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Playtech BGT Sports agrees strategic SportsTraders partnership

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Groundbreaking product designed to boost operator revenue

 

Playtech BGT Sportsa (PBS) and SportsTraders (ST) have announced a strategic partnership to distribute SportsTraders’ groundbreaking new betting product, TeamBets.

SportTraders is an Israeli B2B technology company developing new sports betting technologies and products. The cornerstone product which has been developed together by ST and PBS is branded ‘TeamBets’, and has been launched via PBS’ proprietary platform.

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TeamBets is a new betting offering involving betting and trading on market trends rather than on single events.

The unique features of this new product are:

  • TeamBets allow you to bet on a team’s sports performance vs. market expectations throughout the season.
  • TeamBets are presented in the form of a real-time seasonal graph for each team, much like an index or a stock, that helps users track trends and make calculated decisions for buying and selling TeamBets.
  • A fixed return table is published at the beginning of each season for every team, with the end of season return prices calculated for each of the Team’s potential finishing places in the league at the end of the season – versus the prevailing market expectation.
  • The real-time price of a TeamBet is set by a proprietary pricing engine, based on high quality market data and a unique ST algorithm, calculating the team’s performance vs. market expectations, and updates the price accordingly.
  • If a team outperforms, the value of the TeamBet increases and if they underperform it decreases, similar to a financial share on the stock market.
  • The price of a TeamBet is fully transparent and automated.
  • TeamBets are fully tradeable throughout the season.
  • Unlike traditional betting and very much like an investment portfolio, users’ portfolio total value will go up or down based on their TeamBets’ performance.

PBS and SportsTraders have launched TeamBet on its HPY operation in Austria & Germany under the name HPY Trade. In the near future, the SportsTraders platform and its key products will be offered to all PBS clients worldwide.

TeamBets currently offers 5 major soccer leagues (English, German, Spanish, Italian and Austrian) and will offer TeamBets for UEFA Euro 2020 teams. More soccer leagues are currently being developed for the 2020-2021 season.

Future developments will include additional sports as well as additional exciting features including betting against team performance, setting personalised risk / reward levels, and many more. In addition, users can place Pre-Match and In-Play bets using the SportsTraders platform.

Armin Sageder, CEO of PBS added: “We are very excited about the launch of TeamBets with SportsTraders. This is an incredible innovative product that will add a significant USP to the PBS digital offering.

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“New client acquisition tools especially for the FAN community are increasingly important going forward – and TeamBets is a major step into this new future. A great partnership and cooperation between both companies has made this new product a reality; that I am sure will add a new dimension to the way sports betting is being conducted from now on.”

Hemi Algranaty, CEO of SportsTraders: “The strong partnership we have with a global leader such as PBS gives us a huge boost and allows us to focus on developing our sports trading product suite. More soccer leagues, competitions and tournaments, other sports types and sports assets to trade on, as well as new, unique sports trading features are all part of our exciting pipeline.

“With the support of PBS, the SportsTraders product suite can become a major new product vertical for the global sportsbetting world, and we’re delighted to be working with them.”

PBS and SportsTraders will also offer a trading on UEFA Euro 2020 product that will enable betting on the 24 national teams taking part in this competition using its platform.

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Mindway AI partners with BetComply to scale safer gambling support

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Mindway AI, the award-winning safer gambling software company, has enlisted the skill set of BetComply, iGaming’s most trusted technical and regulatory compliance firm, as it looks to further develop its product offering and support more operators.

The partnership will see BetComply’s Safer Gambling & Sustainability Specialist Jez White and his team advising Mindway AI on how its solutions can be best incorporated into operators’ safer gambling functions.

BetComply will also provide support on Mindway AI’s product roadmap and new business opportunities, with a focus on GameScanner, an advanced software solution that helps gambling operators boost player protection and intervene early to prevent at-risk gambling behaviour.

