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PLANETPAY365 AND S.S. LAZIO PRESENTED AT OLYMPIC STADIUM THE PROJECT TO SUPPORT CHILDREN FROM SO.SPE NON-PROFIT ORGANISATION
The multiservice platform, partner of the Biancocelesti team, will give away a stage of the 2022 Summer Camp to 11 children from the So.Spe. charity
Football and solidarity took once again the stage at Olympic Stadium. On the occasion of Lazio-Verona, last Saturday, a Corporate Social Responsibility initiative was presented by PlanetPay365 – the multi-service platform owned by Planet Entertainment-SKS365 Group – together with S.S. Lazio and the non-profit organisation So.Spe.
The project was unveiled before the kick-off, where 11 children from So.Spe’s group homes received a special ticket, allowing them to participate in the S.S. Lazio 2022 Summer Camp. Thanks to the help of PlanetPay365, the selected children – boys and girls aged between 9 and 14 – will take part in the Abruzzo’s leg in Tagliacozzo (AQ) from the 3rd to the 9th of July. PlanetPay365 will allow them to enjoy the “Full camp” formula and each of them will receive a kit prepared together with So.Spe.
The aim of PlanetPay365 – which with this initiative extends its partnership with S.S. Lazio, in the corporate social responsibility field – is to give children from families in economic and social difficulty the chance to live a lifetime sport and training experience. The Summer Camp, in fact, are focused on football (under the guidance of trainers from the Biancocelesti youth sector), but in addition to training and matches they are also structured to allow children to have fun, make friends and live new experiences in a group, with a view to inclusion and respect for diversity.
The special guests of the Summer Camp went together with the footballers on the pitch, just before the match, and received a facsimile of an “entry ticket” to the summer camp. In addition, In June, an “Open Day” will also be held involving the children of the So.Spe family homes and the company’s employees: in this way, the company’s employees will be giving their contribution to the distribution of sports gadgets and other gifts, as well as organising recreational activities.
“The initiative with S.S. Lazio and the So.Spe Foundation marks the first stage of our global CSR project, which in the coming months will include many other initiatives in Serbia, Austria and Malta, where SKS365 has its offices”, said Brian Dean, Planet Entertainment’s Chief Executive Officer. “It is no coincidence that last Saturday – we celebrated World Day for Cultural Diversity for Dialogue and Development, a moment to reflect on inclusion and respect for differences. As a company with employees from many different cultures and dozens of different nationalities, the promotion of equality is a fundamental pillar of our mission, as well as the support for children in need, which we want to help through sport. We see sport as an opportunity to build new friendships, help children realise their dreams and give them hope for a better future. Through our CSR plan, we connect with local communities in the countries where SKS365 is present and, with the help of our partners and the commitment of our employees, we provide support and resources to make these children’s dreams come true. I sincerely thank the invaluable support and collaboration of So.Spe and S.S. Lazio and I firmly believe that this is just the first stage of a long and fantastic journey together”.
“In many years of activity with our foundation, this is the first time ever we have received such a gift” – said sister Paola, the nun founder of the So.Spe foundation. “Thanks to the PlanetPay365 initiative, 11 children of our community will be living this summer a unique and unforgettable experience, which I believe will have a great impact on their development and personal growth. I hope this is just the first of many other projects that will run together with PlanetPay365 and S.S. Lazio, with the goal to enable the dreams of these guys and help those less fortunate to make their aspirations come true”.
“Once again, the S.S. Lazio – said President Claudio Lotito – wants to concretely affirm the values of solidarity and respect for people, an ideal that has always been part of the Biancocelesti DNA. We want to do it by bringing together young people through sport, that has the power to break down every wall and difficulty. I wish great fun to the girls and boys who will be at the Summer Camp: may it be an educational experience for them, where they can develop serenity and lightheartedness and meet new friends. The smile and the desire to be together is something that should never be taken away from the youngest”, Lotito concluded.
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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
ALT Sports Data, the global leader in engagement solutions and official data for emerging sports, has appointed Neale Deeley as SVP of Sportsbook. Deeley brings over two decades of industry experience and a proven track record of driving innovation and commercial growth in sports wagering. In his new role, Deeley will lead the company’s global sports betting strategy, spearheading market expansion, deepening operator partnerships and accelerating the monetization of emerging sports through regulated betting markets. He will work closely with sportsbooks and gaming partners to build scalable betting products that delivers unique fan engagement opportunities and new revenue streams across ASD’s portfolio of exclusive sports properties.
SEGG Media Corporation, a leading technology company transforming the global intersection of sports, entertainment and gaming, has selected IBN, a multifaceted financial news and publishing company serving private and public entities, to spearhead its corporate communications efforts. SEGG Media aims to deliver immersive, real-time experiences through next-generation technology that redefines how audiences interact with their favorite content and communities. Following a full-scale corporate transformation and rebrand, the company now operates across three high-growth verticals: Sports.com, Entertainment and Lottery.com.
Partnerships
Amusnet Brasil has announced the official go live of its partnership with Cactus Gaming, a B2B platform serving some of the leading operators in the Brazilian market. With this integration, the game provider adds 25 new operators to its distribution network, further expanding its reach through a structure aligned with the regulated market. With operations now underway, Cactus clients gain access to a robust portfolio and features that enhance the end-user experience. Among the featured games now live are the fun and dynamic Coin Gobbler, the immersive Cavemen and Dinosaurs, and titles that have proven their success in multiple markets, such as Rise of Ra, Cocktail Dice and 7 & Crystals.
