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Affilka by SOFTSWISS Inks a Deal with TruePartners

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Affilka by SOFTSWISS announces its partnership with TruePartners, an affiliate program for multiple brands including TrueFlip.io, TrueFlip.com, Emojino.com, as well as the new brand Lucky Nova. The gaming brand’s affiliate program, TruePartners, will now run on Affilka by SOFTSWISS. This will provide an easy-to-use, highly customisable affiliate marketing solution to all affiliates across all casino brands operating under TruePartners.io program. 

Now operating on Affilka by SOFTSWISS, TruePartners will benefit from a vast majority of features. This will include a variety of commission plans which are incredibly flexible and adaptable to every client’s specific needs. 

The TruePartners affiliate program will also have access to in-depth reporting and affiliate database management. TruePartners multiple brands will be able to operate within one affiliate program. This will allow the operator to increase individual brands exposure, maximise revenues for each brand and reduce operational costs.

 

Commenting on the new launch, Anastasia Borovaya, product owner of Affilka by SOFTSWISS, said: “It’s exciting to be launching this new project with such major brands as TrueFlip and Emojino, a new exciting client under Affilka’s belt! Our portfolio continues to expand and we are happy to see distinguished brands of the iGaming industry go for our solution. We are definitely keen on becoming the best on the market to date. We thank TruePartners for their trust and are looking forward to our fruitful partnership.”

 

Konstantin Katsev, Cofounder of TruePartners, comments: “We did a lot of research on the tracking systems market before deciding on going for Affilka by SOFTSWISS, which won according to all parameters. After a while, we are very pleased with our partnership and our choice.” 

All brands are now operating on Affilka by SOFTSWISS under the sole TruePartners affiliate program. TruePartners.io affiliate program is a mix of top converting brands with Curacao and MGA licenses such as award-winning TrueFlip, Emojino, Lucky Nova, and many more to come. Operating on its proprietary gaming platform gives a competitive advantage and the ability of instant adaptation to market changes.

 

About SOFTSWISS 

SOFTSWISS is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SOFTSWISS holds a number of gaming licenses, providing a “one-stop-shop” white label solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an affiliate platform, and a recently launched sportsbook platform. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

 

About TruePartners

TruePartners comprises several casino brands under its roof including crypto-optimised TrueFlip.io, running on Curacao licence, fiat online casino brand TrueFlip.com running on MGA license, Emojino.com operating on MGA licence and the new brand Lucky Nova. 

For more information, please contact:

Ms. Anastasiya Lvovskaya, Brand Communications Manager 

Email: [email protected]

BroadHub

Broadway Platform lands Curaçao CGA B2B supplier licence

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Approval covers Broadway Platform’s end-to-end product suite and BroadHub content aggregation platform for use by licensed operators.

Broadway Platform has been granted a B2B licence by the Curaçao Gaming Authority (CGA), allowing the company to supply technology to licensed operators across international markets.

The company said the licence covers its product suite, including casino and sportsbook infrastructure, payment solutions, CRM, risk management, affiliate tooling, and back-office systems.

The approval also applies to BroadHub, Broadway Platform’s content aggregation platform. Broadway Platform said BroadHub provides access to slots, table games and live dealer titles from more than 120 providers.

Giorgi Samkharadze, Director of Broadway Platform, said: “Obtaining the Curaçao B2B licence is an important step in our commitment to providing a trusted, future-ready platform within recognised regulatory frameworks. As compliance expectations continue to rise across global markets, we want our operator partners to have complete confidence in the regulatory standing of their infrastructure provider.”

Broadway Platform said the certification supports its growth plans, including ambitions in Latin America and emerging markets in Africa.

The post Broadway Platform lands Curaçao CGA B2B supplier licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Edvardas Sadovskis Chief Product Officer at ICONIC21

ICONIC21 releases Jack and the Wild Beanstalk slot with growing Wild multipliers

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New 5×5, 19-payline title adds Enhanced Free Spins and a 10,000x max win, with bets from 0.1 to 25.

ICONIC21 has launched Jack and the Wild Beanstalk, a new 5×5 slot built around an ascending Wild feature and multiplier progression. The game runs on 19 fixed paylines and adds an Enhanced Free Spins mode designed to increase Wild frequency.

At the core of the game is the “Magic Bean Wild,” which moves vertically up the reels with each spin. ICONIC21 says the Wild’s multiplier increases by its value at every step, and that when multiple beanstalks align their values combine.

The Free Spins mode extends the same mechanic. In the Enhanced version, ICONIC21 says the reels are “boosted with additional beanstalks,” increasing the chance of landing Wilds on subsequent spins.

Jack and the Wild Beanstalk offers a maximum win of 10,000x the stake, with a maximum exposure of 250,000. Bet sizes range from 0.1 to 25.

Edvardas Sadovskis, Chief Product Officer at ICONIC21, said: “Jack and the Wild Beanstalk is built around a simple but powerful idea – visible progression that keeps players engaged.

“The growing Wild mechanic creates genuine anticipation with every spin, and the Enhanced Free Spins mode amplifies this excitement by increasing the frequency of Wilds on the reels.

“It’s a game that builds momentum naturally, and that translates directly into longer sessions and stronger performance for operators. We’re thrilled to be adding another forward-thinking title to ICONIC21’s portfolio.”

The post ICONIC21 releases Jack and the Wild Beanstalk slot with growing Wild multipliers appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Caesars Digital

RubyPlay partners with Caesars Entertainment in Ontario to advance North American expansion

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Latest launch on Caesars’ marquee online casino platforms marks a key milestone for studio ecosystem

RubyPlay, a studio-based content ecosystem, is further strengthening its presence in Ontario as part of its broader North American growth strategy with a new partnership with Caesars Entertainment.

The partnership will see a curated selection of RubyPlay’s fan-favourite titles, including JMania® Lucky Pyggs, Mad Hit® Mr Coin and Diamond Explosion® 7s SE, made available on Caesars Entertainment’s online casino platforms including Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino.

This partnership is also set to expand in the near future with the addition of content from Koala Games, one of RubyPlay’s most popular titles. The launch with Caesars represents a significant milestone for RubyPlay in Ontario, building on its momentum following its initial entry into the province early last year, where its portfolio of high-performance games has already gained traction with top-tier operators.

Partnering with Caesars Digital underscores RubyPlay’s growing influence and reputation within a key global territory, as well as the strength of its multi-studio platform, which is designed to bring tailored content to regulated markets worldwide. The partnership also forms part of a broader collaboration, with potential to expand into additional North American markets.

Dima Reiderman, CCO at RubyPlay, said: “By launching with one of the most trusted names in gaming, we’re not only expanding our footprint in Ontario but also demonstrating the value of our multi-studio model.”

“Launching with Caesars in Ontario allows us to further scale our content offering within a highly competitive regulated market. Our approach is to deliver high-performing titles that align with each operator’s needs, combining the flexibility required for local markets with the consistency needed to scale, while ensuring efficient rollout and strong market relevance.”

Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, added: “We’re committed to partnering with brands that bring high-quality, differentiated content to our players.

“RubyPlay provides exactly that with its steady pipeline of tailored, high‑performance titles and we’re looking forward to introducing their games to our online casino customers in Ontario and enhancing our content offering in the province.”

The post RubyPlay partners with Caesars Entertainment in Ontario to advance North American expansion appeared first on Americas iGaming & Sports Betting News.

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