BetComply’s Safer Gambling & Sustainability Specialist Jez White said: “Mindway AI is at the cutting edge of safer gambling technology, and we’re excited to support their mission to raise the industry standard. Our goal is to help bridge the gap between innovation and implementation, ensuring operators can fully harness tools like GameScanner to deliver more effective, proactive player protection.”

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Mindway AI’s CEO Rasmus Kjaergaard added: “We’re thrilled to be working with BetComply, where Jez and his team’s vast operational experience will be a huge asset as we continue delivering our award-winning software to more clients. We’re excited about what we can achieve together.”

In March, White joined BetComply as the firm’s first Safer Gambling & Sustainability Specialist, following more than eight years at Entain, where he served as Director of Player Protection Systems and Analytics.

The post Mindway AI partners with BetComply to scale safer gambling support appeared first on European Gaming Industry News.

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EveryMatrix set for another standout year with strong Q1 performance

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EveryMatrix has kicked off 2025 with powerful momentum, reporting a standout first quarter of exceptional revenue growth and profitability.

The tier-1 iGaming technology platform supplier delivered a very strong first quarter performance, with net revenue reaching €54 million, up 39% Year-on-Year (YoY), and EBITDA increasing to €28m, up 27% YoY, driven by strong growth from existing clients and innovative product launches.

EBITDA margin reached 52%, making it the eighth consecutive quarter above 50%, as the company continues to scale its platform and casino content technologies while maintaining strong financial discipline.

The last twelve months’ EBITDA reached €107m, up 50% YoY, building on 2024’s milestone achievement of surpassing €100 million in annual EBITDA.

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Q1 MILESTONES SIGNAL POWERHOUSE YEAR AHEAD

A highlight of the first quarter was the successful migration of Bet600 – the first full turnkey FSB Technologies customer in the UK – to the EveryMatrix platform. The company aim remains to have all clients fully migrated in 2025 thereby realizing large cost synergies from this key acquisition.

EveryMatrix launched its cutting-edge proprietary Horse Racing solution by combining FSB’s proven knowledge and experience in Horse Racing with the innovation of OddsMatrix development teams. It provides global horse racing coverage with 10k+ monthly events, full system bets offering with bonusing capabilities and configurations and a purpose-built Horse Racing front end with rich Racecard content & live streaming integrations among some of the features.

A landmark deal was signed to deliver a full casino turnkey platform solution to SkyCity Entertainment Group.  SkyCity is one of New Zealand’s largest entertainment companies owning five land-based casinos across both NZ and Australia and the online casino brand SkyCitycasino.com. SkyCity migrates from their current provider to EveryMatrix later this year.

SPORTS SURGE AND STRONG CASINO & PLATFORM GROWTH

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Q1 2025 saw the company’s sports division deliver exceptional growth, with quarterly sports turnover rising 30% YoY to €1.7b, while GGR climbing 60% YoY to €154m on the back of continued strong trading margins. The last twelve months (LTM) turnover hit €6.3b, reflecting a 48% YoY increase, with GGR rising by 92% YoY to €505m. Part of the growth came from reaching a record number of nearly 600,000 live events, a 24% YoY increase.

Casino experienced the strongest quarterly financial results to date, with net revenue climbing to €28.6m, up 44% YoY, while EBITDA reached €16.8m, up 29% YoY. Casino GGR reached €753m, a 22% YoY increase, with the LTM reaching €2.9b, a 38% YoY increase.

GamMatrix, the company’s Gaming and Player Account Management Platform, experienced a net revenue increase of €8.6m, up 18% YoY, while EBITDA landed at €2.4m, a 23% decrease YoY. The decrease in EBITDA margin is related to a change in internal revenue allocation.

Ebbe Groes, Group CEO of EveryMatrix, said: “I’m very excited for 2025. Q1 was a solid quarter, a great start, and the rest of the year looks just as promising. We had a phenomenal year in 2024, which will be hard to beat, but thanks to the momentum we’ve set in motion during the last few years, I’m sure we’ll be able to do it.

