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How to Bet on Sports for Beginners: 10 Tips to Know
So, if you’re looking to up your betting game as a beginner, there are some things to know. Whilst we generally improve over time as we learn from our mistakes, there are some fundamentals that should know right off the bat:
Take advantage of the offers
You’re probably already aware of this one, because it’s often what lures in new bettors. But, taking advantage of the best bookie offers will give you a free advantage and it would be nonsensical to not use them. However, take your time to understand their T&Cs, because some have wagering requirements and others do not.
Finding the best bookmaker for you
If you’re betting regularly, you need to have a good bookie. This isn’t a clear-cut matter of which is best though, so experiment around with what fits your needs. Think about which markets do you want to bet on, what customer service options are available, if you like the website UI, and how the odds compare to the others.
Understanding odds
You need to know how odds work. You’ll get better with practice, but at the very least, research about fractional, decimal, and American odds.
Bankroll management
This is the most important tip. Bankroll management is about not just setting yourself deposit limits in the context of timeframes, but never betting X% more than what you have in your account balance.
Research
You need to research before you make bets. Some people like to go off gut feeling and current knowledge, but it doesn’t hurt to double-check a team’s form before making a bet, for example.
Diversifying your bets
Never place the same bet every week because “at some point it will come in”. Placing a variety of betting types in a variety of ways can help you spread your risk and gauge which performs best.
Know when to walk way
Emotions are your biggest threat when betting. Generally, people walk away when winning whilst they gingerly chase losses. But, this makes no sense. If you have a winning streak, why not try and keep it up (within reason, perhaps cutting down on the stake). And if you’re having a rough period, take a break, don’t angrily try to recoup losses.
Be mindful of the bets you win and lose
It’s worth checking your bet history now and then to see how you’re doing and what has been working. This is a good way to learn from mistakes but is rarely done by punters. You’ll likely discover that those crazy big accumulators haven’t been paying off.
Knowing when to cash out
Cashing out is a difficult topic, but one thing we know is the house edge exists in the odds they offer for cashing out – you’re losing out on value. It’s not a good idea to cash out every time, but now and then is okay if you have good reason to.
Taking breaks
Having a weekend off can not only help you re-evaluate your current strategy but it can also break bad habits. You need to know that you’re not relying on betting, and next week you can come back with a fresh mind.
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Finnish gambling sector
Veikkaus Continues Preparations for the Partial Multi-license System Set to Open in 2027
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Veikkaus is continuing its preparations for the partial multi-license system set to open in 2027. The company aims to remain the market leader in the Finnish gambling sector in the coming years.
Veikkaus has been systematically preparing for the future for a long time. Efforts to strengthen the company’s competitiveness are ongoing: Veikkaus will continue to focus on its core business and, through this, ensure growth in gross gaming revenue in a responsible way.
Many gambling companies aiming to enter the Finnish market are actively preparing to challenge Veikkaus when the licensing market opens.
“Competition will certainly be very tough, as many signs already indicate. Veikkaus is a strong company that will succeed in the competition, but as an organization, we must transform to meet the new situation,” said Reija Laaksonen, EVP, People, Culture and Communications at Veikkaus.
As part of the company’s strategy, Veikkaus will initiate change negotiations affecting three different functions. In total, at the time the negotiation proposal was given, 75 Veikkaus employees are within the scope of the negotiations. The planned measures could, if implemented, lead to personnel impacts as defined in Section 16 of the Act on Co-operation within Undertakings, such as redundancies or unilateral changes to essential terms of employment.
According to current estimates, the negotiations may result in the termination of a total of 20–31 employment contracts and substantial changes to the terms of employment for 20–30 employees. At the same time, it is planned that 22–28 new roles and positions will be created within the functions involved in the negotiations.
“When targeting possible measures, Veikkaus will pay particular attention to the requirements of business operations and ensuring competence in line with Veikkaus’ strategy. Any measures will be implemented in accordance with applicable legislation,” said Laaksonen.
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Betsson Group is going to participate in SiGMA Central Europe 2025, taking place in Rome, Italy, from 3–6 November. As one of the region’s most awaited iGaming conferences, SiGMA Central Europe brings together top industry leaders to explore new technologies, business opportunities and market trends shaping the future of the industry.
Betsson Group Joins the Stage at SiGMA Central Europe
Two of Betsson Group’s leaders will take the stage to discuss regulated markets, compliance and brand strategy.
4 November | 10:15–10:45 CET
Speaker: Dario Evangelista, Deputy General Counsel, Betsson Group
Panel: Licence to Launch: Winning Strategies for Entering Regulated Markets
This panel will explore key strategies for operators expanding from emerging to regulated markets, focusing on compliance, customer protection and cultural adaptation.
4 November | 13:20–13:35 CET
Speaker:Ronni Hartvig, Chief Commercial Officer, Betsson Group
Keynote: Global Power, Local Passion: Evolving Betsson’s Brand for a Regulated World
Ronni will discuss how Betsson Group has evolved its global strategy – rebranding, navigating regulation and uniting multiple brands under one identity while maintaining local relevance.
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