Industry News
Scientific Games Signs Four-year Dutch National Lottery Contract
Scientific Games Corporation has entered into a new contract with the Dutch National Lottery Nederlandse Loterij.
The deal will see Scientific Games provide its instant game “scratch cards” to the Lottery for a period of four years through the Scientific Games Enhanced Partnership (SGEP), a performance-driven management programme used by more than 20 lotteries globally. The agreement may be extended by Lottery for up to four additional years.
“After a decade of work refining our successful partnership, we are pleased to continue our collaboration with Scientific Games. While this announcement comes during a challenging global situation, we are confident our ongoing collaboration will continue our responsible growth trajectory of the instant ticket business for Nederlandse Loterij to provide maximum transfers to our beneficiaries,” Raffaele Fiorini, business director for Nederlandse Loterij’s instant tickets, said.
Scientific Games has supplied Nederlandse Loterij with scratch cards since 1994, moving to the SGEP programme in 2010 for full product category management. Scientific Games also provides the Lottery with sports betting technology and services.
“We are honored that Nederlandse Loterij has entrusted Scientific Games with its instant scratch cards business, and we are committed to using our more than 45 years of experience to continue developing its instant product portfolio to responsibly grow sales and profits,” John Schulz, Senior Vice President, Lottery Instant Products for Scientific Games, said.
“SGEP is the market-leading program for lotteries focused on responsibly growing the instant product category. It is proven successful for many of the top-peforming lotteries in the world, and we are delighted to continue maximizing results for Nederlandse Loterij and its retail partners, while providing great entertainment for players,” Matthias Müller, Vice President Sales & Marketing for Scientific Games International Lottery Systems, said.
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Industry News
BC.GAME Unveils Comprehensive Brand Upgrade, Embracing a New Era with Fresh Visuals and Enhanced User Experience
BC.GAME, a global leader in the iGaming industry, has announced a significant evolution in its brand journey with the launch of a comprehensive upgrade. This initiative marks a transformative shift, featuring a revitalised visual identity, an enhanced user interface and innovative product offerings, all designed to elevate its brand presence on the global stage.
A Visual Evolution: Embodying Core Mission and Values
BC.GAME’s brand transformation extends beyond a mere logo update; it represents a significant enhancement of the brand narrative. The newly designed logo encapsulates the brand’s mission and values, imbuing the story with renewed vigor and direction. With a sophisticated design, this evolution propels BC.GAME into its next chapter with a fresh and dynamic expression.
The visual style, characterised by vibrant green gradients, conveys BC.GAME’s vitality and innovative spirit. The meticulously crafted interface employs clean and modern aesthetics to elevate the user experience. This distinctive visual direction underscores the brand’s ongoing commitment to innovation and excellence.
Refined Interaction: Revamped Interface
The brand upgrade includes a comprehensive redesign of the user interface, adopting a modular layout to ensure seamless and efficient information delivery. This innovative design simplifies navigation, enhancing user decision-making and overall experience. BC.GAME has restructured pages into a more intuitive multi-level format based on feedback, further refining platform usability.
Interactive features have been introduced to enrich the gaming experience, making the platform more engaging and user-friendly. This thoughtful redesign reflects BC.GAME’s dedication to providing an immersive and enjoyable experience.
Innovative Developments: Product Enhancements
At the core of this brand upgrade is BC.GAME’s dedication to continuous innovation. The introduction of Coco Rush, a new mini-app game, enriches the ecosystem and demonstrates the brand’s commitment to seamless Web3 access. Continuous innovation is a core commitment, ensuring users enjoy limitless opportunities within the ecosystem. After a decade of service, BC.GAME’s commitment to enhancing user experience remains steadfast. The bar is consistently raised, seeking new avenues to provide top-tier services and experiences.
BC.GAME will continue to explore emerging technologies and trends to drive platform development. The company is dedicated to enhancing user experience, proactively adapting to industry changes and offering innovative solutions to meet evolving market demands. Each step forward reflects BC.GAME’s commitment to excellence and forward-thinking vision for the industry’s future.
The post BC.GAME Unveils Comprehensive Brand Upgrade, Embracing a New Era with Fresh Visuals and Enhanced User Experience appeared first on European Gaming Industry News.
Industry News
Novomatic Netherlands Appoints Alexander Legat as CEO
Novomatic Netherlands has appointed Alexander Legat as its CEO.
Legat takes over from Zane Mersich, who has moved onto the company’s Supervisory Board.
His appointment has bolstered Novomatic Netherlands’ management team with two decades of legal and operational experience in the gaming industry.
Legat will also bring knowledge gained at Novomatic’s Austrian subsidiaries into his new role.
“I am grateful for the new operational role in the dynamic Dutch market and look forward to working with the local team and the opportunities that lie ahead,” he said.
The Novomatic Netherlands’ management board said in a statement: “With Dr. Alexander Legat, Novomatic Netherlands is gaining a first-rate legal expert who not only knows the group extremely well but has also already worked closely with the national subsidiaries.
“His appointment is an important step in our work to successfully meet the future challenges in the Dutch market and further expand our position.”
The post Novomatic Netherlands Appoints Alexander Legat as CEO appeared first on European Gaming Industry News.
Industry News
AskGamblers Kicks Off Charity Month by Donating €106,500 to HISBAS
During this year’s Charity Night, AskGamblers raised €106,500, thanks to their partners who auctioned for paid positions on the website. The funds raised on 12 June are now being donated to the Hydrocephalus and Spina Bifida Association of Serbia (HISBAS).
Every year, AskGamblers hosts a Charity Night as part of AskGamblers Awards, during which the company’s partners auction for paid positions on the website. On 12 June, AskGamblers raised a record-breaking €106,500.
As Charity Month 2024 kicks off, the entire sum raised during Charity Night will be donated to the Hydrocephalus and Spina Bifida Association of Serbia (HISBAS), an organisation that aims to improve and protect the health and quality of life of children living with spina bifida and hydrocephalus.
Dijana Radunović, General Manager at AskGamblers, commented: “It is always a thrill to raise another record-breaking sum, especially as it is all for a good cause. We couldn’t be more grateful to our partners for their contributions; none of this would be possible without them. Thank you for making another Charity Month a success.”
The post AskGamblers Kicks Off Charity Month by Donating €106,500 to HISBAS appeared first on European Gaming Industry News.
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