“Our sports division never ceases to amaze me, breaking record after record. This quarter, we managed to reach 600,000 live events, all thanks to our ability to expand our coverage and add new products and features even while experiencing this much continuous growth.”

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Q1 2025 HIGHLIGHTS

  • Reached net revenue of €54m, up 39% YoY, with EBITDA at €28m, up 27% YoY, driven primarily by strong growth from existing clients.
  • EBITDA margin reached 52%. Last twelve months’ EBITDA reached €107m, up 50% YoY.
  • Migrated Bet600 from FSB to EveryMatrix platform, the company’s first such migration.
  • OddsMatrix’s brand new Horse Racing product went live with this launch.
  • Signed New Zealand’s SkyCity Entertainment Group to deliver a full casino turnkey platform solution.
  • First three dedicated blackjack tables went live, another step up for the business’ PlayMatrix live dealer product.
  • Launched OddsMatrix feeds for LeoVegas Group to enhance their global sportsbook offering.
  • Won Norsk Tipping’s Casino and eInstant RFP, the largest-ever SlotMatrix deal, delivering aggregation, in-house and bespoke content.
  • Launched SlotMatrix casino content with Caesars Entertainment across five U.S. states, expanding U.S. presence (post-quarter).
  • Introduced New Odds Models for Football and Handball and enhanced retail Self Service Betting Terminals (SSBTs).
  • Introduced real-time Rakeback through LoyalityEngine, the company’s Newly Launched Cross-Vertical Loyalty Program.
  • Integrated 14 new casino vendors, now totalling 185+ and 345+ content providers.
  • Signed 20 new PartnerMatrix clients.

 

Read the full Q1 2025 Update on EveryMatrix.com 

The post EveryMatrix set for another standout year with strong Q1 performance appeared first on European Gaming Industry News.

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GR8 Tech and Gaming Operations Academy Launch Advanced Sportsbook Course for Operators

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GR8 Tech, the high-performance iGaming solutions provider, has joined forces with Gaming Operations Academy (GOA) to launch the Advanced Sportsbook Management course for experienced professionals looking to improve their sportsbook strategy.

Designed for decision-makers and senior professionals—from sportsbook managers and marketing leads to founders and C-level executives—the course goes far beyond basics, diving deep into strategies for standing out in a saturated market, boosting player retention, controlling margins, enhancing UX, refining acquisition tactics, designing gamified experiences for next-gen players, and more.

The course is hosted by Kyle Lawson, a seasoned sportsbook manager and business analyst with 10+ years of experience leading pricing strategies, risk management, and sportsbook teams across both crypto and fiat brands. Joining Kyle, GR8 Tech experts—Head of Sportsbook Product Vlad Andrusenko and CRM Product Manager Kateryna Shevchenko—will bring their expertise to the course with exclusive insights and live product demonstrations.

Many experienced operators reach a point where their current tools limit their growth—they’ve tried a lot but still hit a glass ceiling. GR8 Tech’s sportsbook-driven solutions are built to break through that. From personalized odds and content to advanced player segmentation and journey building, we offer a toolkit designed for sustainable, scalable success. I’m looking forward to diving into these capabilities during the course and showing operators how they can unlock new levels of performance,” said Vlad Andrusenko, Head of Sportsbook Product at GR8 Tech.

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To kick off the program, GOA will host a free webinar-style workshop, Advanced Sportsbook Management: Winning the Market, on May 6th. The workshop will tackle some of the industry’s most urgent challenges, including market saturation, player retention, and operational efficiency, and offer a sneak peek into the full training agenda.

Registration for the webinar is now open. Don’t miss this opportunity to learn from industry leaders and set your sportsbook up for long-term success in 2025 and beyond.

The post GR8 Tech and Gaming Operations Academy Launch Advanced Sportsbook Course for Operators appeared first on European Gaming Industry News.

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