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French Gaming Market Insights & Forecast Report 2020-2024: Focus on Lottery, VLT Machines, Sports Betting, Horse Race, Table Games & Poker
The “French Gaming Market (Lottery, VLT Machines, Sports Betting, Horse Race, Table Games & Poker): Insights & Forecast with Potential Impact of COVID-19 (2020-2024)” report has been added to ResearchAndMarkets.com’s offering.
The French gaming market is estimated to reach US$13.16 billion in 2024, growing at a CAGR of 2.29% for the period spanning from 2020 to 2024.
The factors such as rising number of smartphone users, increasing demand for internet of things, strong mobile gaming growth, growth of sports events and growing online sports betting are expected to drive the market.
However, growth of the industry will be challenged by stringent government regulations, security issues and high tax rates. A few notable trends include a growing number of online women gamblers, changing consumer gambling habits, increasing use of virtual money, adoption of VR and AR technologies and use of AI technology.
The French gaming market is segmented into lottery, VLT machines, sports betting, horse race betting, table games and poker. The French gaming market is highly dominated by lottery owing to growing interest, and the rising number of dual-income households.
The French gaming market is expected to grow in future due to rising expenditure on entertainment means, growing mobile gaming and increasing adoption of digital gaming. Sports betting represents the fastest growing market for gaming with an increase in sports tournaments and rising number of online sports competitions in the form of video gaming.
Scope of the report:
- The report provides a comprehensive analysis of French gaming market, segmented into, lottery, VLT machines, sports betting, horse race betting, table games and poker.
- The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
- The competitive landscape of the market, along with the company profiles of leading players (GVC Holdings Plc, FDJ and Kindred Group Plc) are also presented in detail.
Key Target Audience:
- Gaming Companies
- End Users
- Consulting Firms
- Investment Banks
- Government Bodies & Regulating Authorities
Key Topics Covered:
1. Introduction
1.1 Gaming
1.2 Types of Gaming
1.3 Gaming Regulations in France
1.4 France Vs Other European Countries
2. Impact of COVID-19
2.1 Online GGR Growth
2.2 Online Growth by Product
3. French Gaming Market Analysis
3.1 French Gaming Market by Revenue
3.2 French Gaming Market Forecast by Revenue
3.3 French Gaming Market by Segment
3.3.1 France Lottery Market by Revenue
3.3.2 France Lottery Market Forecast by Revenue
3.3.3 France VLT Machine Market by Revenue
3.3.4 France VLT Machine Market Forecast by Revenue
3.3.5 France Sport Betting Market by Revenue
3.3.6 France Sport Betting Market Forecast by Revenue
3.3.7 France Sports Betting Market Mix
3.3.8 France Online Sport Betting Market Breakdown
3.3.9 France Horse Race Betting Market by Revenue
3.3.10 France Horse Race Betting Market Forecast by Revenue
3.3.11 France Poker Market by Revenue
3.3.12 France Poker Market Forecast by Revenue
4. Market Dynamics
4.1 Growth Drivers
4.1.1 Rising Number of Smartphone Users
4.1.2 Growing Online Sports Betting
4.1.3 Increasing Demand for Internet of Things (IoT)
4.1.4 Strong Mobile Gaming Growth
4.1.5 Growth of Sports Events
4.2 Key Trends & Developments
4.2.1 Growing Number of Online Women Gamblers
4.2.2 Changing Consumer Gambling Habits
4.2.3 Increasing Use of Virtual Money
4.2.4 Adoption of VR and AR Technologies
4.2.5 Use of AI Technology
4.3 Challenges
4.3.1 Stringent Government Regulations
4.3.2 Security Issues
4.3.3 High Tax Rates
5. Competitive Landscape
5.1 French Market
5.1.1 Key Players – Revenue Comparison
5.1.2 Key Players – Market Cap Comparison
5.1.3 Key Players- Online Sports Betting
6. Company Profiles
6.1 GVC Holdings Plc
6.1.1 Business Overview
6.1.2 Financial Overview
6.1.3 Business Strategies
6.2 FDJ
6.3 Kindred Group Plc.
For more information about this report visit https://www.researchandmarkets.com/r/n94o0l
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affiliate marketing
Regulated iGaming markets push operators toward audit-ready affiliate tracking
As regulators scrutinise AML, RG and advertising, operators face rising pressure to validate attribution and partner payouts end to end.
Growing regulation in iGaming is changing how operators manage affiliates, track player acquisition, and control partner payouts, according to a new statement from affiliate platform provider Affnook.
The company argues that in regulated markets affiliates are increasingly treated as an extension of an operator’s marketing activity, raising the stakes for oversight in areas such as affiliate advertising practices, responsible gambling controls, anti-money laundering (AML) and data privacy. The release points to the Danish Gambling Authority as one example of a regulator highlighting potential AML risks linked to affiliate partnerships and urging operators to strengthen risk assessments across third-party acquisition channels.
Affnook says the industry is moving away from “Trust Me” affiliate reporting as stakeholders demand performance data and revenue attribution that can be independently verified. It lists audit-ready reporting, verifiable revenue attribution, transparency into tracking and commission calculations, and consistent reporting standards as key expectations in more heavily regulated environments.
The company also frames financial governance as a parallel priority to tracking, citing the need for net gaming revenue (NGR) verification, commission accuracy, invoice reconciliation and payment oversight. It adds that multi-touch player journeys and reduced effectiveness of cookie-based attribution are widening “attribution blind spots,” which can fuel partner disputes, weaken decision-making and complicate compliance reviews.
In the release, Affnook positions platform features such as audit logs, partner activity monitoring, consent-aware tracking, real-time commission calculations and server-to-server tracking as the types of capabilities operators should evaluate as regulatory expectations increase.
The post Regulated iGaming markets push operators toward audit-ready affiliate tracking appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Play’n GO goes live in Alberta iGaming with 10+ operators
Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Play’n GO strengthens Canadian footprint with Alberta iGaming market entry
The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time
Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.
The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.
Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.
The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
To find out more about Play’n GO, please visit playngo.com
The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.
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