appoints Afshin Yazdian as CEO of its U.S. Acquiring division
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Yazdian’s appointment completes a new executive leadership team in Paysafe’s global payment processing business
Paysafe, a leading specialized payments platform, today announced the appointment of Afshin Yazdian as CEO of its newly formed U.S. Acquiring division. Joining on July 1st, Yazdian will be charged with bringing to life Paysafe’s vision of being the U.S.’s leading payments solutions provider.
Mr. Yazdian has over two decades of leadership experience in payments. Most recently, he was President of Priority Payment Systems (PPS), a Georgia-based payments technology company serving over 174,000 merchants throughout America. Before that, he served as President & CEO of New York-based Cynergy Data before its merger with PPS. Earlier in his career, he worked for iPayment for over a decade as Executive Vice President and General Counsel and was instrumental in the formation of the company – itself acquired by Paysafe in 2018.¹
The appointment of Yazdian completes the executive leadership team for Paysafe’s recently restructured Payment Processing business unit, which now operates as two, distinct customer-focused divisions. Yazdian takes charge of the U.S. Acquiring division, leading Paysafe’s third party and direct channels; meanwhile, Paulette Rowe² serves as CEO of its global Integrated and Ecommerce Solutions division. Both divisions report directly into Paysafe Group CEO Philip McHugh.
Rowe, who was recently named as one of PaymentsSource’s “most influential women in payments”, joined Paysafe earlier this year and previously worked for Facebook as its Head of Payments and Financial Services Partnerships, and before that Barclaycard. Her appointment to Paysafe’s executive leadership team is designed to accelerate the company’s global integrated payment offerings and cement Paysafe as a leading provider of ecommerce solutions.
Before the appointments of Rowe and Yazdian, Paysafe’s global Payment Processing division was headed-up by industry veteran, O.B. Rawls³, who moves into retirement at the end of June after a career in payments spanning almost four decades.
Philip McHugh, CEO of Paysafe Group, commented: “We’re delighted to complete our executive leadership team in payment processing with the appointment of Afshin. The current COVID-19 outbreak poses significant challenges for our direct merchant customers as well as our ISO and Agent partners, and we’re confident that Afshin, with his track record of building and managing high growth organizations, and his laser focus on customer service, will ensure that we all emerge stronger as the market stabilizes.
Paulette is also an incredible operator and inspirational leader and possesses vast and highly relevant payments experience. She has already had a major impact since joining the team earlier this year.
I would also like to express my heartfelt thanks to O.B. – he is a true payments’ legend and has made an irrefutable mark on both Paysafe and the industry in general. We wish him good health and much happiness in his retirement, and he will be missed by all of us.”
Commenting on his appointment, Afshin Yazdian said: “I am incredibly excited to join the Paysafe family, a company I have long admired and an organization I believe is well-positioned for incredible growth and expansion. We will strive to rapidly change the payments industry and become the leading provider of payment solutions in the U.S. by both utilizing technology and focusing on an exceptional customer experience.
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Canada
ROGA Launches National College Education Campaign
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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.
“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.
The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.
“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.
The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.
“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.
“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.
The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.
Canada
Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company
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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.
This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.
“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.
The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.
Canada
CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars
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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.
This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.
The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.
LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.
Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.
Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.
“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”
The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.
The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.
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