Latest News
Pro tennis returns as TNM partners with Genius Sports Group to launch Grand Slam Tennis Tours MatchPlay 120
In a first of its kind partnership, Genius Sports Group and Topnotch Management (TNM) today announced the launch of the Grand Slam Tennis Tours MatchPlay 120 series, a brand new tournament featuring players ranked inside the ATP and WTA top 300.
Beginning May 26th 2020, this Series will provide fans, players, media publishers and sportsbook operators with over 120 live tennis matches across a six-week period. Showcasing players drawn from the Top 100 world rankings highlighting many household tennis names such as 2020 Australian Open quarterfinalist Tennys Sandgren, 4-time ATP Tour title-winner Stevie Johnson, WTA Tour title-winner Lauren Davis and others, the series will spotlight players from the Grand Slams and other major ATP and WTA events.
Genius Sports Group will deliver a host of live betting markets on the new MatchPlay 120 series as well as fast, high-quality video streams to sportsbook operators through its GeniusLive technology. Powered by AI, the GeniusLive automated camera and production system will capture the action courtside, eliminating any need for camera crews.
The series is being run by leading tennis agency, Topnotch Management, which manages numerous ATP and WTA athletes, as well as events on the ATP Challenger Tour. TNM will operate multiple court locations around the US and work closely with Genius Sports Group and Grand Slam Tennis Tours to deliver interactive Match Centers for fans, combining live streams, daily schedules and orders of play, scores, leaderboard information, and more.
“This is an ambitious solution to the current situation and it’s a project that counts as a win on multiple fronts”, explains TNM Event Director, Kyle Ross. “All groups involved here have demonstrated exceptional agility and we’re really proud, first of all, to provide job opportunities for professional players at a time when there’s been a lot of attention on the challenges they face. Additionally, the series brings tennis fans around the world a reliable schedule of tennis matches between high-level players, and partnering with Genius Sports provides a great opportunity for us to engage the sportsbook audience and ultimately power the launch of the series.”
Mark Locke, CEO of Genius Sports Group, commented: “The launch of the MatchPlay 120 series is exciting news for the world of tennis and sports fans everywhere. Over a six-week period, GeniusLive, our unique streaming technology, will broadcast over 200 hours of premium tennis for our media partners and sportsbook customers. Given the current environment, it is uplifting to see the use of new technologies come to the fore that enable tennis fans everywhere to watch their favourite sport live again.”
The Grand Slam Tennis Tours MatchPlay 120 series stands out in its commitment to delivering six weeks of programming, the high quality of the player field it will feature, and the full best-of-three set match format. Importantly, the event also promises to engage with players in the crucial 100-300 ranking zone, who have received a lot of recent attention with regards to plans for a Player Relief Fund.
Significant considerations have been made regarding covid-19, and beyond not having any fans and minimal on-site footprints, the event will adhere to local guidance and apply significant safety protocols with regards to matchplay.
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asia-pacific
Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026
Groove has been named a finalist for Best Aggregator 2026 at the SiGMA Asia Awards, with the ceremony scheduled for 2 June 2026 at the SMX Convention Centre Manila during the SiGMA Asia Summit.
The shortlist was announced by Global Gaming Insider, according to the company. Groove said its platform aggregates more than 15,000 games from over 150 providers via a single API.
Giusy Campo, Business Development Director at Groove, said: “This shortlist is external recognition of a truth we already feel internally: Groove is moving at a different pace. Asia is not a single market, it is a collection of distinct regulatory environments, player behaviours, and partnership opportunities”
Campo added: “Our platform is built to respect that complexity, not smooth it over. Being named a finalist for Best Aggregator tells us that our approach; deep integration, localised content strategies, and commercial precision; is resonating with the operators who matter most in this region. We are not just bringing games to Asia. We are bringing a roadmap for sustainable growth.”
Yahale Meltzer, Co-Founder and CEO of Groove, said: “The aggregation space is crowded. Differentiation is everything. This nomination confirms that our vision, transforming aggregation from a commodity into a strategic growth discipline, is taking hold.” He added: “Operators across Asia are no longer asking for just volume or speed. They are asking for structural resilience, data intelligence, and a partner who can execute across fragmented regulatory landscapes with precision. Groove delivers that. To be recognised alongside the best in Asia is a privilege, but the real work continues in Manila and beyond. We are here to win, not just awards, but the trust of the operators who build their businesses on our platform.”
The post Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
data providers
DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026
DATA.BET says turnover from its virtual content grew 168% between Q1 2025 and Q1 2026, with the supplier reporting the product accounted for 39% of total virtual sports turnover and 45% of profits over the period.
The company said the content is developed fully in-house and delivered through automated bot-vs-bot matches that run 24/7 without dependence on real-world fixture schedules. DATA.BET positioned the format as a way to provide continuous events and reduce operational overhead for operators.
Across the same period, DATA.BET reported +299% active users, +129% across clients GGR, +246% events per quarter, and +218% bets placed.
DATA.BET also said the audience profile overlaps with live football bettors, which it believes supports retention during seasonal breaks. The supplier added that the algorithm-driven format “carries no fraud exposure,” supports In-Stream Betting overlays, and provides near-zero latency between broadcast and market updates.
“Over the past year, our bot-vs-bot virtual content has delivered consistent, measurable results across every operator deployment. Building e-Football in-house gives us the flexibility to configure it to what each operator actually needs — whether that is a specific league structure, a particular mix of bot and player content, or a branded competition format,” mentioned Rostyslav Likhtin, Head of Product at DATA.BET.
The post DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
content studios
155.io makes fintech debut with Coverd partnership
155.io has signed a partnership with US-based fintech platform Coverd, marking the content studio’s first move into fintech. The deal was announced Thursday 21st May 2026.
Under the agreement, 155.io’s real-world games will be integrated into Coverd’s platform. Coverd said the integration is designed to turn everyday transactions into interactive experiences where users can win the chance to have purchases covered through 155.io gameplay.
Sam Jones, Founder & CEO of 155.io, said: “This partnership gives us the opportunity to bring our content to a completely new audience. We share a philosophy with Coverd around disrupting and modernising industries through more interactive experiences. They understand that younger audiences expect entertainment and engagement across every digital touchpoint, including finance, which is exactly how we think about design.”
Albert Wang, Coverd co-founder, added: “Today’s consumer is actively embracing gamified products across every category, so there’s no reason personal finance should stay in the stone age. We’re excited to work with 155.io to make financial experiences more interactive and give everyone a chance to live big by winning back their purchases. 155.io’s next-gen content fits perfectly with what we’re building at Coverd.”
155.io said the integration will bring its interactive content—built around live-action footage and real-time mechanics—to Coverd users. The studio’s portfolio includes Rush Hour from its CCTV Game
library, alongside Ducks.io and Snow Run.
The post 155.io makes fintech debut with Coverd partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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