TaDa Gaming has signed a new partnership with EveryMatrix for further exposure in the North American iGaming market through its B2B aggregator platform SlotMatrix. Powered by EveryMatrix, SlotMatrix offers effortless integration of premium content across global platforms for boosted revenue and game offering. Following its parent company’s 2022 signing with BetMGM, the leading iGaming operator in the US, SlotMatrix has built a solid reputation with BetMGM players who will now be able to access TaDa content, beginning with latest Triluck release, 3 Coins Treasure, across the states of Michigan and Pennsylvania.
Mission Media AI, a next-generation cross-platform distribution and monetization company, has announced a strategic partnership with VsiN. The partnership strengthens Mission Media’s growing footprint in the sports space and unlocks new revenue opportunities for VsiN across their multitude of consumer touch points, including 8 regional sports networks, YouTube TV, SiriusXM channel 158, more than 20 weekly podcasts, streaming audio station, website and an app available for mobile and connected devices like iOS, Roku, Fire TV, Samsung, Google Play and LG. VsiN delivers real-time, actionable sports betting content from some of the most respected and trusted voices in the industry. Mission Media AI will scale VsiN’s monetization strategy, enabling premium access for advertisers looking to reach an engaged, data-driven audience.
The post Gaming Americas Weekly Roundup – July 21-27 appeared first on European Gaming Industry News.
Brazilian operator BETesporte is first to adopt AI-powered solution
Sportradar Group AG has launched Bettor Sense, a personalized, proactive, and data-driven approach to user protection. BETesporte will be the first operator to implement the solution, reinforcing its commitment to safer and more responsible practices in Brazil’s newly regulated betting market.
Bettor Sense is an AI-powered solution that detects early signs of gambling-related risk and enables personalized interventions to protect end users. Developed with proprietary technology and grounded in behavioral research, Bettor Sense allows operators to act quickly and efficiently, promoting responsible gambling and strengthening brand reputation. Fully compliant with regulatory standards, Bettor Sense provides a critical tool for operators aiming to meet rising expectations around end user protection.
In addition to implementing Bettor Sense, BETesporte has also joined Sportradar’s Integrity Exchange, a global information-sharing network that enables betting operators to report suspicious betting activity directly to Sportradar’s Integrity Services division. This collaboration strengthens the industry’s collective ability to fight match-fixing and betting-related corruption through enhanced transparency and cooperation.
Tom Mace – SVP, Integrity & Regulatory Services, Product & Strategy at Sportradar, said: “This partnership with BETesporte marks an important milestone for Sportradar’s ongoing mission to help shape secure and sustainable sports betting and iGaming industries. BETesporte is taking a proactive step in embracing responsible gaming as a core part of its business. We are confident this will be the first of many partnerships, as the market increasingly recognizes the value of using data and technology to protect end users and strengthen compliance.”
Marcos Pereira – CEO of BETesporte said: “BETesporte is fully committed to transparency and security across all its operations. The partnership with Sportradar, through the integration of Bettor Sense and the Integrity Exchange, reinforces our dedication to fostering a responsible and ethical betting environment in line with regulatory standards. Sportradar’s advanced technology enables us to anticipate and prevent risky behavior, ensuring our bettors have the best possible experience with complete safety. We will continue working tirelessly to protect the integrity of sport and the trust of our users, which remains our top priority.”
The post Sportradar Launches AI-Driven “Bettor Sense” to Support Responsible Gambling appeared first on Gaming and Gambling Industry in the Americas.
Raptor PR, the specialist B2B communications agency for games, media, and tech brands, has been appointed by Make-A-Wish® International to lead strategic communications for its games industry fundraising initiatives. The global nonprofit, known for granting life-changing wishes to children with critical illnesses, is partnering with Raptor PR to amplify its presence across the games sector and unlock new opportunities for engagement, awareness, and impact.
As part of this new partnership, Raptor PR will deploy a strategic communications campaign to support Make-A-Wish International’s growing charitable gaming program, with a focus on elevating brand awareness for its games industry activities, amplifying wish stories, and forging partnerships for the nonprofit across the global games industry.
Raptor PR is partnering with Make-A-Wish International on a pro bono basis, providing strategic consultancy and go-to-market services to elevate global brand visibility. The campaign will focus on high-impact thought leadership, authoritative media commentary, speaker engagement, and news announcements designed to drive awareness, advocacy, and support.
April Stallings, Charitable Gaming and Creators Community Manager at Make-A-Wish International, commented: “Many of our wish children use gaming as a lifeline to stay connected during their illness. We want the games industry to become more aware of how they can help grant wishes and why we need them – and that requires the kind of expertise we know Raptor PR can provide. Raptor PR brings deep expertise in gaming and strategic communications making them a natural partner to help us achieve our global mission. Team Raptor’s deep network across the games industry will be vital in opening doors, sparking partnerships, and scaling our impact. Together, we’re not just telling stories, we’re mobilising the games industry to become a more intentional force for good, enabling more children around the world to experience the life-changing power of a wish, when they need it most.”
Rana Rahman, Founder and CEO at Raptor PR, added: “When I met April Stallings from Make-A-Wish at Gamescom last year, I was deeply moved by the real-world impact the charity delivers. That moment inspired me to get involved with Raptor PR, and now, through our strategic communications support, we’re helping Make-A-Wish scale its message and reach across the global games industry. Our goal is to spark a broader movement, encouraging the games industry to embrace its potential as a force for good and give back in meaningful, sustained ways.”
In 2024, the Make-A-Wish International network granted more than 16,000 wishes for children living with critical illnesses. Both April Stallings and Rana Rahman will be attending this year’s gamescom conference in Cologne from the 18-22nd of August 2025.
The post Make-A-Wish International Expands Presence in Gaming to Enable Future Wishes appeared first on European Gaming Industry News.
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