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European Leagues Expand Data Partnerships

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16 European leagues appoint official partners for collection and supply of fast data to betting industry.

On behalf of its members, The Association of European Professional Football Leagues (European Leagues) and its data partners (in alphabetical order: Genius Sports, Sportradar and Stats Perform) are pleased to announce a second multi-league agreement for an additional three seasons ending in 2022 which marks the continuation of an initial cooperation that began in 2017.

The agreements now include sixteen (16) professional football leagues, as listed below:

The Austrian Bundesliga, Belgium ProLeague, Czech Ligovå Fotbalovå Asociace, Danish Divisionsforeningen, Finnish Football League Association, Greek Super League, Israeli Professional Football League, Professional Football League of Kazakhstan, Latvian Football Higher League, Dutch Eredivisie, Norwegian Toppfotball, Liga Portugal, Romanian Liga Profesionista de Fotbal, Serbian Super Liga, Swedish Föreningen Elitfotboll and Swiss Football League.

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The non-exclusive agreements give the sixteen leagues’ official betting data partners access to optimal, secure positions in-stadia for the live collection of fast data allowing them to offer the most accurate and reliable data services to their betting operator customers.

Jacco Swart, Managing Director – European Leagues: “This partnership captures one of the key aims of the European Leagues when it comes to providing valuable and innovative services to our member leagues. The European Leagues are uniquely positioned to take advantage of opportunities such as these and we look forward to continuing to support the development of our members in relation to league business development. I’m delighted that we have not only being able to continue the relationship we have developed with these companies but that the number of leagues participating in this collective commercial project increased significantly which is the best proof that this approach functions.”

Steven Burton, Managing DirectorGenius Sports, said: “This expanded partnership with the European Leagues outlines our commitment to providing sports with a fair and transparent return from betting on their games. Each of the leagues included in this agreement has control over how their data is collected and distributed, affording vital visibility to safeguard their competitions.”  

David Lampitt, Managing Director Sports Partnerships – Sportradar: “Sportradar is very pleased to partner with the EL given the progressive approach they have adopted for this deal. We view cooperation as key to the integrity, growth and sustainability of global sport, and we look forward to continuing to working together in an open, transparent and collaborative manner for the benefit of the leagues.”

Alex Rice, Chief Rights Officer – Stats Perform: “Stats Perform is delighted to continue and expand our partnership with European Leagues. The transparent and progressive approach taken by European Leagues, provides value and security for the member leagues and encourages the collection and distribution of high-quality fast data with the upmost integrity to the betting markets.

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The European Leagues look forward over the coming years to further deepening our relationship with Genius Sports, Sportradar, and Stats Perform Group in areas related to, for example, the protection and use of official league data in new and innovative ways.

 

 

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Amusnet Deepens Collaboration with Betano for Exclusive Launch of 20 Wild Goals

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Amusnet announces the exclusive launch of 20 Wild Goals at Betano in Romania from February 20th to March 24th, 2025. This collaboration further strengthens the company’s long-term partnership with the operator and reflects Amusnet’s focus on providing localized gaming solutions to meet the needs of the Romanian market.

“With a clear focus on delivering localized, high-quality content, we continue to foster our mutually beneficial collaboration with Betano. By providing tailored gaming experiences, we ensure both Amusnet and our partners drive growth, meet player expectations, and strengthen our collective presence in the region,” said Andreea Popa, Commercial Manager at Amusnet Romania.

20 Wild Goals is a 5-reel video slot set in a stadium environment, offering 20 paylines. The Wild symbol, represented by a ball, expands to cover the entire reel, boosting the potential for higher wins. The tumbling reel feature adds a layer of excitement by removing winning combinations and increasing multipliers with each subsequent spin. The game presents a dynamic and engaging experience designed to appeal to players seeking thrilling gameplay.

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The post Amusnet Deepens Collaboration with Betano for Exclusive Launch of 20 Wild Goals appeared first on European Gaming Industry News.

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CT Interactive Joins Forces with LiveScore Bet to Expand Innovative Gaming Experience

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CT Interactive, a prominent leader in online gaming solutions, is thrilled to announce the launch of its partnership with LiveScore Bet. This exciting collaboration marks a significant step in CT Interactive’s ongoing efforts to expand its reach and enhance player experiences across key markets. As of now, CT Interactive’s diverse portfolio of cutting-edge slot games is officially available on the LiveScore Bet platform, providing players with seamless access to an exciting new range of gaming options.

The new partnership offers players a chance to explore a variety of engaging and innovative slot games, each designed to deliver thrilling gameplay and stunning graphics. Whether you’re a seasoned gamer or new to the world of online slots, the titles available on LiveScore Bet promise to meet diverse preferences and deliver top-tier entertainment. This integration allows players to enjoy an immersive and high-quality gaming experience, all within one trusted platform.

Antonio Donov, HBD EMEA and Asia of CT Interactive, expressed his excitement about the partnership, stating, “We are thrilled to announce that CT Interactive’s games are now live on the LiveScore Bet platform. This partnership allows us to extend the reach of our developments and offer new, exciting games to even more players. We are confident that this will lead to great results and further increase player engagement.”

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With a shared commitment to excellence, this collaboration aims to bring cutting-edge gaming solutions to an even broader audience. The partnership combines CT Interactive’s forward-thinking gaming technology with LiveScore Bet’s extensive reach and user engagement capabilities, creating a powerful synergy that is sure to benefit both players and the brands alike.

This milestone also signals new opportunities for players, providing access to high-quality games with innovative features that meet the highest industry standards. As the partnership continues to develop, both brands look forward to delivering even more engaging content, further enhancing the gaming experience for players around the world.

In conclusion, the collaboration between CT Interactive and LiveScore Bet is set to reshape the landscape of online gaming, offering new and exciting opportunities for players while setting the stage for even greater achievements in the future. Stay tuned as both brands continue to push the boundaries of what online gaming can offer!

The post CT Interactive Joins Forces with LiveScore Bet to Expand Innovative Gaming Experience appeared first on European Gaming Industry News.

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Eric Cantona partners with ParionsSport

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La Française des Jeux (FDJ), through its sports betting brand ParionsSport point of sale, is pleased to announce the launch of its new campaign embodied by Eric Cantona and which marks the return of “King Eric” to French advertising screens.

Directed by Rosa Paris, this campaign, which is based on four television spots, will be launched on February 16 and 17. The four films directed by Rudi Rosenberg feature Eric Cantona in the shoes of a retailer who is a partner of ParionsSport point of sale.

Eric Cantona plays one of the 27,000 retail partners of ParionsSport point of sale, present throughout the country. In his business, a place of social connection and sharing, Eric Cantona contributes to scenes of life made of humor and self-mockery, around responsible gaming, Loto Foot or human contact.

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A fifth film produced especially as part of the partnership between ParionsSport point of sale and the Paris Saint-Germain club also features the club legend, Pedro Miguel Pauleta, in a point of sale.

The advertising campaign will also be accompanied by digital films, a radio spot and a poster campaign highlighting these moments of sharing and conviviality, captured by photographer Sacha Balti.

 

Source: FDJ

The post Eric Cantona partners with ParionsSport appeared first on European Gaming Industry News.

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